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Importance of Cruise Sector in the Importance of Cruise Sector in the Americas 2004-2012 Richard Campbell - Chief, Section for Culture and Tourism Department of Economic and Social Development 1 World Tourism Arrivals (2002) (Mn) World


  1. Importance of Cruise Sector in the Importance of Cruise Sector in the Americas 2004-2012 Richard Campbell - Chief, Section for Culture and Tourism Department of Economic and Social Development 1

  2. World Tourism Arrivals (2002) (Mn) World Tourism Arrivals (2012) 114.9, 16% 163.1, 16% World World Americas Americas 872.2, 84% 587.8, 84% World Tourism Receipts (2002) (Bn) World Tourism Receipts (2012) (Bn) 212.6, 20% 114.3, 24% World World Americas Americas 360.0, 76% 862.3, 80% 2 Data from UNWTO

  3. Top 5 Cruise Performers (Annual,Country ‐ Specific) 8,000,000 7,000,000 ,000,000 6,000,000 5 000 000 5,000,000 Bahamas 4,000,000 Barbados Belize Jamaica Ja a ca 3,000,000 3 000 000 Mexico 2,000,000 1 000 000 1,000,000 0 2004 2005 2006 2007 2008 2009 2010 2011 3

  4. 4 Cruise Tourism Contribution

  5. Jamaica Example – Cruise vs. Stayovers: Total Arrivals JAMAICA - Cruise vs Stopover 2500000 2500000 2000000 vals 1500000 Cruise Arriv Stopover 1000000 500000 0 0 4 5 6 7 8 9 0 1 2 0 0 0 0 0 0 1 1 1 0 0 0 0 0 0 0 0 0 2 2 2 2 2 2 2 2 2 Year 5

  6. Jamaica Example– Cruise vs. Stayovers: Tourism Earnings JAMAICA - Cruise vs Stopover Receipts 250 250 ts (Mn) 200 150 150 otal Receip Cruise Stopover 100 50 50 T 0 2004 2005 2006 2007 2008 2009 2010 2011 2012 Year 6

  7. Emerging Issues Emerging Issues � Environmental concerns � Increasing local earnings � Increasing local earnings � Sustainable Destination management � Safety and Security 7

  8. Emerging Issues Emerging Issues � Increasing local earnings � Sustainable Destination management 8

  9. Emerging Issues � Safety and Security 9

  10. Cruise Sector in Public Policy Cruise Sector in Public Policy � Ministerial Process � Associate Member of the Inter-American C Committee on Tourism (CITUR) itt T i (CITUR) 10

  11. THANK YOU Richard Campbell Chief, Section for Culture and Tourism Department of Economic and Social Development Organization of American States 11 Email: RCampbell@oas.org

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