Designing Impactful Data Visualization By Thomas Portolano 1 UIUX - - PowerPoint PPT Presentation

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Designing Impactful Data Visualization By Thomas Portolano 1 UIUX - - PowerPoint PPT Presentation

UIUX Conf China 2018 Impactful Dataviz Designing Impactful Data Visualization By Thomas Portolano 1 UIUX Conf China 2018 Impactful Dataviz Workshop agenda A picture is worth a thousand words 3 But not any picture 12 Our ambition 12


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Impactful Dataviz UIUX Conf China 2018

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Designing Impactful Data Visualization

By Thomas Portolano

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A picture is worth a thousand words 3 But not any picture 12 Our ambition 12 Key design elements 20 Dataviz grammar 33 Wrap up 35

Workshop agenda

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A picture is worth a thousand words

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Version 1.0 Impactful Dataviz UIUX Conf China 2018 Country 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 China 12113468 69605 133939571 8865 147055001 5081 16602879 65662 19553470 04963 22859658 92360 275213177 3355 355218231 1652 45982060 91384 51099536 09257 61006204 88867 75725538 36875 85605473 14679 96072244 81532 104823721 09961 110646662 82625 111909925 50229 122377004 79375 France 13622489 40482 13764653 24384 14942866 55373 18404808 12641 211574248 8204 219612610 3718 23185936 51988 265721324 9384 29183828 91460 26902222 83967 26426095 48930 286140817 0264 26838252 25092 281107772 5703 28521657 60630 24382078 96251 24651342 97438 25825013 07216

When did China’s GDP

  • vertake France’s?
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When did China’s GDP

  • vertake France’s?
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Dataviz has become “convenient”

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Are danish really that lazy?

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Is global warming total BS?

Average annual global temperature in Fahrenheit (1880-2015)

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Why you shouldn’t dribbblify your data viz?

Arable land per capita (hectares per person)

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To the risk of misleading your readers

Gun deaths in Florida (Number of murders committed using firearms)

Source: Florida Department of Law Enforcement

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Our ambition

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Initial questions

  • Is the information conceptual or data

driven?

  • Am I declaring something or exploring

something?

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Conceptual or data-driven

What’s your material? Thoughts? Qualitative data? Ideas? Statistical and quantitative?

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Declarative vs Exploratory

Analysts can use a dataset to confirm or refute an hypothesis, or communicate a message. In the first case, the key is going fast, iterate, try and refute. In the second, clarity, simplicity and using the correct codes..

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Practice

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Know key design principles

  • Principle of proportional ink
  • Each type of data is preferably used with a

specific plot

  • Know your grammar and you’re already half

way there

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Your toolbox

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Principle of proportional ink

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Colors

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Data ink ratio

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Avoid 3D

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Know your grammar

  • Data visualization is a language
  • For maximal impact, better to follow

conventions

  • Know your grammar and you’re already half

way there

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Amounts

  • Bar plot (horizontal or vertical)
  • Grouped bars
  • Stacked charts
  • Gather charts per category serves a better

purpose

  • Dot plots
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Bar chart

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Horizontal bar chart

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Grouped chart

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Dot plot

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  • Pie charts
  • Stacked bars
  • Side by side bars
  • More advanced proportion visualizations

Proportion

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Pie chart

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Stacked bars

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Side by side bars

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Pie chart Stacked bars Side-by-side bars

Clearly visualizes the data as proportions of a whole ✔ ✔ ✖ Allows easy visual comparison of the relative proportions ✖ ✖ ✔ Visually emphasizes simple fractions, such as 1/2, 1/3, 1/4 ✔ ✖ ✖ Looks visually appealing even for very small datasets ✔ ✖ ✔ Works well when the whole is broken into many pieces ✖ ✖ ✔ Works well for the visualization of many sets of proportions or time series of proportions ✖ ✔ ✖

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Distribution

  • Histogram
  • Stacked histogram vs pyramid
  • Scatter plot
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Histogram

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Stacked vs Pyramid

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Scatter plot

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Time series distribution

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Wrap-up

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We’re Wiredcraft. Thanks!

Impactful Dataviz UIUX Conf China 2018