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OEA CAMPAIGN 2018 SEPTEMBER 12, 2018 COORDINATOR TRAINING - - PowerPoint PPT Presentation
OEA CAMPAIGN 2018 SEPTEMBER 12, 2018 COORDINATOR TRAINING - - PowerPoint PPT Presentation
OEA CAMPAIGN 2018 SEPTEMBER 12, 2018 COORDINATOR TRAINING ICEBREAKER Most important issue for you leading up to 2018 Election? Coordinator Goals/Objectives Role CONTENTS Tactics T ools OEA CAMPAIGN 2018 GOALS Protect
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CONTENTS
Goals/Objectives Coordinator Role Tactics T
- ols
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OEA CAMPAIGN 2018 GOALS
Protect collective bargaining rights and public education through electoral
victories;
Elevate the importance of public education as a main part of the 2018
electoral discourse;
Turnout OEA members and their Households in higher rate than in
previous mid-term elections;
Increase OEA member participation in OEA-FCPE;
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ELECTORAL OBJECTIVES
Elect Richard Cordray as the next Governor of Ohio Re-elect U.S. Senator Sherrod Brown Elect Kathleen Clyde as the Secretary of State (Ohio
Redistricting Commission Member)
Elect Zack Space as Auditor of State (Ohio Redistricting
Commission Member)
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ELECTORAL OBJECTIVES
Elect Steve Dettelbach as Attorney General Elect Rob Richardson as Treasurer of State Elect Judge Michael Donnelly and Judge Melody Stewart to the
Ohio Supreme Court,
Elect OEA endorsed candidates to the Ohio General Assembly,
U.S. Congress, and State Board of Education
Endorsed candidates list may be found at:
https://www.ohea.org/2018_endorsed_candidates/
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COORDINATOR ROLE
Establish campaign network throughout local association and within
leadership council;
Main point of contact (in collaboration with OEA Field Staff) with OEA
Campaign 2018;
Recruits and assists in training of members to participate in OEA’s
campaign activities (Me+3, Phone Banks, Canvasses, Social Media Actions, Hustle Campaigns);
Helps disseminate OEA campaign messaging;
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STAGES OF COORDINATOR’S WORK
- 1. Begin identifying network (use potential activists and membership lists);
- 2. Recruit participants and orient for Me+3 Program;
- 3. Encourage participants to provide campaign feedback;
- 4. Follow up with OEA Field Staff on progress, updates, or needed
materials;
- 5. Recruit participants for Phone Bank, Canvass and GOTV activities;
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TACTICS
Digital
- Engagement via Educators for Ohio Facebook Group
- Social media and digital activism to continue through campaign
Back to School
- Me+3 Program
- Workplace conversations
Volunteer
- Member to member canvassing (limited)
- Member to member phones
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TACTICS: DIGITAL ACTIVISM AND ORGANIZING
OEA Facebook Page – Educators for Ohio OEA Action Center
Over one platform, allowing members to email,
Facebook post, and text colleagues
Promoting legislative actions targeting key
legislative priorities
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TACTICS: ME+3
Use relationships to organize
colleagues and family members to:
Prioritize education as key factor in
individual’s vote
Pledge to
Vote for OEA’s Endorsed Candidates
Become FCPE Contributors (members
- nly)
Volunteer for OEA Campaign 2018
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TACTICS: ME+3 CONVERSATION
Step 1: Identify the Issue –Through conversations with your colleague/friend/family
member, figure out the issues that they care most about leading up to the 2018 Election
Step 2: Connect the Issue to Support for Rich Cordray/Sherrod Brown – After
identifying issue, connect it to why OEA is supporting Rich Cordray or Sherrod Brown;
Step 3: Sign
The Pledge – Have them sign the hardcopy pledge card (then return to LRC) or online form if they pledge to vote for OEA’s Endorsed Candidates;
Step 4: Multiply – Walk one of your pledge takers through these steps and have them
find their 3 to ask to take the pledge;
Step 5: Stay In Contact – When you hear about important asks, campaign activities, or
breaking campaign news, please share with 3.
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TACTICS: ME+3 FORM Pledge Form available in:
Hardcopy format Online at:
https://www.ohea.org/resourc es/all/me3educators-for-ohio/
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TACTICS: CANVASSING
Area Dates Central OH
- Sept. 22 – 23
SW Ohio
- Sept. 29 – 30
NE Ohio
- Oct. 6 – 7
Central OH
- Oct. 13 – 14
NE Ohio
- Oct. 20 - 21
Targeting members
Using MiniVAN for canvass
lists
Weekend canvasses:
Saturday 10:00 to Noon Shift Sunday 1:30 to 3:30 Shift
Exploring option of weeknight
canvasses
Trainings will occur on
MiniVAN tool
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TACTICS: PHONE BANKS
Phone Banks
Available starting end of September
OEA Action Center will contain virtual phone bank OEA Dialer Phone Banks will be established in OEA’s and allied offices Both types of phone banks accessible from home Training webinars over the platform to come
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TOOLS: EDUCATION VOTES OHIO
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