Remote Employee Engagement and Culture Virtual Conference WFH - - PowerPoint PPT Presentation

July 21, 2020

Remote Employee Engagement and Culture Virtual Conference

WFH Engagement by the Numbers: Get to the Truth with Pulse Surveys

Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

Affiliate Consultant at the Ragan Consulting Group Owner of Gill Research, a full- service research and consulting firm Specializes in communication audits Works from home

Katrina Gill

2 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

Is it ok to conduct a survey in times of crisis, like a global pandemic?

• A. Sure, our employees need a break from Netflix and baking. What

else do they have to do?

• B. No way, it’s disrespectful, and I worry enough about our

employees’ Wi-Fi.

• C. Are you kidding? I’m not about to pile more stuff on our

employees.

• D. Absolutely, look at what current research on this topic tells

us…and the benefits!

3 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

4

• 95% overall said they are the same or more

likely to take surveys now than they were before the pandemic

• 86% of employees said it was appropriate
• r completely appropriate for their

employer to be sending them surveys in the current environment

Current research on doing surveys

Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

Benefits: Track trends over time Excellent tool to engage employees Characteristic of high-performing teams

What exactly is a pulse survey?

5

A “pulse” survey is a short, quick questionnaire that is usually sent out to employees on a regular basis—weekly, monthly, etc., and is meant to complement a longer, more formal, less frequent engagement survey.

Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

When is the best time to conduct a pulse survey?

• A. Now!
• B. Right now!
• C. As soon as possible!
• D. Anytime!

6 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

• Take yo

your time writing the questions.

• Use a va

variety y of question typ ypes.

• Ke

Keep it confidential.

• Be honest with the time invo

volve ved.

• Ac

Actionable results.

Best practices of pulse surveys

7 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

Ask yourself: What type of data do I need and what do I want to know?

Do you have the proper support to work from home? What are your top concerns returning to the office? What and how often would do you want to hear from senior leadership? How worried are you about COVID-19’s impact on yourself? On the whole company? How well do you think senior leaders are handling business complications due COVID-19? How confident are you in our senior leaders’ decisions right now? What are your biggest WFH challenges?

Writing pulse survey questions

8

What do you miss most about working in the

• ffice?

Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

How productive are you feeling? As a manager, what do you need to manage more effectively?

• Us

Use simple terms.

• Avo

void jargon.

• Define any

y word that may y be unclear or co confusing.

• Questions should provi

vide solutions.

• “N

“Neut utral al” ” choi hoice ce.

Best practices in writing pulse survey questions

9 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

Department, job type, function Location or division Shift Years of service Job level

No

Demographic questions

10

Yes

Age Gender Education level Race Income

Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

What is a good response rate for my pulse survey?

• A. Everybody better respond or else….
• B. Well, as long as I get a few people to respond, I’ll feel good!
• C. As many people as I force to respond. I’m gathering names.
• D. It depends.

11 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

• Co

Come from the top.

• Place surve

vey y is a prominent position on th the intra tranet/e t/e-new newslet etter er.

• Sha

Share e the he res esul ults.

• Co

Confidentiality.

• Assess only

y what can change.

• Incentive

ves.

Tips for a good response rate

12 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

• Strengths
• Weaknesses/opportunities
• Gaps
• Differences between groups
• Before and after
• Pilot vs. control groups
• Actual vs. ideal
• Statistically significant findings

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Analyzing the results

Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

• Compare and contrast
• Recognize and celebrate what’s working; be transparent about what’s

not

• Identify low hanging fruit
• Uphold anonymity agreement
• Share plan to maintain what’s working and improve what’s not
• Offer actionable recommendations
• Package information in easy to understand written and graphic form

that underscores strengths, weaknesses, opportunities and threats

Sharing your results

Link Data to Business Objectives Measurement & Reporting

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15

• Surveys (pulse or more

comprehensive)

• Content analysis
• Benchmarking
• Individual in-depth interviews (IDIs)
• Focus groups
• Observation/shadow sessions
• Ethnography studies
• Information flow charts
• Walk-arounds
• Focus panels

Quantitative Qualitative

Other measurement tools

Questions or Comments?

16

katrina@gillresearch.com 312-860-1314

For help writing your survey or reviewing your results and creating a strategic response with Katrina, contact Ragan Consulting Group at 312-960-4202 or email Kristin Hart at Kristin.Hart@raganconsulting.com

Katrina Gill

17 Katrina Gill Owner, Gill Research / Affiliate, Ragan Consulting Group

Thank you!