I ncline Village & Crystal Bay Parcel Owner of Record Research - - PowerPoint PPT Presentation
I ncline Village & Crystal Bay Parcel Owner of Record Research Presentation Conducted for IVGID Sept-Oct 2016 October 2016 Prepared for: Incline Village General Improvement District 893 Southwood Boulevard, Incline Village, NV Contacts:
October 2016
Prepared for:
Incline Village General Improvement District 893 Southwood Boulevard, Incline Village, NV Contacts: Susan Herron, Misty Moga and Steve Pinkerton
Prepared by: Stephen Bohnet & Sara McCann
F’inn (415) 806-3171 stephen@finn-group.com www.finn-group.com
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Village and Crystal Bay, including businesses.
– What are their opinions of IVGID’s various amenities? – What amenities do they use and how often? – What types of improvement or additions are desired?
– How often are people on site at their properties? – How many are using their properties as income/rental and how (VRBO, AirBNB, etc.)?
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businesses.
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0% 3% 9% 27% 35% 22% 4% 20 to 29 30 to 39 40 to 49 50 to 59 60 to 69 70 to 79 80 or older
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46% 33% 20% 1%
Live there Full Time Live there Part Time Vacation Do Not Live/Vacation
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59% 38% 2% 0% 1% Single family home Condominium Duplex Apartment None of these
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11% 12% 79% Own a business in Incline Village or Crystal Bay Work in Incline Village
Neither, I do not own a business or work in Incline Village or Crystal Bay 23% 21% 55% 97% 97% Yes, I live there full time Yes, I live there part time No, I vacation there at least once each year but do not live there Own a business in Incline Village or Crystal Bay Work in Incline Village or Crystal Bay Neither, I do not
work in Incline Village or Crystal Bay
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can identify three groups and get an overall measure of performance.
not likely at all neutral extremely likely
1 2 3 4 5 6 7 8 9 10
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Recommend Incline Village or Crystal Bay as a place to live full time? Recommend Incline Village or Crystal Bay as a place to own property?
23% 18% 16% 33% 30% 28% 45% 52% 59%
22 35 43 Place to live full time Place to live full time (Among full time residents) Place to own property
Detractors Neutrals Promoters NPS
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Recommend IVGID for its amenities?
14% 27% 59%
46 Amenities
Detractors Neutrals Promoters NPS
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and are too crowded
beach
to use amenities
public which causes parking issues and overcrowding
and other amenities
locals
across amenities.
control)
place to live
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Village/Crystal Bay.
43% 20% 8% 9% 25% 29% 15% 14% 15% 18% 30% 20% 8% 14% 17% 24% 9% 19% 30% 33%
I do not believe amenities improve my property value IVGID should invest only to maintain existing amenities Our amenities don’t influence how much time I spend at Incline/Crystal Bay I would like IVGID to focus more on improving the amenities we already have I believe amenities are important because they improve my property value IVGID should be investing more to enhance existing amenities I would spend more time in Incline Village/Crystal Bay if there were more or enhanced amenities I would like IVGID to build more new amenities
Strongly agree with A Both about the same Strongly agree with B
Statement A: Statement B:
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5% 24% 7% 19% 43% 40% 21% 10% 24% 7%
Summer amenities Amenities and activities that allow me to interact socially and meet new people Winter amenities Amenities and activities that allow me to enjoy my family and friends
“A” is much more important Both about the same “B” is much more important
Statement A: Statement B:
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24% 31% 31% 32% 43% 48% 50% 58% 61% 63% 68% 68% 79% 81% 82% 87% 95% 96% 13% 16% 17% 19% 19% 18% 17% 10% 14% 13% 10% 13% 13% 8% 10% 6% 3% 2% 18% 16% 17% 18% 16% 14% 15% 11% 12% 8% 9% 9% 5% 4% 4% 3% 1% 1% 46% 37% 35% 30% 22% 20% 18% 21% 13% 16% 14% 10% 4% 7% 5% 4% 1% 1% Walking Trails Recreation Center Hiking Trails/Exercise Course Diamond Peak Ski Resort Village Green Chateau Grille Driving Range Mountain Golf Course Championship Golf Course Chipping greens at the Championship Golf Course Putting area at the Mountain Golf Course Preston Field Tennis courts Disc Golf course Incline Park Ballfields Pickleball courts Skateboard park 0 – Have not used 1-2 times 3-5 times 6 or more times 7 6 5 5 4 3 3 3 2 3 2 2 1 1 1 1
Avg.
