[PPT] - 49th MedCruise General Assembly 23 September 2016 Santa Cruz de PowerPoint Presentation

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Kristijan Pavic President

49th MedCruise General Assembly

23 September 2016 Santa Cruz de Tenerife, Canary Islands, Spain

All GA material is available to be downloaded via “Members” only section of MedCruise website (www.medcruise.com)

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Approval of Minutes

Minutes of the 48th MedCruise General Assembly (Odessa, June 2016)

Approval of:

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MedCruise Pavilion

27 booths / 34 exhibiting members + MedCruise
740 sqm including corridors / approx. 580 of net space

– (722 sqm in 2014)

Ø Space booked by members: 484 sqm + MedCruise stand 108sqm= 592 sqm

Speaker’s dinner: Co-hosted by MedCruise and CLIA (MedCruise VIP – CLIA

Diamond Members Dinner)

Seatrade Cruise Med 2016

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Seatrade Cruise Med 2016

MedCruise pavilion floor plan

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Seatrade Cruise Med 2016

MedCruise pavilion floor plan

592 sqm 27 booths 34 exhibiting port members

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Seatrade Cruise Med 2016

Budget

Budget 2016 Balance Expenses Expenses estimation Seatrade Cruise Med €130.000,00 €78.824,95 €51.175,05 €53.965,00 Stand graphics+invitations+banners €400,00 UBM invoice €41.300,00 VIP Dinner gifts €4.800,00 VIP Dinner gifts shipment expenses €139,39 Stand catering €1.553,25 Stand material shipment €1.790,00 Dinner Rollups-Booklets €994,01 MedCruise rollups €198,40 Graphis Studio - pavilion construction €88.000,00 Speakers Dinner (Catering) €6.365,00 Unforseen expenses €8.000,00 Refunded by members (100€ per sqm) (€48.400,00) Estimated budget €130.000,00 €24.859.95 €105.140,05

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VIP MedCruise

in partnership with CLIA Diamond members dinner

MedCruise 190 guests

(125 members)

– Port members: 2 invitations per member – Associate members: 1 invitation per member

– SCMed2016 speakers – SCMed2016 organisers – Cruise Lines

CLIA: 38 diamond

members and 22 guests

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Membership

Giampiero Costagli

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State of MedCruise membership

72 Regular Members 35 Associate Members

Membership

Welcoming new members: Associate members

Kyriakakis Travel (Chania) – applied for membership September 2016

Welcoming positive developments: Port members

Port of Genoa – confirmed approval of PA to continue membership

Associate members

La Goulette Cruise Terminal – reversed thoughts to ‘freeze’ membership - paid on 26/07

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Major change (might affect the Association)

24 Port Authorities (PAs) + 33 minor ports = 15 Port System Authorities

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MedCruise payments (as of 15.09.2016)

Members Fees 2015 paid Fees 2015 pending Fees 2016 paid Fees 2016 delayed but expected to conclude the next weeks Fees 2016 pending Regular (72) + 2 new 70 2 Batumi; Lattakia 68 Alanya; Egyptian Ports; Naples; Genoa Associate (30) + 5 new 28 2 Tartus Tours* Inflot WorldWide 28 D’Alessandro; Hugo Trumpy InflotWW, Karavanmar, World Synergy Travel

ü 2016 Membership Invoices circulated on 11th January ü Personal reminders circulated on 01/03, 05/04, 09/05, 30/08

Tartus Tours, Idu Shipping to leave MedCruise in 2016

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Marketing and Promotion

Figen Ayan

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1. MedCruise monthly e-Newsletter – Circulated to members, cruise professionals and press

(more than 2.000 cruise industry professionals)

– Next edition to be circulated on September 30th – New section: Meet MedCruise member representatives – Circulated also via Seatrade database 2. Newsletter - “MedCruise News” (Issue 51 – March 2016) – Circulated to members, cruise professionals and press – Available on website / hard copies posted to members – Next edition to be published in September 2016 3. MedCruise Promotional Brochure – Widely distributed during all cruise events

