This Course is All About C OURSE D ETAILS Dates: May 2019 Summary - PowerPoint PPT Presentation

D OING B USINESS IN B RAZIL S Ã O P AULO & R IO DE J ANEIRO Latin America’s Giant 5 th largest country in the world both in area and  population 8 th largest economy in the world; very diversified   Same GDP of all other South and Central American nations combined

This Course is All About…

C OURSE D ETAILS Dates: May 2019 Summary Three Meetings Before the Trip to Learn and Discuss • Intensive, first-hand survey of Brazil’s current business • History and culture environment • Current socio-economic trends • Classroom discussions, business visits (±14), and cultural immersion • Sectors of the economy experiences Goals One Meeting After the Trip • Dramatically raise your awareness • Hand in and discuss individual reflection essays of the opportunities and challenges of doing business in Brazil • Build knowledge regarding how to do business in Brazil, both as a professional and as an organization

Two Very Different Cities… S ã o Paulo • Brazil’s financial epicenter • Largest city in the southern hemisphere • After New York, home to more billionaires than anywhere else in the Americas Rio de Janeiro • Fabulous beaches, spectacular scenery, outdoor/laidback lifestyle • Creative entrepreneurs

Examples of Visits and Highlights • Cultural/fun activities: municipal market communication game, soccer museum, Christ the Redeemer, Sugar Loaf, guided city tours, free time to explore on your own, etc. • Companies: • Cosmetics (Natura) Trying this time also for: • Marketing  business incubator • Banking  telecom • Insurance  more tech & analytics businesses • Renewable energy  law firm • Pharmaceuticals • Airline • Food & beverage • Technological park • Entrepreneurship panel