General Specialized Golf
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14% 16% 17% 17% 19% 21% 22% 25% 25% 23% 27% 30% 31% 39% 41% 43% 49% 46% 19% 26% 26% 28% 28% 27% 27% 28% 30% 33% 29% 28% 38% 30% 26% 25% 25% 31% 67% 58% 57% 55% 53% 52% 51% 48% 45% 44% 44% 42% 31% 32% 32% 32% 27% 23% Championship Golf Course N= 311 Mountain Golf Course N= 331 Diamond Peak Ski Resort N= 572 Recreation Center N= 585 Tennis courts N= 163 Walking Trails N= 644 Driving Range N= 350 Hiking Trails/Exercise Course N= 581 Chipping greens N= 273 Disc Golf course N= 154 Grille N= 422 Chateau N= 436 Skateboard park N= 32 Pickleball courts N= 44 Putting area at the Mountain Golf Course N= 269 Village Green N= 482 Incline Park Ballfields N= 113 Preston Field N= 181 Detractor Neutral Promoters 83 42 40 38 34 31 29 23 21 20 16 12
NPS
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Walking Trails Recreation Center Hiking Trails/Exercise Course Diamond Peak Ski Resort Village Green Chateau Grille Driving Range Mountain Golf Course Championship Golf Course Chipping greens Putting area at the Mountain Golf Course Preston Field Tennis courts Disc Golf course Incline Park Ballfields Pickleball courts Skateboard park (27) (7) 13 33 53 73 1% 11% 21% 31% 41% 51% 61%
Popularity % with 5+ visits Net Promoter Score
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29% 18% 12% 11% 9% 7% 7% 7% 7% 6% 6% 5% 4% 4% 4% 4% 4% 1% 42% Group or Private Lessons at Diamond Peak Ski Resort Last Tracks at Diamond Peak Nine & Wine Youth Swim Lessons Zumba Fitness Senior transportation Conversation Caf Thrill & Grille at the Mountain Course Men & Womens Tennis Round Robin Starlight Cinema Family Movie Night Get Golf Ready Peaceful, Centered, Balance Wellness workshops Epic Day Camps 5 Peaks in 5 Weeks Hiking Series TK Basketball Program Junior All Star/Quick Start Tennis Clinics Pickleball Lessons and Clinics Shotokan Karate None of the above
participated in a Public Works hosted hike at a water and sewer infrastructure site
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Other responses included: Paying for a guest pass Providing number verbally
92% 19% 3% 2% 91% 32% 3% 3% Picture Pass Holders Punch Card I do not go to these beaches Other - Write In Yes, I live there full time Yes, I live there part time
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11% 14% 23% 30% 23% N= 830 Very good value Fairly good value Average value Somewhat poor value Very poor value
Base: Those that pay fee
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Village/Crystal Bay as a place to own property.
