Asiasoft Corporation PLC. (AS) Opportunity Day 2Q 2014 28 August - - PowerPoint PPT Presentation

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Asiasoft Corporation PLC. (AS) Opportunity Day 2Q 2014 28 August - - PowerPoint PPT Presentation

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Asiasoft Corporation PLC. (AS) Opportunity Day 2Q 2014 28 August 2014 Agenda Disclaimer The information contained in this presentation is for information purposes only and does not constitute an offer or invitation to sell or the

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Opportunity Day 2Q 2014

Asiasoft Corporation PLC. (AS)

28 August 2014

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Agenda

  • The information contained in this presentation is for information purposes only and does not constitute an offer or invitation to sell or the solicitation
  • f an offer or invitation to purchase or subscribe for shares of Asiasoft Corporation Pcl. (“Asiasoft”) in any jurisdiction nor should it or any part of it
form the basis of, or be relied upon in any connection with, any contract or commitment whatsoever.
  • This presentation may include information which is forward-looking in nature. Forward-looking information involve known and unknown risks,
uncertainties and other factors which may impact on the actual outcomes, including economic conditions in the markets in which Asiasoft operates and general achievement of Asiasoft business forecasts, which will cause the actual results, performance or achievements of Asiasoft to differ, perhaps materially, from the results, performance or achievements expressed or implied in this presentation
  • This presentation has been prepared by Asiasoft. The information in this presentation has not been independently verified. No representation,
warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information and opinions in this presentation. None of Asiasoft or any of its agents or advisers, or any of their respective affiliates, advisers or representatives, shall have any liability (in negligence or otherwise) for any loss howsoever arising from any use of this presentation or its contents
  • r otherwise arising in connection with this presentation
  • This presentation is made, furnished and distributed for information purposes only. No part of this presentation shall be relied upon directly or
indirectly for any investment decision-making or for any other purposes
  • This presentation and all other information, materials or documents provided in connection therewith, shall not, either in whole or in part, be
reproduced, redistributed or made available to any other person, save in strict compliance with all applicable laws

Disclaimer

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Agenda

Agenda

Market Overview in Q2 2014 Asiasoft Performance in Q2 2014 Next Step 2014

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Market Overview

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Top 10 Online Game - Worldwide

Source : http://venturebeat.com/2014/01/20/10-online-pc-games-that-made-more-than-100m-in-microtransaction-sales-last-year/
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Global Games Market Worldwide

Source: http://www.newzoo.com/insights/global-games-market-will-reach-102-9-billion-2017-2//
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eSports Launched But the games are not up to expectation

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New Game Launch 2014

Domestic

Type: MMORPG From: Japan Launch: May 2014 Operate: Regional

Quarter 2 Quarter 2

PSO2

Type: Mobile From: Korea Launch: Jan 2014 Operate: TH

RO Mobile

Quarter 1

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New Game Launch 2014

Oversea

Type: Mobile From: China Launch: Mar 2014 Operate: MY

Quarter 1

Hero Touch

Type: MMORPG From: Japan Launch: May 2014 Operate: Regional

Quarter 2 Quarter 2

PSO2

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Current Portfolio

At the end of 2Q14, AS group

  • perates 53 online game titles in 6

countries:

  • Thailand

23 Titles

  • Singapore

9 Titles

  • Malaysia

22 Titles

  • Indochina

9 Titles

  • Indonesia

2 Titles

  • Philippines

11 Titles

MMORPG, 34Games, 64% Casual 7Games 13% FPS 5Games 9% MOBA 1Game 2% Web-Based 4Games 7% Mobile 2Games 4%

Number of Games by Genre

Note: Some games are operated in more than one country
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SLIDE 11 Page 11 Note: some game were served in more than one country MMO 17 Games 74% Casual 2 Games 9% FPS 2 Games 9% MOBA 1 Game 4% Mobile 1 Game 4% MMO 26Games 61% Casual 7Games 16% FPS 4Games 9% MOBA 1Game 3% Mobile 1Game 2% Web 4Games 9%

2Q14 Portfolio

MMO 34Games 64% Casual 7Games 13% FPS 5Games 9% MOBA 1Game 2% Web-Based 4Games 8% Mobile 2Games 4%

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Asiasoft Performance

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Agenda

Overseas

 Singapore  Malaysia  Indonesia  Philippines  Indochina

Domestic

Thailand

  • Plus Sublicense

revenue in Vietnam

68% 70% 66% 57% 54% 52% 32% 30% 34% 43% 46% 48% 2009 2010 2011 2012 2013 6M2014 Thailand Overseas

Total Revenue Structure

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Agenda

2Q14 Total Revenue Breakdown

GROUP

DOMESTIC OVERSEAS

Total Revenue is THB 320 mn

Online Income 82% Distribution 5% Advertising 11% Other 2% Online Income 90% Distribution 5% Advertising 4% Other 1% Online Income 74% Distribution 5% Advertising 18% Other 3%
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Agenda

%

Total Revenue

Unit: THB mn 378.3 386.0 361.9 279.4 263.2 50.7 28.5 40.2 85.2 56.5 36.7 32.5 17.2 26.4
  • 12.3
  • 15
  • 5
5 15 25 35 45 55 100 200 300 400 500 600 700 800 900 2Q/13 3Q/13 4Q/13 1Q/14 2Q/14 Online Revenue Other Rev. Gross Margin