Marketing & Promotion

MedCruise newsletters

New Newsletter – “MedCruise News” issue 52 to be issued and distributed on December 2016

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4. MedCruise Yearbook – New Yearbook was available in MedCruise stand MC8 – Copies will be sent to all members by post

Marketing & Promotion

MedCruise material

Seatrade Contract 2016-2018

New Contract signed in January 2016

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Members Satisfaction Survey Results

June 2016 (N=35)

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MedCruise General Assembly GA format

45.5% 54.5% Very Satisfied Satisfied Dissatified Very Dissatisfied

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MedCruise General Assembly Internal matters on Friday afternoon

41.2% 35.3% 23.5% Yes, it is better on Friday No, it should stay on Thursday Both days work fine

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MedCruise General Assembly Time devoted to internal matters

6.3% 81.3% 12.5% Too much Adequate More time needed

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MedCruise General Assembly Organisation of the thematic plenaries

11 24 13 11 12 18 11 20 22 20 6 1 2 2 The Way forward: in the Med and the Black Sea Presidents speak Cruise Lines Perspectives Associate Members Perspectives Ports & their Associations

Very Satisfied Satisfied Dissatisfied Very Dissatisfied

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Are you satisfied with the number

f invited cruise line executives?

34.3% 65.7% Yes, it was the perfect number No, we could have less No, we need more

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Was the time of B2B meetings enough (3 sessions; 4,5 hours)?

71.9% 28.1% Yes, this was enough No, this was too much No, more time is needed

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MedCruise General Assembly Workshops attended

66.7% 24.2% 9.1% Workshop I - Investing and developing of cruise terminals Workshop II - Reaching new source markets I did not attend any workshop

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MedCruise General Assembly Format of the Workshops

34.4% 65.6% Very Satisfied Satified Dissatisfied Very Dissatisfied

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#48MedCruiseGA Tourist attractions around the port - Cruise Passengers expectations How to renew an existing but "tired" source market? How cruise & local society should work and grow hand-in-hand LNG availability and deployment strategies in the Med Psychology and cruise passenger behavior - Americans vs Europeans LNG diffusion in the Med The role of tourism boards in cruise (we need more participation of tourism) Destination selection: Passenger Satisfaction vs Revenue Cruise and Destinations cooperation (not

nly port)

Port Infrastructures How to improve liaison with tourism authorities Line tour operators vs independent Perspectives for year round cruises in Med area Strengthening the relationship Port-Cruise company

Workshops | Recommended themes As submitted

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#48MedCruiseGA Voices against cruises in the European cities Crew (expectations) and Ports LNG Bunkering What are the main challenges and opportunities to develop cruise in the Med - where do we want to be in 20 years? Mediterranean Development Investing and developing in cruise destinations according the needs and in cooperation with cruise companies Shorex and Product Shore excursion transport - is it effective? Port safety & security Alternative destinations due to the instability in the Middle East area Security of terminals and quays more than ISPS code Ports: Cruises in the city / controversy

Workshops | Recommended themes As submitted

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#48MedCruiseGA Guidelines for cruise lines during mooring, before and after Tour Operation, Sales and Shore excursions. Anti-Cruises Movements: Congestion, Environmental Concerns, etc. Port agents and their role Cruise and Local Authorities - Producers Port staff training The way to communicate environmental issues related to the cruise sector How to sell/communicate effectively

Workshops | Recommended themes As submitted

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61.8% 14.7% 23.5% Very useful Not so much I did not use the GA app at all

MedCruise General Assembly GA app for iOS and Android

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MedCruise General Assembly Expand the GA to 2,5 days

17.1% 40.0% 42.9% It is worthy to expand Two days are enough Depends on content

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MedCruise General Assembly Broader attendance

73.5% 26.5% Yes, broader attendance would be great No, broader attendance would not be a good idea

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Members’ satisfaction “MedCruise in China” report

