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The 21st Century University? 1984: the conference 2006: the podcast 2007: the website Free content: A risky business decision Taped lectures: For geeks only? 700 talks viewed 300,000,000 times TED Thank You From: Elizabeth Fisher To:


  1. The 21st Century University?

  2. 1984: the conference

  3. 2006: the podcast 2007: the website

  4. Free content: A risky business decision

  5. Taped lectures: For geeks only?

  6. 700 talks viewed 300,000,000 times

  7. TED Thank You From: Elizabeth Fisher To: TED Subject: Thank You I have just found your web site, and I cried. I cried because you have given me, an ordinary person, access to some of the worlds best thinking, and I feel that someone has given me a lifeline. It took me a long time to find this world, to find myself. Life begins at 50. Thank you.

  8. Actually, people love to learn.

  9. Make him a rock star

  10. Design for the (very) small screen.

  11. Reach people everywhere.

  12. YouTube TV stations Embed player iTunes iTunes Airlines TED.com TED.com TED.com iPhone/iPad Distribute Flash / .FLV MP4 MP3 (audio) Other Encode Edit Source Video

  13. YouTube TV stations Embed player iTunes iTunes Airlines TED.com TED.com TED.com iPhone/iPad Distribute Flash / .FLV MP4 MP3 (audio) Other Encode Edit Source Video

  14. YouTube TV stations Embed player iTunes iTunes Airlines TED.com TED.com TED.com iPhone/iPad Distribute Flash / .FLV MP4 MP3 (audio) Other Encode Edit Source Video

  15. YouTube TV stations Embed player iTunes iTunes Airlines TED.com TED.com TED.com iPhone/iPad Distribute Flash / .FLV MP4 MP3 (audio) Other Encode Edit Source Video

  16. YouTube TV stations Embed player iTunes iTunes Airlines TED.com TED.com TED.com iPhone/iPad Distribute Flash / .FLV MP4 MP3 (audio) Other Encode Edit Source Video

  17. YouTube TV stations Embed player iTunes iTunes Airlines TED.com TED.com TED.com iPhone/iPad Distribute Flash / .FLV MP4 MP3 (audio) Other Encode Edit Source Video

  18. YouTube TV stations Embed player iTunes iTunes Airlines TED.com TED.com TED.com iPhone/iPad Distribute Flash / .FLV MP4 MP3 (audio) Other Encode Edit Source Video

  19. TED video views – by platform (July 2010) YouTube 14% 14% Other 7% 7% TED.com Embeddable player 6% 52% 6% 52% 21% Downloads / Podcast 21% Sources: GoogleAnalytics, Akamai, YouTube, CNN

  20. Engage superspreaders.

  21. TED Ecosystem: 3.5M subscribers Email Facebook 16% 19% RSS/iTunes 10% Twitter 5% Blog 5% YouTube 45% Sources: MailChimp, Facebook, Twitter, YouTube, Feedburner

  22. Start strong.

  23. Speak plainly.

  24. Evoke contagious emotions.

  25. Dramatic growth ... 225M 2008 2009 2010 2006 2007 Annual video views

  26. Dramatic growth ... means new demands 225M 2008 2009 2010 2006 2007 Annual video views

  27. TED Open Translation Project

  28. 10,000 translations in 78 languages by 4000 volunteer translators

  29. 1300 TEDx events held or planned in 98 countries in 35 languages

  30. Berlin

  31. Kibera

  32. Volcano

  33. Don’t forget your core audience.

  34. TEDActive

  35. TED Fellows

  36. TED Prize

  37. 3 powerful lessons from our 4 year education

  38. Harnass the power and wisdom of crowds.

  39. Think expansively.

  40. Never under-estimate the power of human storytelling.

  41. Twitter: junecohen june@ted.com

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