429.0 414.5 402.1 364.6 319.7

  • 12 % Q-Q
  • 25 % Y-Y
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Agenda

Domestic Market Highlights

Domestic - 28.8% Y-Y Domestic - 14.0% Q-Q

231.5 207.9 247.9 191.5 164.7 50 100 150 200 250 300 2Q/13 3Q/13 4Q/13 1Q/14 2Q/14

Domestic

Domestic
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Agenda

Overseas Market Highlights

Oversea - 21.5% Y-Y Oversea -10.4% Q-Q

197.5 206.6 154.2 173.1 155.1 50 100 150 200 250 2Q/13 3Q/13 4Q/13 1Q/14 2Q/14

Oversea

Oversea
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Agenda

COGS

Unit: THB mn 266.5 276.6 326.1 261.3 351.5 0.0 50.0 100.0 150.0 200.0 250.0 300.0 350.0 400.0 2Q/13 3Q/13 4Q/13 1Q/14 2Q/14 COGS

34 % Q-Q 32 % Y-Y

Royalty Fee 37% Employee Expenses 15% Direct Cost 7% Network Service 8% Depreciation 3% Other Cost 30%

Total COGS is THB 351.48mn

A big write-off 103 MB
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Agenda

Write-off

7.08 9.95 9.41 79.29 2.29 103.77 0.00 20.00 40.00 60.00 80.00 100.00 120.00 1Q13 2Q13 3Q13 4Q13 1Q14 2Q14 Unit: THB mn
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Agenda

%

SG&A / Total Sales

Unit: THB mn 111.2 120.7 132.8 86.4 102.5 25.93 29.11 33.02 23.69 32.05 5 10 15 20 25 30 35 20 40 60 80 100 120 140 2Q/13 3Q/13 4Q/13 1Q/14 2Q/14 SG&A SG&A/Total Sales

19 % Q-Q

  • 8 % Y-Y
Employee 25% Others 5% Commission 1% Marketing 69% Employee 50% Rental and Center Services 12% Dep. 6% Others 32%

Total Selling Exp. is THB 23.06mn Total Admin. Exp. is THB 79.40 mn

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Agenda

37.2 15.6
  • 52.6
11.4
  • 94.7
8.7 3.8
  • 13.1
3.1
  • 29.6
  • 50
  • 40
  • 30
  • 20
  • 10
10
  • 120
  • 100
  • 80
  • 60
  • 40
  • 20
20 40 60 2Q/13 3Q/13 4Q/13 1Q/14 2Q/14 Net Profit Net Profit Margin

%

Net Profit

Unit: THB mn Note: Net Profit attributable to equity holders of the parent
  • 933 % Q-Q
  • 355% Y-Y
A big write-off 103 MB
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Agenda

6% 10% 16% 18% 8% 8% 9% 15% 17% 8%

  • Top 5 games accounted for 57.9% of total revenue compared to last year of 58.4%.
  • RO dropped to top 9 as RO Mobile moved up to top 6

2Q14 Top 5 Revenue Online Games

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Agenda

Balance Sheet Structure

ASSET 1,741

Unit: THB mn

EQUITY 1,218 LIABILITIES 523 ASSET 1,654 EQUITY 1,095 LIABILITIES 559

Dec 31, 2013 Jun 30, 2014 %Chg Assets 1,741 1,654
  • 5 %
Liabilities 523 559 7 % Equities 1,218 1,095
  • 10 %
Current Asset 721 Non- Current Asset 933 Current Lia. 506 Non- curent Lia. 53

Total Assets

Total Liabilities Total Equity

Share Premium 797 Return Earning
  • 73
Non Controlling 64 Registered Paid-Up 307
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Next Step

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Agenda

Strategy 2014

eSports Contents Mobile Contents Total Online Entertainment

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eSports Contents

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Agenda

eSports Contents

Genre: MOBA Developer: Blizzard Launch: 2014 Countries of Operation: SEA About: A team brawler of Heroic proportions. Genre: MOBA Developer: S2 Games Launch: 2014 Countries of Operation: SEA About: Strife is the Premier Second Generation free to play Multiplayer Online Battle Arena (MOBA), created from ground up by the developer of Thailand’s # 1 MOBA, Heroes of Newwerth.
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Mobile Games

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Agenda

Mobile Game

Expected to generate 5% of the revenue

Asiasoft

7 Titles

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Total Online Entertainment

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Agenda

ASIASOFT

a leading digital and

  • nline entertainment

company in South East Asia with dominating market share in Thailand, Singapore, Malaysia and convening Vietnam, Indonesia and Philippines.

Total Online Entertainment

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Agenda

135m

1 in 5 in South East Asia

6 Countries

Thailand, Singapore, Malaysia, Vietnam, Indonesia, Philippines

13 years

In Providing Online Entertainment

Total Online Entertainment

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Agenda

Cross Platform (Mobile, Tablet, PC, TV) TH/SG/MY/PH/VN/ID (135M Registered Users)

Cloud Infrastructure Unified Payment Infrastructure

Entertainment Other Education Game

Total Online Entertainment

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New Game Launch Plan

Q3-2014 Q4-2014

World in Audition Hero of the Storm For the Tribe (Mobile Game) Advancing Dino (Mobile Game) Alice (Mobile Game) S T R I F E
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Agenda

IR Contact : pipat@asiasoft.co.th, panavit@asiasoft.co.th 02-769-8888 ext. 8801, 8802
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Thank You