20% 30% 11% 11% 5% 5% 32% 30% 31% 24% 63% 54% IVGID’s efforts to keep you informed N= 842 Finding answers to IVGID questions N= 842 Top Two Box Very satisfied Somewhat satisfied Neither satisfied nor dissatisfied Somewhat dissatisfied Very dissatisfied
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25% 16% 13% 15% 13% 12% 11% 37% 29% 28% 26% 25% 23% 21% 23% 26% 29% 43% 46% 38% 30% 10% 17% 16% 11% 11% 17% 19% 6% 12% 14% 6% 5% 10% 19% I am generally dissatisfied with the services IVGID provides I am dissatisfied with how IVGID informs me about their
I am dissatisfied with how IVGID informs me about their governing Public Works News is not at all informative Public Works Billing Statements are not at all informative It is difficult to find answers online to questions about IVGID I am dissatisfied with how IVGID informs me about their finances I am generally satisfied with the services IVGID provides I am satisfied with how IVGID informs me about their
I am satisfied with how IVGID informs me about their governing Public Works News is very informative Public Works Billing Statements are very informative I can easily find answers online to questions about IVGID I am satisfied with how IVGID informs me about their finances Strongly agree with A Both about the same Strongly agree with B
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Dissatisfied vs. Satisfied
live there full time 65% vs. 44% live in a single family home 72% vs. 59% be male 69% vs. 55% be older (60+ yrs. old) 70% vs. 56% to be Detractors across all three measures: –place to live full time 57% vs. 21% –place to own property 61% vs. 12% –Amenities 84% vs. 5%
17% vs. 11%
94% vs. 88%
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74% 74% 69% 55% 49% 46% 33% 24% 15% 11% 11% 8% 2% 1% 1% 56% 74% 64% 34% 36% 47% 17% 21% 7% 11% 6% 4% 1% 0% 1% Word of mouth Newsletters (IVGID Quarterly) Website Newspaper Utility bill Friend or neighbor Flash Vote Phone call Social media (Facebook,… E-Newsletter Other mail from government Nextdoor.com Talk2IVGID Radio TV 12% 21% 15% 21% 8% 3% 3% 2% 5% 3% 0% 4% 29% 19% 14% 10% 7% 1% 2% 1% 4% 0%
Full time Part time
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53% 47%
Yes No
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34% 27% 16% 8% 11% 8% 38% Water quality testing Customer service Pipeline replacement Field operator house calls None of the above Other - Write In Dont know
Other: backflow, leak notification, quality employees, dump site
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67% 23% 7% 2% 1%
Excellent Very good Good Fair Poor 44% 8% 7% 1% 1% 2% 38% The property
HOA/Home Owners Association IVGID Condo/Condo Association Washoe County Other - Write In Don't know
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63% 9% 4% 2% 1% 0% 2% 18% Call IVGID 832-1203 Home Owners Association/HOA Property Management Condo/Condo Association Call Washoe County Roads 831-4125 Private Plumber Other - Write In Don't know
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32% 13% 12% 4% 2% 2% 0% 0% 2% 31% Washoe County HOA/Home Owners Association IVGID Private Property Management Condo/Condo Association NDOT CalTrans Other Don't know
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21 17 37 19 Winter Spring Summer Fall
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12% 88%
Yes No
41% 29% 28% 25% 17% 10% 6% 4% A property manager located in the region VRBO- vacation rentals Friends/Family I find renters and manage the property myself Airbnb A property manager near my primary residence Online ads Other - Write In
n= 87
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26% 54% 7% 7% 3% 1% 1% 16% 23% 5% 16% 7% 16% 18% 1 2 3 4 5 6 to 9 10 or more Full Time Part Time
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more specialized, i.e. pickleball courts and the skateboard park.
expect to be more popular with this demographic.
Opportunity exists for improved communications between IVGID and the community.
Summer is the busiest season. Many have concerns about overcrowding and difficulty with parking. There are concerns that IVGID is catering too much to tourists which is stressing resources.
