Assessment City Council October 17, 2018 Early 2017 City Council - - PowerPoint PPT Presentation

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Assessment City Council October 17, 2018 Early 2017 City Council - - PowerPoint PPT Presentation

Recreation Assessment City Council October 17, 2018 Early 2017 City Council adopted 8 Goals and corresponding strategies Recreation September 2017, 9 th Goal Added Goal City Council Strategy Goal Perform a recreation Enhance


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SLIDE 1

Recreation Assessment

City Council October 17, 2018

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SLIDE 2

Recreation Goal

City Council Goal

  • Enhance recreational
  • opportunities in the City

to

  • create a healthy, vibrant
  • community

Strategy

  • Perform a recreation

assessment to determine the recreational needs/wants of the community

September 2017, 9th Goal Added

Early 2017

City Council adopted 8 Goals and corresponding strategies

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SLIDE 3

Project Timeline

Data Analysis May-Oct Data Collection Feb-April Project Initiation Jan - Feb

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SLIDE 4

Project Initiation

  • Research

comparable cities

  • Develop survey questions
  • Test/Review Survey

Questions

Recreation Board Input

Release Online Needs Assessment Survey

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SLIDE 5

Data Gathering

Data Sources

Focus Group Discussions Small Group Interviews Survey

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SLIDE 6

Online Survey

  • Survey Monkey
  • Open from 2/20 through 4/30
  • 25-33 questions, based on question logic
  • 13 minute average completion time

Included questions to determine how respondents currently use parks, programs and facilities, questions to identify barriers that affect use/participation, and questions to identify needs

The City Received 715 Responses

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SLIDE 7

Focus Group Discussions

“Parks are very important and our children have all benefited from the various programs, parades, parks

  • etc. from the time they were babies

to adults here in PG... but if it is about allocation of funds, I would rather money go to the parks and programs”

Focus Group Discussions (FGD) Included: 6 mothers with children in Recreation Programs The Recreation Board

Example of Qualitative data:

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SLIDE 8

Small Group Interviews

Participants at the Sally Griffin Senior Center Recreation Department Staff Robert Down Elementary School PTA Forest Grove Elementary School PTA Pacific Grove Middle School PTA Pacific Grove High School PTA

Small Group Interviews

Small group interviews provided additional qualitative data in a less formal setting.

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SLIDE 9

Public Outreach

Postcards sent to every address in Pacific Grove

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SLIDE 10

Public Outreach

  • City Website
  • Social Media
  • PTA Newsletters
  • Email Blasts
  • Weekly Summary
  • Cedar Street Times
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SLIDE 11

Data Analysis

Data gathering phase concluded on April 30, 2018

Staff Analyzed the data and produced the RNA document.

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Recreation Needs Assessment

The RNA is comprised of 8 sections:

  • 1. Executive summary
  • 2. Background and Need for Assessment
  • 3. General Findings
  • 4. Parks Findings
  • 5. Recreation Program Findings
  • 6. Special Events Findings
  • 7. Communications Findings
  • 8. Community Profile
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SLIDE 13

General Findings

Majority of respondents strongly agreed that the City

  • f Pacific Grove’s

Parks, Programs, Activities & Events:

  • Increased connectedness to the

Community (54.8%) Increased Quality of Life (71.7%) Improved Health and Well Being (66.2%)

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Parks Findings

Most Visited Parks in last 12 months: Lovers Point Park, Coastal Rec Trail, Caledonian Park, George Washington Park and Jewell Park 52% of respondents rate parks “Good” Parks identified as area

  • f most critical

importance by 93% of respondents

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SLIDE 15

Parks Findings

Most Common Park Uses walking paths (82%), Beach access (62%), relaxation (58%), and playgrounds (49%) Needs Additional walking paths (70%), Biking trails (46%), picnic areas (43%), open lawn and landscape areas (41%) Nearly ½ of write in comments identified pickle ball & tennis as additional needs

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Parks Findings

Most Significant Barriers Lack of facilities/amenities (20%), no time/personal issues (16%), Parking availability/accessibility (identified specifically in the comments) Increased Maintenance was identified as an area for improvement

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SLIDE 17

Recreation Program Findings

Recreation programs rated “Good” by 46% of respondents and “Excellent” by 44% of respondents 46% of respondents had never participated in a PG recreation program Most important existing programs among survey respondents:

  • Tots Swim Lessons
  • preschool program
  • summer/school break

day camp

  • Afterschool Drop-in
  • Yoga
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SLIDE 18

Recreation Program Findings

Seniors

55+

  • Computer/Phone Skills

(70%)

  • Educational Classes

(56%)

  • Zumba (36%)

Children

0-17

  • Gymnastics (95%)
  • Karate (91%)
  • Soccer (91%)

Adults

18-55

  • Zumba (63%)
  • Ceramics (48%)
  • Educational Classes

(48%) Needs by Age Group

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SLIDE 19

Recreation Program Findings

Other recreation facilities and programs respondents are using

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Recreation Program Findings

Don’t have the programs/facilities of interest to me (24%) Not Aware of Programs Offered (33%) No Time/Personal Issues (27%) Barriers to Participation in Programs

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Special Events Findings

81% of respondents indicated interest in more Social Events (ex: music, movies in the park etc.) Most attended Special Events: Good Old Days (81%), Feast of Lanterns (72%), Butterfly Parade (71%) 55% respondents rated events as "Excellent” and 41% as “Good”

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Special Events Findings

Barriers: No time/personal issues (20%), crowding/not enough space (16%), not aware of events being offered (15%) “These sorts of celebrations make PG all that it is!” FGD Member Car Auction & Good Old Days

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General Findings

Would you and/or your household be interested in online registration for Pacific Grove Recreation Department Services?

Interest in Online Registration

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Communication Findings

Barrier to Participation

  • Unaware of offerings
  • No time/ Other

Personal Issues

How Respondents Learn About Our Offerings

  • Neighbors/friends

(54%)

  • Newspaper (50%)
  • School

communications (33%)

How Respondents Would Prefer To Learn About our Offerings

  • Email (56%)
  • Social Media (42%)
  • Newspaper (37%)
  • City Website (29%)
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SLIDE 25

Next Steps

Initial Next Steps: 1. On board the Recreation Program Manager 2. Increase communication efforts. 3. Implement online recreation registration software Continued Efforts: 1. Use the Recreation Board as the governing body for further research/implementation of findings 2. Utilize the CIP as a means for larger scale infrastructure improvements

1.
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Questions?