Next Level Marketing For Business: Landing Page Methods For LEADS - - PowerPoint PPT Presentation

next level
SMART_READER_LITE
LIVE PREVIEW

Next Level Marketing For Business: Landing Page Methods For LEADS - - PowerPoint PPT Presentation

Next Level Marketing For Business: Landing Page Methods For LEADS & SALES Lets do this! @Mike_Gingerich www.TabSite.com First things first Video Replay & Slides Available After. www.TabSite.com Our Roadmap Setting the


slide-1
SLIDE 1

Next Level

Marketing

For Business:

Landing Page Methods For LEADS & SALES

@Mike_Gingerich www.TabSite.com

Let’s do this!

slide-2
SLIDE 2

First things first…

www.TabSite.com

Video Replay & Slides Available After….

slide-3
SLIDE 3

Our Roadmap

  • Setting the Stage
  • TabSite Landing Page App
  • Landing Pages in DIGITAL FUNNEL
  • Strategies & Tips for Landing Pages
  • Question & Answers with special offer
slide-4
SLIDE 4

@Mike_Gingerich www.TabSite.com www.DigitalHill.com www.MikeGingerich.com

  • Co-founder TabSite.com
  • President of Digital Hill
  • Social Media Tech Geek
  • Avg # tabs in Chrome: 33
  • Podcasting at….

HalftimeMike.com

  • Traveler: 26+ countries

Get to know Mike

slide-5
SLIDE 5

Growing Leads online is a lot like…

Driving

slide-6
SLIDE 6

It Changes!

Based on circumstances

slide-7
SLIDE 7
slide-8
SLIDE 8

For Latecomers

www.TabSite.com

Yes, I will provide Video Replay & Slides via email after.

slide-9
SLIDE 9

TIP #1:

People use the Internet for 2 reasons…

  • 1. To get a problem solved
  • 2. To be entertained
slide-10
SLIDE 10

TIP #2:

To succeed online you must…

  • 1. Integrate
  • 2. Multi-touch
slide-11
SLIDE 11

Why Landing Pages?

  • 1. One single focus point
  • 2. Increases conversions
  • 3. Eliminates distractions
slide-12
SLIDE 12
slide-13
SLIDE 13

When to use Landing Pages?

  • 1. One single focus point
  • 2. Increases conversions
  • 3. Eliminates distractions
slide-14
SLIDE 14

Setup a Landing Page App

slide-15
SLIDE 15

Two Options:

  • 1. Landing Page App (forms)
  • 2. Landing Page for any App

Complete Setup Guide: www.tabsite.com/help/landing-page-1

slide-16
SLIDE 16

Where Landing Pages fit In your online marketing…

slide-17
SLIDE 17

The

Digital Marketing Funnel

slide-18
SLIDE 18

The Funnel:

1.Top of Funnel Content

[Attracting & Engaging]

50%

3 Main Parts

Where: Share & Amplify on Social

Types: How to, Help. Inspire. Resource.

  • Entertain. Educate. Experience.
slide-19
SLIDE 19

Attract & Engage: 50%

slide-20
SLIDE 20

Mid-Funnel:

Content that offers resources

with intent to gain

LEAD CAPTURE.

30%

slide-21
SLIDE 21

Mid:

Offer Clear incentive to sign-up email.

Focus: Move from Visitor to your Email Marketing

Goal:

Unknown to known [Name & email]

Jeff@company.com

slide-22
SLIDE 22

Mid:

Incentivize the Email List Sign-up!

  • A Coupon
  • A How To
  • Video
  • Industry Report
  • Guide
  • Target w/ FB Ads
slide-23
SLIDE 23

Remember TIP #2?

To succeed online you must…

  • 1. Integrate
  • 2. Multi-touch
slide-24
SLIDE 24

Mid Funnel Nurture:

Nurture Email Series Example:

  • Use Auto-responder service
  • Setup once, then drip over 6-14 days.
slide-25
SLIDE 25

Bottom Funnel:

Landing Pages work For initial Lead and For Sales Conversions

20%

slide-26
SLIDE 26

When to use a Landing Page:

  • To grow your email list

(offering a incentive to sign-up)

  • With a Sweepstakes drawing
slide-27
SLIDE 27

When to use a Landing Page:

  • For a Event Sign-up page

where users need to register

  • With a coupon or deal offer
  • For a product offering sales

page to focus on driving sales

  • f one product
slide-28
SLIDE 28

Next Steps:

  • 1. Questions?
  • 2. What 1 thing willl you implement

right away?

  • 3. TabSite Special first 10 to use code…

“Landing” (no quotes) at checkout get 40%

  • ff the 1st year of TabSite! New or Upgrades.

THANK YOU!

slide-29
SLIDE 29

THANK YOU!