TECHNOLOGY + TEAM FOR SUCCESS Dan Hoskin inson PRESENTER Busin - - PowerPoint PPT Presentation

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TECHNOLOGY + TEAM FOR SUCCESS Dan Hoskin inson PRESENTER Busin - - PowerPoint PPT Presentation

Dec 25, 2022 114 likes •293 views

POWER UP YOUR TECHNOLOGY + TEAM FOR SUCCESS Dan Hoskin inson PRESENTER Busin iness Develo lopm pment t Direct ctor Les Mills US THE WORLD HAS CHANGED COVID19 has forced businesses to re-think their strategy and how they communicate

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POWER UP YOUR TECHNOLOGY + TEAM FOR SUCCESS

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PRESENTER

Dan Hoskin inson Busin iness Develo lopm pment t Direct ctor Les Mills US

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THE WORLD HAS CHANGED

COVID19 has forced businesses to re-think their strategy and how they communicate and support customers.

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YOU ARE FACING DISRUPTION FROM MORE THAN YOUR TRADITIONAL COMPETITION

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THE BUSINESS OF MOTIVATION

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DEFINE YOUR DIGITAL TRANSFORMATION

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BUILDING SAFETY AND FLEXIBILITY FOR MEMBERS

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FIND THE RIGHT SOLUTION

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BUILDING FLEXIBILITY AROUND YOUR BUSINESS MODEL

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PEOPLE FIRST –– EMPOWER TECHNOLOGY WITH YOUR TEAM AND COMMUNITY

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  • f regular exercisers are using

app or online workouts

  • f app or online users

are Millennials or Gen-Z

23% 81%

85% OF ALL GYM MEMBERS ARE ALSO DOING HOME-BASED EXERCISE

Source: Les Mills Global Consumer Fitness Survey 2019

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LES MILLS ON DEMAND

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DELIVER ON-DEMAND FITNESS INTO YOUR MEMBERS’ HOMES

  • Usage of an app or online workout has

grown 100% over the last three years

  • You can create a comprehensive schedule

for your members by providing them access to workouts and fitness programs

  • utside of your opening hours
  • Apps like LES MILLS On Demand allow you

to provide the same 5-star content into your members’ homes, complementing your in-facility timetable

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THE POWER OF LES MILLS ON DEMAND

HOW DO W DO YOU ST STAY ONE NE ST STEP AHEAD? ?

  • LES MILLS

LS On Demand nd has seen n an 806% increase ase in sign-up ups s since e Janaury ury

  • Trailist

sts from m club accounts nts since e COVID-19 9 gym closur ures es has seen a sharp increa ease se

  • At

At-home me is the 2nd

nd most

t popular ar location for group workouts uts, beating ng boutiqu ques es

  • On Deman

and d fitness ess is already dy part of 85% of membe bers rs exerci cise se routine ne

  • 74% of clubs

s offer er membe bers s complime mentar ntary y or fee- based access ss to streami eaming ng group fitne ness ss content ent Partnering with LES MILLS On Demand

  • On average, 93%

% of gym m membe bers rs are highly y satisf sfied ed with the LES MILLS On Demand user experience

  • Trailist to paying conversion is consistent overtime (between

78 78 – 84% 84% over past 10 months)

  • Members looking for live classes is also increasing
  • Top three on platform classes
  • BODYPU

YPUMP MP - >20% 0%

  • BODYC

YCOM OMBA BAT T – 16% 16%

  • LES MILLS

LLS GRIT T – 10% 10%

  • Data to inform scheduling
  • Peak days for LMOD are Monday and Tuesday
  • Usage peaks hours for Monday – Thursday

are 5am – 7am and then 5pm – 7pm

  • Usage peak hours at weekend are 8am – 11am

am

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CONNECTED EXPERIENCES

  • Live streaming options
  • Recorded class premiers
  • Online meet ups/coaching
  • Digital timetable – live or on demand
  • Workouts for on the go
  • Podcasts or education
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QUESTIONS?

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THANK YOU

We are dedicated to supporting our club partners, instructors and members worldwide during these challenging times and remain committed to the health and safety of our global community.