20.6% 52.9% 26.5% Very useful Useful Indifferent Not useful at all

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Members’ satisfaction “MedCruise in Action” report

44.1% 52.9% 2.9% Very useful Useful Indifferent Not useful at all

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Members’ satisfaction MedCruise Projects & Activities

24 28 14 22 21 11 7 13 11 12 4 1 1 Networking and knowledge sharing at General Assemblies Producing reports and studies (Statistical Report, Ports Together, etc.) Reaching the Asian Source Market Promotion in partnership with cruise lines (CLIA; Princess-MedCruise) Collaboration with Other Associations (e.g. Code of Practice) Very Useful Useful Not Very Useful Not Useful At All

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Level of communication with the Secretariat prior to the GA

80.0% 20.0% Very Satisfied Satisfied Dissatisfied Very Dissatisfied

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#48MedCruiseGA Ø Speakers should be properly briefed regarding the timing, presentation and content of their interventions. This will make the sessions more interesting and allow time for panel discussion. I suggest introducing a professional training on PR, marketing and communication skills. Overall it is always good to be with the Med family and I thought that the local

rganization was superb!! Well done to the local team.

The quality of the work and reports done by the MedCruise Secretariat is second to none in the industry. Congrats again and see you soon! Ø Wonderful first GA experience, a huge incentive to improve and innovate. Thank you! Ø More and more people arrange to leave on Friday, regardless of the efforts and expenses

f the organizing port authority for the Farewell dinner and Saturday excursions. With the

internal matters on Friday afternoon, the audience was much more sparse than usual. Another issue is the cancellation of cruises execs' participation at the last moment, and the fact that we always meet the same ones. Ø Need to invite the representatives of other brands, such as Viking Cruises, Hapag Llloyd, Sea Cloud, NCL's group, Crystal Cruises...

Further comments (as submitted)

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#48MedCruiseGA Ø Being in a port that lost its calls due to external affairs, I think the matter should be explained in a way that all ports learn about it. We are all facing similar acts. This is the

nly thing I missed. What do they do to receive the calls?

Ø Workshops: The contents should be improved GA app: I was not able to vote using the app Ø Keep up the good work! Ø Once again, congratulations! Ø Any session and workshop should be programmed including time for Q&As and debate with the floor. Ø Good job ! Ø Good job, please focus on port operations needs Ø As always it's all fantastic

Further comments (as submitted)

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MedCruise 20 Years Publication

§ Special MedCruise Report § Details the State of the Cruise Port industry in the Med § Marks 20 Years of MedCruise § Prepared by Secretariat

ü 2 sections ü 71 ports

participated at the survey

§ 1.500 copies printed § To reach 1.000 subscribers of Seatrade Magazine – circulated with June issue

Members that did not participate in 48th GA received all material by post

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Seatrade circulated also our “Promoting MedCruise ports in China” strategy as case-study of best marketing Seatrade circulated “Ports Together” to 1.000 subscribers with June 2016 issue

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China Project

Maria Cano

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Ø WeChat (Chinese Facebook)

q 4 WeChat posts per month q prepared by the Secretariat q translated in Chinese by Chinese Friendly q Each one referring to a Med region (attractions, history, food, people, nightlife)

Ø MedCruise Chinese website – www.medcruise.cn

q Members Photo Gallery to be added

MedCruise Ports heading to China

In collaboration with Chinese Friendly

Many thanks to the 23 members for their contribution

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Collaboration with other Associations

Ana Lourenco

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MedCruise - PIANC

MedCruise and PIANC signed a MoU to start working in the short term

n a new PIANC publication related to "Cruise Ports Case Studies"

MedCruise to take part in the “Mediterranean Days” event organized by PIANC which will be held in Spain in 2018

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Studies / Projects

Airam Diaz Pastor

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MedCruise - PIANC

A copy of the study received by each member prior to the special session earlier today

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Princess - MedCruise joint initiative

Ø The project moved to the next phase: “Local Connections”. Ø The 17 MedCruise ports requested to provide destinations supporting material Ø Visual assets, fun facts, top things to do lists, etc…

A list of “The Mediterranean is A Top 10 “What can I do there?” list

Ø The aim is to create a "Let Princess be your guide to…” (green section of the brochure) section for Mediterranean.

