Pet Food Manufacturers Associa3on 23 September 2017 AGENDA - - PowerPoint PPT Presentation

Pet Food Manufacturers’ Associa3on

23 September 2017

AGENDA

Overview of UK/EU pet food industry - Michael Bellingham (PFMA) Pet Food Exposed: Behind the scenes of Pet Food Industry:

Feeding the aging pets; nutriGonal needs of senior cats and dogs - Richard BuIerwick (WALTHAM Centre for Pet NutriGon) Standardising the predicGve equaGons to determine energy density in pet food - Thomas Brenten (Fediaf NutriGon & AnalyGcal Science Working Group) Manufactured Raw, sector-specific guidelines, approaches of different EU countries and naGonal associaGons - Claire Miller (PFMA Veterinary & NutriGon CommiIee and Raw Pet Food Group) PARNUTS: Background and where we are - Lisa Conboy (Fediaf PARNUTS Task Force)

Q&A / Round Table Discussion - Chaired by Dr John Lowe (PFMA

Veterinary & NutriGon CommiIee)

PFMA is a trade associaGon represenGng the UK

pet food industry.

Ø Established in 1970 Ø Has 76 member companies Ø Accounts for over 90% of the UK pet food market

Who we are

trade associaGon

PFMA Aims & Objec3ves

Promote pet/bird food products Promote responsible pet ownership Raise standards in the pet food industry Represent members' views Share knowledge & keep members well informed SGmulate the growth & reputaGon of the industry

PFMA Secretariat

Offices: Covent Garden, London

4 Permanent members of staff Michael Bellingham- Chief ExecuGve Lynn Insall – Technical and Brexit support Nicole Paley – CommunicaGons Sarah Hormozi – Veterinary and NutriGon

List of PFMA members

www.pfma.org.uk/members-of-pfma/ Link:

visit us

Different Types of Pet Food

Commercially Prepared

Complete Raw

Frozen & Freeze Dried

Cooked

Dry & Wet

Complementary (treats, snacks, mixers)

Raw Cooked Home-made Raw Cooked

Benefits of Prepared Pet Food

• NutriGonally balanced and complete
• Breed specific and life stage diets
• Research and development
• NutriGonal advantages (funcGonal ingredients, dieteGcs)
• Environmental advantages

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How is the industry regulated?

EU Commission The European FederaGon for Pet Food Industry

• ther European pet

food associaGons UK Government Pet food companies

Work together

work together work together

Work together

work together

Pet Food Legisla3ons

Over 50 pieces of legisla3on on:

§ Animal By-Products § Labelling § AddiGves § Feed Hygiene § TSE (Transmissible Spongiform Encephalopathies) § GM (Gene8cally modified organisms) § PARNUTS (DieteGcs) § Environmental issues § Weights and Measures

254 pages

Industry Guidelines & Codes of Prac3ce

Raising the standards for the manufacturers

§ Guide to Good PracGce for the Safe Manufacture

• f Pet Food

§ Code of Good Labelling PracGce for Pet Food (communicaGons) FEDIAF Nutri3onal Guidelines

• for Cats and Dogs
• for Pet Rabbits

PFMA Commi[ees & Groups

EXECUTIVE COMMITTEE

COMMUNICATIONS COMMITTEE REVIEW COMMITTEE

Small Animal Working Group Raw Food Group Bird Group Export Working Group Fish Group Additives & Undesirable Group Raw Materials Working Group Veterinary & Nutrition Working Group

3

UK Pet Food Market

EUROPEAN MARKET

Who we work with

PFMA has frequent discussions with many other bodies and contacts

FSA, Trading Standards Defra, APHA MPs, APGAW, PAC, Welfare OrganisaGons (RSPCA etc) BPC, BMPA, FABRA, UKRA, BAFSAM, PFI, BRC BVA, BVNA, BSAVA UniversiGes Industry experts

Important Issues

Current and future focuses of PFMA

Real truth about Pet Food Pet Obesity prevenGon EducaGon on responsible pet ownership AddiGve re-authorisaGon Undesirable substances maximum levels InterpretaGon issues with regulaGons Imports/exports issues NutriGonal guidelines & PARNUTS Labelling

Pet Obesity Campaign

Watch our short animated film

www.youtube.com/watch?v=NbOnQSZ_RjA

How is pet food made? What is in it?

Pet Food Fact Sheets

Learn more about our Fact Sheets: www.pfma.org.uk/fact-sheets/

Calorie Content of Pet Food Dogs & Cats Daily Energy Requirement (DER)

www.pfma.org.uk/fact-sheets/

Tools and Recourses; Pet Size-O-Meters

hIp://www.pfma.org.uk/petometer.html