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company presentation OVERVIEW MICHEL HAS OVER 30 YEARS OF BRANDING, - - PowerPoint PPT Presentation
company presentation OVERVIEW MICHEL HAS OVER 30 YEARS OF BRANDING, - - PowerPoint PPT Presentation
DO YOU WANT TO CREATE A NEW BRAND OR RESTRUC- TURE AND REVITALIZE AN EXISTING ONE? THEN YOU NEED TO TALK TO US BECAUSE WE ARE THE BRAND BUILDING EXPERTS. FOR THE LAST 20 YEARS, M&K ADVERTISING GROUP SAL (FOUNDED IN 1993 AS MASSOUD &
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DO YOU WANT TO CREATE A NEW BRAND OR RESTRUC- TURE AND REVITALIZE AN EXISTING ONE? THEN YOU NEED TO TALK TO US BECAUSE WE ARE THE BRAND BUILDING EXPERTS. FOR THE LAST 20 YEARS, M&K ADVERTISING GROUP SAL (FOUNDED IN 1993 AS MASSOUD & PARTNERS) HAS BEEN OFFERING CLIENTS A UNIQUE MIX OF BRAND CREATION, BRANDING SERVICES, MARKETING CONSUL- TATION, STRATEGIC PLANNING AND CREATIVE WORK. WE HAVE THE TALENT TO MAKE THESE SERVICES WORK TOGETHER TOWARDS ONE GOAL: BUILDING BRANDS. OUR KNOW HOW AND SCOPE ARE EQUAL TO NONE & OUR SERVICES ARE ACCESSIBLE & HANDS ON WITH A USEFUL REGIONAL & LOCAL FOCUS.
company presentation
OVERVIEW
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MICHEL HAS OVER 30 YEARS OF BRANDING, COMMUNICA- TION AND MARKETING EXPERIENCE. HE GATHERED HIS EXPERIENCE IN LEBANON, THE MIDDLE EAST AND CANADA, WORKING ON ACCOUNTS SUCH AS PROCTER & GAMBLE, PHILIP MORRIS, KRAFT, STEELCASE, BLOCK DRUGS, ETC... HE WORKED WITH LEO BURNETT (BEIRUT) & FOUNDED RADIUS LEO BURNETT IN THE GULF. HE MOVED ON TO WORK WITH SAATCHI & SAATCHI (TORONTO) AND JWT (TORONTO) BEFORE MOVING BACK TO BEIRUT IN 1993 TO FOUND MASSOUD & PARTNERS WHO BECAME M&K ADVERTISING GROUP IN 1997.
company presentation
OVERVIEW
michel massoud
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WE CAN TAKE YOUR BRANDS THROUGH ALL OR PART OF THE BRAND BUILDING PROCESS USING THE FOLLOWING BRAND BUILDING STEPS: PRODUCT DEVELOPMENT BRAND IDENTITY PACKAGING DESIGN STRATEGIC POSITIONING CREATIVE POSITIONING COMMUNICATION OUR AIM IS TO END UP WITH A STRONG AND VIBRANT BRAND THAT CAN PERFORM IN TODAY’S COMPETITIVE MARKET PLACE.
company presentation
OVERVIEW
brand building steps
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company presentation
WORK SAMPLES
BANKING GAS STATIONS FOOD & BEVERAGES SNACKS & CONFECTIONERY HOME APPLIANCES HOUSEHOLD & PERSONAL CARE REAL ESTATE CLOTHING CONSTRUCTION MATERIALS
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BANKING
bbsf
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BANKING
bbsfcampaigns
CORPORATE CAMPAIGN
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BANKING
bbsfcampaigns
CORPORATE / HOUSING LOAN CAMPAIGN
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BANKING
bbsfcampaigns
CORPORATE / EDUCATIONAL LOAN CAMPAIGN
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BANKING
bbsfcampaigns
CORPORATE / CAR LOAN CAMPAIGN
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BANKING
bbsfcampaigns
CORPORATE CAMPAIGN
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BANKING
bbsfcampaigns
CORPORATE CAMPAIGN
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BANKING
bbsfcampaigns
CORPORATE SEMI RETAIL CAMPAIGN
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BANKING
bbsfcampaigns
QUICK CAR LOAN CAMPAIGN.
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BANKING
bbsfcampaigns
CREDIT CARDS CAMPAIGN.
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BANKING
bbsfannual report
ANNUAL REPORT.
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BANKING
bbsfcalendar
CORPORATE CALENDAR.