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Detractors vs. Promoters
Who they are More likely to live there full-time 59% vs. 42% More likely to live in a single family home 69% vs. 55% Older- 60+ years old 72% vs. 56% See recreation fee as somewhat/very poor value 47% vs. 16% Feel like the rec fee should be lower by $100 60% vs. 32% Attitudes regarding amenities Our amenities don't influence how much time I spend at Incline Village/Crystal Bay 61% vs. 41% IVGID should invest only to maintain existing amenities 46% vs. 27% I would like IVGID to focus more on improving the amenities we already have 64% vs. 53% Attitudes concerning IVGID Less satisfied with IVGID’s services* 40% vs. 69% Less satisfied with IVGID’s efforts to keep them informed* 41% vs. 70% I am somewhat/very dissatisfied with how IVGID informs me about their finances 55% vs. 30% I am somewhat/very dissatisfied with how IVGID informs me about their operations 42% vs. 23% I am somewhat/very dissatisfied with how IVGID informs me about their governing 45% vs. 23% Much less satisfied with finding answers to IVGID questions* 32% vs. 61%
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IVGID "shades" the truth about finances Stop acting like the chamber of commerce and start acting like a public ally owned utility - transparency. Amenities improve quality of life. It's ironic that the non-stop construction projects going on in Incline nearly destroy the quality of life. For example, is it the Duffields building at the Burnt Cedar end of Lakeshore ? Lots of fun for the rest of us, thanks. I do not use any of the amenities. I think too much money is spent on Diamond Peak. IVGID runs many of these enterprises in a manner to bring in more tourism, which I am against. Between construction and tourists, it's hard to do much in the summer. Decisions need more input from citizens who live here and there needs to be more transparency On top of being taxed to pay for their upkeep they cost way too much. More public input as to decisions. You should always put to a vote of IVGID major capital projects. IVGID has opened up the amenities to too many entities who do not have "skin in the game" and I am frustrated with the overcrowding.
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What were the main reasons you rated IVGID a ‘”X' for its amenities?
Golf fees to high for residents. Ski hill overcrowded Tennis is the sole bright spot. Private beaches 'in name only' - too many efforts to get around the restrictions. Beach access has exceeded capacity often in recent years. Chateau remodel was excessive, but a nice meeting place if you can afford it. Same for rec center.- 4 rating No beach access or ability to participate in community activities held at beaches. – 8 rating, Crystal Bay They're all good. None is particularly world class, but it's nice to have them as a home owner. - 8 rating Too many restrictions; boat ramp is not always available … too many visitors allowed to utilize amenities; road side parking is terrible at Incline/Ski Beach; tennis courts are closed late fall to mid spring (need indoor courts); new garbage contract does not allow year round yard waste collection (limited to new totes versus 7 bags) - why is yard waste combined with refuse waste; true full time residents are subsidizing renters/vacation rentals.- 2 rating Golf and downhill skiing are great and have been enjoyed by family for many years. Beaches are very crowded and management is somewhat
They are part of why it is good to live here. We meet active people as a result of these amenities. – 9 rating I have lived here since 1971 and continue to use all these amenities. Where it is difficult sometimes to put up with the influx of users, they are still close, cost effective and solid. -10 rating I use all of the amenities offered and feel it is a huge value added to the reason I live in Incline Village rather than anywhere else in the Tahoe area. – 10 rating
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Most are satisfied with the communications. Transparency will cultivate trust; there is a desire for better communications around budget and upcoming decisions.
money
is being contemplated, forward looking communications, what board is reviewing
information
towards digital channels
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tighter controls on usage
programs
rec fees are too high
their cost paid when compared to Incline Village
development – Do not want to attract more tourists – Do not want an amusement park atmosphere
next season or use for different amenities
Residents were very candid about their pain points, concerns, and wishes for their community. All of these comments are made available.
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36% 64%
37% 10% 3% 28% 22% 50% N= 300 Have Used in Past Top Two Box Extremely useful Very useful Somewhat useful Not very useful Not at all useful 21% 16% 6% 35% 22% 57% N= 459 Have Not Used in Past Top Two Box Definitely would Probably would Might or might not Probably would not Definitely would not
No Yes
Prepared for: Incline Village General Improvement District 893 Southwood Boulevard, Incline Village, NV Contacts: Susan Herron, Misty Moga and Steve Pinkerton
Stephen Bohnet & Sara McCann
F’inn (415) 806-3171 stephen@finn-group.com www.finn-group.com