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Proposal for Your Radio Station! We help your RADIO Station compete - PDF document

Proposal for Your Radio Station! We help your RADIO Station compete against the 8 other competitive media types... 1. Commercial RADIO Stations 2. Telemarketing (inbound and outbound call centers) 3. Mobile & SMS Text Messaging


  1. Proposal for Your Radio Station! We help your RADIO Station compete against the 8 other competitive media types...  1. Commercial RADIO Stations  2. Telemarketing (inbound and outbound call centers)  3. Mobile & SMS Text Messaging  4. Direct Mail Addressed & Unaddressed Direct Mail  5. Internet websites, SEO, SEM, Facebook, Twitter, Social Networks  6. Newspapers and Print  7. Television & DRTV  8. Sales Force in the Field  9. Outdoor & Billboard

  2. Sample Audios of Call Center and Radio Station Contest... http://www.jointhisclub.com/SystemCAP/attachments/181_ Contest-Telephone .mp3 http://www.jointhisclub.com/SystemCAP/attachments/201_ Volunteer Radio Announcer .mp3 Telephony Database Solutions for Your Radio Station ’s Advertisers Increase Your RADIO Station`s Advertising Sales! Executive Summary  Virtual Inbound Call Center delivers incremental audio sales pitches to complement on air spot ads Demo call 1-800-838-1751  Conduct Radio Station Contests effortlessly by assembling ballots via telephone calls exclusively!  Assemble telephone #s and voice mail contacts info from listeners in real time in a database  Use our Join This Club system for Public Service Announcements for Charities http://www.jointhisclub.com/SystemCAP/attachments/183_ Public Service-Charities _Clubs.mp3  Prove to new advertisers daily their spot ads are generating consumer prospect sales leads  Provide your advertisers leadership in creating “call to action” in their campaigns which include generating your radio station’s traditional car and foot traffic to your clients’ businesses as well as incremental inbound 1-800 or local telephone calls and web site visits

  3. Optional Benefits of Our Services  Provide your retailers with their own FM Radio Transmitters to complement their retail signage! http://www.jointhisclub.com/SystemCAP/attachments/173_Your Own Radio Station from Decade Transmitters.mp3 About us We are based in Barrie Ontario Canada   View our local testimonials www.1800fm.com/testimonials_69.html  We operate our own non commercial CRTC licensed tourism information Radio Stations 98.5 FM in Barrie ON and 96.9 FM in Cookstown ON  We are database marketing, web and telephony experts www.B2BdatabaseTeam.com See some of our clients below...  We represent a Canadian manufacturer of Industry Canada and FCC license free low power FM transmitters www.Decade.ca

  4. Our proprietary innovative telephony data collection system can offer your radio station’s clients a virtual inbound call center for unlimited quantity of simultaneous inbound call capacity! Inbound customer service marketing campaigns and programs in which your clients’ customers or prospects can now simply telephone a dedicated local or toll free telephone number to listen to professionally recorded marketing messages. The system has the ability to capture and collect the caller’s telephone number automatically and stores and assembles into a secure database for future use. Prospects calling in to join your new service, or to sign up for a campaign or to just to listen to more extensive details about your marketing offer can be converted into more qualified sales leads since the database collects and securely stores the caller’s telephone number and wave audio file of their verbal recorded requests. Then the prospect can be solicited with additional follow-up from your advertiser`s live CSRs and agents. Most retail and some commercial business advertisers expect your station to drive car and foot traffic into their business location immediately but the typical 15 second or 30 second spot does not have enough “ talk time” on the air to build brand awareness through reach and frequency in the standard advertising contract with a new advertiser.

  5. Here is how it works! Your regular voice talent & “ on-the- air ” personalities continue to record radio spot ads for new and existing advertisers but with more “ call to action ” emphasis to get the prospect in the radio audience to telephone a local or toll free telephone number for more audio information about the product or service. The advertiser gains the benefit of your stations’ professional radio announcer voice talent for his audio sales presentation in any length up to 15 minutes to complement the shorter 15 or 30 second “on -the- air” spot ads. This ties your advertisers into continued loyalty to your station! Our web based virtual telephony service captures into a database the telephone callers telephone number (permission based) while the script asks the prospect interested in receiving more information for his contact information details up to 5 minutes at the conclusion of the inbound telephone call at the beep. (permission-based and totally optional for the prospect caller). Our system captures, records all the individual prospect`s messages and assembles them into a spreadsheet containing the telephone number of the caller (landline or cell) and a wave file attachment to an url link to listen to the audio voice mail. The advertiser is advised immediately via an email and in addition our proprietary system stores the database in a secure cloud server. Competitive systems usual limits the message storage for a period of time or stores up to 200 messages and deletes the oldest messages but our proprietary service can archive the messages permanently for retrieval by the advertiser at anytime . As an added value VAR we at Join This Club have e nhanced our telecommunications provider’s maximum storage limitation of 200 messages with our systems! Now your advertisers can assemble and store unlimited quantities of voice mail messages! Key Radio listeners are in their cars and mobile . During drive time they are commuting to work and back home and are not online to enter contests on your advertiser’s website. The listener who is intereste d in the commercial will telephone immediately for more information and to buy your advertiser’s product or service offering. Your retailer or commercial business advertisers often do not have the flexible dedicated telephone sales staff to answer and close sales calls from unlimited simultaneously telephone calls from your radio station’s audience...but our virtual call center does!

  6. Here are some on the air radio contest audios we use on our own radio station to stimulate audience telephone calls to us! . http://www.jointhisclub.com/SystemCAP/attachments/178_Demo_Audio_1.mp3 http://www.jointhisclub.com/SystemCAP/attachments/179_Demo_Audio_2.mp3 http://www.jointhisclub.com/SystemCAP/attachments/180_Demo_Audio_3.mp3 Your DJ and on the air personalities will record more audios and these mp3 files are easily loaded into the voice mail system for the prospects to hear an extended sales pitch by your station`s voice talent staff. This is one optional incremental revenue stream for your station and builds loyalty by the client in contracting with your radio station. It differentiates your radio station with optional added value over competitive media. Your client (the advertiser) will automatically be provided regular spreadsheets at optional intervals of time ( daily, weekly, monthly or in real time) containing the contact information and wave file audio links of the recordings from the interested and qualified prospects who are willingly expecting a follow up telephone sales call from the business owner or their sales staff. This will show your advertiser base the influence of your radio station listening audience with a database of `qualified `prospects in a (excel) spreadsheet.

  7. Your radio station`s advertisers are now provided with the added value of an assembled telephone and contact prospect sales lead database in an easily to use excel spreadsheet to follow up with their own outbound sales and customer service calls to the customer. Contact: Douglas Edwards Radio Station Consultant Barrie Telephone: 705-725-1642 Toll Free: 1-800-893-7787 Mobile 416-271-7752 Emails: Douglas@Decade.ca or Doug@1800FM.com or Info@B2BdatabaseTeam.com www .JoinThisClub .com www. 1800FM .com

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