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GAS STATIONS
total
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GAS STATIONS
totalcampaigns
TOTAL EFFIMAX TECHNICAL CAMPAIGN
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GAS STATIONS
totalcampaigns
TOTAL EFFIMAX OUTDOOR CAMPAIGN
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GAS STATIONS
totalcampaigns
TOTAL PROMOTION “COLLECT POINTS AND WIN A MULTIPLE TASK FLASH LIGHT”
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GAS STATIONS
totalcampaigns
TOTAL SUMMER PROMOTIONAL “COLLECT POINTS AND WIN A FOLDABLE CHAIR”
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GAS STATIONS
totalcampaigns
TOTAL SUMMER CAMPAIGN “COLLECT POINTS AND WIN A SUM- MER BAG”
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FOOD & BEVERAGES
zarzour
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FOOD & BEVERAGES
zarzourpackaging & campaigns
TUNA PACKAGING AND LAUNCHICAMPAIGN FOR TUNA LINE
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FOOD & BEVERAGES
zarzourpackaging & campaigns
COFFEE PACKAGING AND BILLBOARD CAMPAIGN
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FOOD & BEVERAGES
zarzourpackaging & campaigns
TEA PACKAGING AND BILLBOARD CAMPAIGN
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FOOD & BEVERAGES
zarzourpackaging & campaigns
RICE PACKAGING AND BILLBOARD CAMPAIGN
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FOOD & BEVERAGES
zarzourpackaging & campaigns
SPICES PACKAGING AND PROMOTION CAMPAIGN
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FOOD & BEVERAGES
zarzourpackaging & campaigns
THYM PACKAGING
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FOOD & BEVERAGES
zarzourbranding
ZARZOUR TUNA AND ZARZOUR RICE VAN BRANDING
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FOOD & BEVERAGES
mechaalany
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FOOD & BEVERAGES
mechaalanypackaging
MECHAALANY READY MEALS PACKAGING
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FOOD & BEVERAGES
mechaalanypos material
MECHAALANY READY MEALS PRESS AD
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FOOD & BEVERAGES
mechaalanybranding
MECHAALANY READY MEALS VAN BRANDING
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FOOD & BEVERAGES
mechaalanypackaging
LABELS FOR MECHAALANY PRODUCTS
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FOOD & BEVERAGES
mechaalanypos material
MECHAALANY CORPORATE PRESS AD
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FOOD & BEVERAGES
muhanna
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FOOD & BEVERAGES
muhannapackaging
ORIENTAL SWEETS PACKAGING
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FOOD & BEVERAGES
muhannacampaigns
VARIOUS CAMPAIGNS
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FOOD & BEVERAGES
muhannacampaigns
VARIOUS CAMPAIGNS
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FOOD & BEVERAGES
lazizacampaigns
LAZIZA APPLE LAUNCH CAMPAIGN
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FOOD & BEVERAGES
laziza
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FOOD & BEVERAGES
katakit
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FOOD & BEVERAGES
squeezepackaging & pos material
SQUEEZE JUICE FAMILY SIZE PACKAGING AND STAND
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FOOD & BEVERAGES
squeezecampaigns
ORANGE FLAVOR AND MANGO FLAVOR CAMPAIGN
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FOOD & BEVERAGES
squeezecampaigns
MANDARINE FLAVOR AND APRICOT FLAVOR CAMPAIGN
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FOOD & BEVERAGES
mambocampaigns
MAMBO JUICE LAUNCH CAMPAIGN
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FOOD & BEVERAGES
mambocampaigns
MAMBO JUICE LAUNCH CAMPAIGN
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FOOD & BEVERAGES
serjella
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FOOD & BEVERAGES
serjellapackaging
SERJELLA VIRGIN AND EXTRA VIRGIN OLIVE OIL LABELS
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FOOD & BEVERAGES
hana
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FOOD & BEVERAGES
hanacampaigns
HANA CORPORATE CAMPAIGN
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FOOD & BEVERAGES
hanabranding
CORPORATE FOLDER PRESENTING PROMOTIONAL ADS OF HANA’S VARIOUS PRODUCTS SUCH AS MILK, CHEESE, YOGURT ETC.
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FOOD & BEVERAGES
popeyepackaging
POPEYE PUDDING LABELS
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FOOD & BEVERAGES
popeyecampaigns
POPEYE JUICE CAMPAIGN
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FOOD & BEVERAGES
bihar
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FOOD & BEVERAGES
biharcampaigns
KASHKAVAL CHEESE CAMPAIGN
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FOOD & BEVERAGES
biharpackaging
BULGARIAN SHEEP KASHKAVAL LABELS
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FOOD & BEVERAGES
biharpackaging
BULGARIAN WHITE CHEESE LABELS
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FOOD & BEVERAGES
bihar
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FOOD & BEVERAGES
kikkomanpress ads
KIKKOMAN PRESS ADS
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FOOD & BEVERAGES
tabasco
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FOOD & BEVERAGES
tabascopress ads
TABASCO PRESS ADS
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FOOD & BEVERAGES
tabascopos material
TABASCO DANGLERS AND SHELF TALKER.
