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Five Simple Tools to Unlock Innovation
@sarah_shewell
@sarah_shewell
Talk Goals
- Optimizing You
- Design Thinking 101
- 5 Tools to Use Now
- Help Others Find Meaning
Five Simple Tools to Unlock Innovation @sarah_shewell Talk Goals - - PowerPoint PPT Presentation
Five Simple Tools to Unlock Innovation @sarah_shewell Talk Goals - - PowerPoint PPT Presentation
Five Simple Tools to Unlock Innovation @sarah_shewell Talk Goals Optimizing You Design Thinking 101 5 Tools to Use Now Help Others Find Meaning @sarah_shewell People will forget what you said, people will forget what
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“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
- Maya Angelou
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Design Thinking is about de-risking ideas, prototyping early and often, and learning from users along the way.
- IDEO
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5 Phase Overview
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Empathize Define Ideate Prototype Test
A wealth of resources are available at dschool.stanford.edu
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“Could a greater miracle take place than for us to look through each other’s eyes for an instant?”
- Henry David Thoreau
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Empathize
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Assumed Truths
What gets in your way of hearing the customer’s truth?
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What types of questions make you the most uncomfortable?
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Define
“Our ability to do great things with data will make a real difference in every aspect of our lives.”
- Jennifer Pahlka
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Said Did Thought Felt
Empathy Map
1st Step - Break into categories 2nd Step - Identify themes
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Ideate
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“If the first idea isn’t absurd, then there is no hope for it.”
- Albert Einstein
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Flair Focus
Make space for both types of ideation and be clear about which is your current focus
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Prototype
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“Work doesn’t have to feel like “Work with a
capital W.” You should be able to feel passion, purpose, and meaning in whatever you do. And that shift in perspective can open up a world of possibilities.”
- Tom Kelley
Author of Creative Confidence
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Invest in prototyping supplies that would excite a 5 year old. Then let go
- f your ego and build to learn.
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Test
“The triumph can’t be had without the struggle.”
- Wilma Rudolph
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As we invest in our solution, we form an emotional bond.
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Andy Boo/Seattle Times
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fall in love with the
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not the solution
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5 Phase Overview
@sarah_shewell
Empathize Define Ideate Prototype Test
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Assumed Truths Empathy Map Flair & Focus Prototyping Supplies
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