Ho How w to to Ap Apply Dat ply Data a to to Im Impact pact - - PowerPoint PPT Presentation

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Ho How w to to Ap Apply Dat ply Data a to to Im Impact pact - - PowerPoint PPT Presentation

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Ho How w to to Ap Apply Dat ply Data a to to Im Impact pact Ch Change ange Sarah Mattocks, RN, MSN, CRNP Learning Objectives Understand the audience to whom goals and objectives are being presented Increase knowledge of using

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Ho How w to to Ap Apply Dat ply Data a to to Im Impact pact Ch Change ange

Sarah Mattocks, RN, MSN, CRNP

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  • Understand the audience to whom goals and
  • bjectives are being presented
  • Increase knowledge of using data to drive

marketing, performance improvement and financial goals

  • Demonstrate utilization of data to tell a story

Learning Objectives

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  • I, Sarah Mattocks, have no conflict of

interest relative to this educational activity to disclose.

Disclosure Statement

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  • To successfully complete this course,

participants must attend the entire event and complete/submit the evaluation at the end of the session.

  • Society of Trauma Nurses is accredited as a

provider of continuing nursing education by the American Nurses Credentialing Center's Commission on Accreditation.

Successful Completion

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Data in Healthcare Today

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  • Big data - a broad

term for data sets so large or complex that traditional data processing applications are inadequate

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Putting Data to Work

  • Data and analytics have the ability to:
  • Helping us to become smarter
  • Improve patient care
  • Become more productive
  • Become better at making predictions
  • Tapping this potential for any organization

begins with shaping a plan

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Shaping the Plan

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Your Role

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From Data to Story

  • Define the audience
  • Create hypothesis
  • Sketch
  • Get data
  • Explore data
  • Tell the story
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  • https://www.youtube.com/watch?v=AL-

PAzrpqUQ&feature=player_embedded

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  • Think of a current situation in your work

that you would like to change

  • Ask yourself
  • What is the story?
  • Why am I doing this?
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My Story

In 2011, 53 exploratory laparotomy procedures done for trauma

  • The hypotensive subset median time from

ED arrival to incision was 99 minutes

  • The normotensive subset median time from

ED arrival to incision was 66 minutes

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Defining Your Audience

  • Benefits of defining your audience
  • Identifying what motivates your

listeners to act

  • Tailoring your content to give them

specifically what they want, need and expect

  • Projecting an appropriate presentation

style and personality

  • Increasing your comfort level as a

speaker

  • Obtaining your objective for making

the presentation

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“By defining your audience members and tailoring your message to specifically address their reasons, wants and needs, you are able to deliver a presentation that engages, informs and persuades. Show them that you know them and they will gladly give you their time and attention – and most likely their business.”

Excerpt from The Importance of Defining Your Audience By Darlene Price and John Messerschmitt

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Create Hypothesis

  • Explain what you expect to happen
  • Be clear and understandable
  • Be testable
  • Be measurable
  • Contain independent and dependent

variables

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Hypothesis What do you want from your data?

  • To be successful, a project hypothesis should

always include:

  • Context
  • What are you trying to achieve?
  • Who is invested in the project's results?
  • Are there any larger goals or deadlines that can

help prioritize the project?

  • Need
  • Vision
  • Outcome
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Getting the Data – The Need

  • What specific needs could be addressed by

intelligently using data?

  • What can this project accomplish that was

impossible before?

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Sketch - Build a Framework

  • Sketch: Define your

motivation/ inspiration

  • Prepare: Do your data

homework

  • Visualize: Bring data to

life

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Outcome

  • How and by whom will the result be used

and integrated into the company?

  • How will the success of the project be

measured?

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Explore the Data - Vision

  • What will meeting the need with data look

like?

  • Is it possible to mock up the final result?
  • What is the logic behind the solution?
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Telling the Story with Data

  • We are not naturally gifted at storytelling

with data

  • Poorly prepared
  • Rely on tools
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Quick Tips for Data Presentation

  • Understand the context
  • Choose an appropriate visual display
  • Eliminate clutter
  • Focus your attention where you want it
  • Think like a designer
  • Tell your story
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Understanding the context

  • Exploratory vs. Explanatory analysis
  • Choose appropriate and effective visuals
  • Simple text
  • Scatterplots
  • Line graph
  • Slope graphs
  • Bar graphs
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Clutter…

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Clearing the Clutter

  • Cognitive Load
  • Human brain has finite amount of mental

processing power

  • Be smart about using audience’s brain power
  • Perceived cognitive load
  • How hard are they going to have to work to

understand information you are presenting

Le Less ss is m s mor

  • re

e ~Mies es van n der r Roh

  • he
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Eliminate Distractions

  • Not all data are equally important
  • When detail isn’t needed, summarize
  • Ask yourself: would eliminating this change

anything?

  • Push necessary, but non-message-impacting

items to the background

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Telling the Story

  • By highlighting the important stuff and

eliminating distractions you markedly improved visual presentation…

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Summary

  • Define the audience
  • Create hypothesis
  • Sketch
  • Get data
  • Explore data
  • Tell the story
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References

Kayyali, B., Knott, D., and Van Kuiken, S. (2013). The ‘big data’ revolution in US healthcare. Retrieved from http://healthcare.mckinsey.com/big-data-revolution-us-healthcare Nussbaumer Knaflic, Cole. [2015]. Storytelling with Data: A Data Visualization Guide for Business Professionals. Hobocken, New Jersey: JOHN WILEY & SONS, INC. Price, D., and Messerschmitt, J. (2004). The Importance of Defining Your Audience. Retrieved from http://www.effectivemeetings.com/presenting/preparation/darlenejohn.asp Waisberg, D. (2014). From Data to Insights: The Blueprint for Your Business. Retrieved from https://www.thinkwithgoogle.com/articles/data-to-insights-blueprint-for-your- business.html Waisberg, D. (2014). Tell a Meaningful Story With Data. Retrieved from https://www.thinkwithgoogle.com/articles/tell-meaningful-stories-with-data.html Clip art and graphs: http://informationarts.pbworks.com/w/page/29374942/Taylor%20-%20Bad%20Graphs http://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwja7LSThPvKAhVDTCYKHS71AgwQjB0IBg&url=http%3A%2F%2Fwww.theusr us.de%2Fblog%2Fchildhood-faith-vs-current-faith%2F&psig=AFQjCNG6q5acxqJCQysMggbJx4uzqKremg&ust=1455669100016479