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SNACKS & CONFECTIONERY
master
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SNACKS & CONFECTIONERY
masterpackaging
POTATO CHIPS BAGS
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SNACKS & CONFECTIONERY
masterpackaging
MASTER “HUGE” BAGS
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SNACKS & CONFECTIONERY
masterpackaging
MASTER BUFFIES BAGS
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SNACKS & CONFECTIONERY
master tortillapackaging
MASTER TORTILLA BAGS
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SNACKS & CONFECTIONERY
krikita
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SNACKS & CONFECTIONERY
krikitapackaging
NEW PACKAGING FOR THE COMPLETE RANGE
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SNACKS & CONFECTIONERY
jellybee
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SNACKS & CONFECTIONERY
JellyBeepackaging
JELLYBEE NEW LOGO & NEW PACK DESIGN
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SNACKS & CONFECTIONERY
humhum
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SNACKS & CONFECTIONERY
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TIONERY
humhumpackaging
PACKAGING FOR THE 10S.P. PRICE POINT
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SNACKS & CONFECTIONERY
why not
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SNACKS & CONFECTIONERY
why notadvertising
OUTDOOR CAMPAIGN
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SNACKS & CONFECTIONERY
mio
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SNACKS & CONFECTIONERY
miopackaging
NEW LOGO & PACKAGING
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SNACKS & CONFECTIONERY
deemah
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SNACKS & CONFECTIONERY
deemahpackaging
NEW LOGO AND BRANDING TEMPLATE
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SNACKS & CONFECTIONERY
katakit
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SNACKS & CONFECTIONERY
dancepackaging
CACAO FLAVOR AND VANILLA FLAVOR
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SNACKS & CONFECTIONERY
dancecampaigns
LAUNCHICAMPAIGN
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SNACKS & CONFECTIONERY
LaVitapackaging
LAVITA BISCUITS IN COCOA, HAZELNUT AND MILK FLAVOR
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SNACKS & CONFECTIONERY
frutopackaging
FRUTO BISCUITS SIX PIECES
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HOME APPLIANCES
hokayem
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HOME APPLIANCES
hokayemcampaigns
HOKAYEM “WHEEL OF FORTUNE” PROMOTION CAMPAIGN
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HOME APPLIANCES
tahhan home
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HOME APPLIANCES
tahhan home campaigns
TAHHAN HOME CORPORATE CAMPAIGN
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PERSONAL CARE
lagoon
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PERSONAL CARE
lagoonpackaging
LOGO & PACKAGING DESIGN FOR LADY DEO LINE
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PERSONAL CARE
lagoonpackaging
LOGO & PACKAGING DESIGN FOR MEN DEO LINE
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PERSONAL CARE
arabi
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PERSONAL CARE
arabipackaging
LOGO & PACKAGING DESIGN FOR NEW BAR SOAP LINE
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HOUSEHOLD CARE
friend
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HOUSEHOLD CARE
friendpackaging
LOGO & PACKAGING DESIGN FOR FRIEND HOUSEHOLD CARE LINE
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REAL ESTATE
bear
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REAL ESTATE
bearstationery
BEAR CORPORATE IDENTITY
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REAL ESTATE
factory 4376
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REAL ESTATE
factory 4376brochure
PROJECT BROCHURE.
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REAL ESTATE
factory 4376fence
CONSTRUCTION SITE FENCE BRANDING
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CLOTHING
al samahcampaigns
REWORKED LOGO & BRANDING
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CLOTHING
al samahstationery
AL SAMAH CORPORATE IDENTITY
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CLOTHING
al samahproduct catalogs
SPRING / SUMMER CATALOG
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CLOTHING
al samahcatalogs
FALL / WINTER CATALOG
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CLOTHING
al samahpackaging
PACKAGING FOR TIGHTS, STOCKINGS, KNEE HIGH AND SOCKS.
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CONSTRUCTION MATERIALS
supra
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CONSTRUCTION MATERIALS
suprastationery
SUPRA CORPORATE IDENTITY
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CONSTRUCTION MATERIALS
suprapackaging
CEMENT AND CHEMICAL PRODUCTS PACKAGING
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CONSTRUCTION MATERIALS
suprabrochures
SUPRA “BUILD THE FUTURE” BROCHURES
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CONSTRUCTION MATERIALS
suprapress ad
SUPRA “BUILD THE FUTURE” PRESS AD
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CONSTRUCTION MATERIALS
suprabranding
SUPRA TRUCK BRANDING
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CONSTRUCTION MATERIALS
bena
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CONSTRUCTION MATERIALS
benastationary
BENA CORPORATE IDENTITY
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