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LIFE+ Project

MedCruise (finally) received the

final instalment of 14.235,01€.

Commissioned: February 2011
Finished: September 2014
Auditing finished: April 2016

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EU Relations

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Cruise & Ferry Port Network

Pan-European Cruise dialogue: exchange of views on ‘common

challenges paper’ – discussion on the aim and content of the ‘common challenges paper’

European Parliament own initiative report: unleashing the

potential of ferries in coastal areas and inland waterways

ESPO Code of Practice for Cruise and Ferry Ports and the way

forward

Updates / discussion on other relevant files

– Passenger ship safety package – Study on the security of cruise port installations – Revision of the port reception facilities directive

Next meeting: 11 October 2016

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DG MOVE revises the EU Directive 2000/59/EC on Port Reception Facilities

① MedCruise members received information on the revision of the EU Drective 2000/59 on PRF ② The consultation aims at collecting your views on a possible revision of Directive 2000/59/EC on port reception facilities for ship-generated waste and cargo residues.

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Other issues

① MedCruise included in EU Transparency Registry of business associations to interact with European Institutions ② Expert group on skills and careers development in the blue economy ③ Continuation of participation in the European Sustainable Shipping Forum (ESSF) ④ Stakeholder on Advisory Group on Maritime Security (SAGMaS)

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Marijan Petkovic

Ferry Statistics

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Professional Development

Anne-Sophie Peyran

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Date and Place: February 2016, on board a cruise ship Currently in discussion: with cruise lines and potential instructors RCCL Proposal: rejected as not affordable (€900 per person) Princess: cannot accommodate 3 days presence only (cruises offered in November last 12 days)

5th MedCruise PDC

On going discussions with: Celestyal and MSC

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Events

Vlado Mezak

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v 28-30 September, 2016: 7th Mediterranean Tourism Forum - MEDITOUR 2016 v 30 September, 2016: Italian Cruise Day, La Spezia v 11 October, 2016: GreenPort Cruise Conference 2016, Venice v 11-13 October, 2016: Seatrade Asia Pacific Cruise Congress, Shanghai v 22-23 November, 2016: International Cruise Summit, Madrid v June 2017: 50th MedCruise GA, Gibraltar (tbc)

MedCruise Upcoming events

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Mercy Ships – Endorsement by MedCruise

MedCruise announced the endorsement of Mercy Ships a (similar to the one they have received from CLIA)

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Finance

(as of 15 September 2016) see attached

Bojan Babic

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Income

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1-Events

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2-Promotion, advertising, public relations

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3-Visits: Ports, cruise lines, participation events

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4-Remuneration and consultant costs

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5-Administration

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6-Equipment

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7-Projects

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MedCruise General Assemblies

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Members applied for hosting forthcoming General Assemblies

No. CANDIDATE APPLICATION EXPECTED 1 Gibraltar Organisers of the 50th GA 2017 Spring 2 Toulon 2013, October 16 2017 Fall 3 Valletta “European Capital of Culture 2018” 2014, May 22 2018 Spring 4 Organisers of Seatrade Med 2018 2018 Fall 5 French Riviera Ports 2013, November 30 2019 Spring 6 Huelva 2013, December 2 2019 Fall 7 Palamόs 2014, April 10 2020 Spring 8 Tarragona 2014, July 15 2020 Fall 9 Burgas 2015, September 24 2021 Spring

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50th MedCruise GA ü to be held in Gibraltar,

n 14-17 June 2017

ü hosted by Gibraltar Port Authority ü Secretariat currently in contact with the

rganisers to

advance preparations

50th MedCruise General Assembly

Organised by MedCruise member Gibraltar

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Arising Matters

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