E - 2 0 2 0 Designed and realised as an effecve markeng tool, - - PDF document

Golden sands resort, Hotel International

2.04.2020

Sunny beach resort, Hotel RIU Helios Paradise

29.04.2020

www.host-expo.com

PRESENTATION

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Designed and realised as an effecve markeng tool, the ХОСТ експо forum is a product of in-depth research and detailed knowledge of the tourism industry and its needs. Aer 17 years and more than 40 successful edions of the meeng-negoaon "Food and Beverage for Tourism", the event organiser - Patchwork Communicaons Agency, develops ХОСТ експо as a stand-alone project that delivers through its most powerful resources: up-to-date and connuously developing databases for tourists sites, their potenal and their key employees; a trained and movated team working directly in and with each tourist site; responsible atude towards each parcipant in the event. With targeted and consistent acons, the profile of ХОСТ експо is being built by idenfying in detail both the needs of the tourism industry and the companies that have the resource and the porolio to meet these needs.

ХОСТ експо

www.host-expo.com

DEMAND SUPPLY

HOTEL MANAGERS RESTAURANT MANAGERS F&B COMMERCIAL MANAGERS F&B MANUFACTURERS F&B CONSULTANTS LOGISTIC COMPANIES

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www.host-expo.com PROFILE ХОСТ експо is a working exhibion forum that meets strategic business interests in the tourism industry. Being held right before the acve summer season, the event provides the opportunity to present the full range of products and services required for the operaon and good standard of each tourist site. ХОСТ експо is a professional plaorm based on a number of key features - strategic ming, excellent locaons, know-how of the organisaon with proven effecveness - this enables manufacturers and traders to achieve concrete posive results from their parcipaon - sales, new contacts, stable partnerships, brand posioning, company and brand recognion. ХОСТ експо is a space in which, by exchanging informaon, ideas and geng legimate feedback, the parcipants are best able to experience the pulse of the tourism industry, to orient themselves in the dynamics of market demand and supply and to take their proper place in the rich nomenclature needed for every hotel, restaurant, etc.

PROFILE

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www.host-expo.com PARTICIPANTS ХОСТ експо focuses on the needs of hotels and restaurants within clearly defined areas. Exhibitors at ХОСТ експо can be companies in the following areas:

WHO CAN PARTICIPATE IN ХОСТ ЕКСПО?

A D V E R T I S I N G

HUMAN RESOURCES H Y G I E N E

TEXTILE AND CLOTHING

SECURITY

E X T E R I O R

BUSINESS SERVICES

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www.host-expo.com VISITORS ХОСТ експо is an event precisely posioned and targeted to hotels and restaurants. Personally invited to visit the event are:

• HOTEL MANAGERS;
• SUPPLY MANAGERS;
• HOUSEKEEPING MANAGERS;
• TECHNICAL SUPPORT MANAGERS;
• IT MANAGERS;
• HR MANAGERS;
• ANIMATION MANAGERS and others.

In 2019, the first edions of ХОСТ експо, visited 435 (Golden Sands Resort - 134, Sunny Beach Resort - 301) tourists sites. WHO VISITS ХОСТ ЕКСПО?

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Visitors by type Number % Number % Hotel 100 74.63 172 57.14 Logistic or trade company 15 11.19 50 16.61 Restaurant 12 8.96 42 13.95 Apartment complex 5 3.73 35 11.63 Guest House 2 1.49 2 0.66 TOTAL 134 100.00 301 100.00

Golden Sands Resort Sunny Beach Resort

www.host-expo.com VISITORS

WHO VISITS ХОСТ ЕКСПО?

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Sunny Beach Resort - 2019

172 / 57 50 / 17 42 / 14 35 / 11

2/1 Golden Sands Resort - 2019

Visitors by type - number / %

GUEST HOUSE APARTMENT COMPLEX HOTEL 100 / 75 15 / 11 12 / 9 5 / 4

2/1

COMPANY (logistic/trade) RESTAURANT

Visitors by type - number / %

GUEST HOUSE APARTMENT COMPLEX HOTEL COMPANY (logistic/trade) RESTAURANT

www.host-expo.com ADVANTAGES Organisaon ХОСТ експо is organised by Patchwork Communicaons Agency, known in the industry, for over 17 years, with the largest and most effecve specialised forum in the field of tourism food - "Food and Beverage for Tourism". Personal invitaons The guests of ХОСТ експо are PERSONALLY invited and interested individuals which ensures high performance and business success throughout the event. Locaons and exhibion spaces The event is held in the heart of the resorts Golden Sands and Sunny Beach, in easily accessible, logiscally secured and known to the representaves of the tourism industry locaons - Internaonal Hotel and RIU Helios Paradise Hotel. Time The forum is realised at a me when the actual preparaon for the season begins, the management teams of the tourist sites are filled and working, and the current necessies of all the products and services of the hotel/restaurant nomenclature are clear. Addional services Patchwork Communicaons Agency provides exhibitors with a number of addional services that offer addional value to the parcipants – GENUINE stascal report on the aendance of the event (detailed registraon at the entrance of the forum), an informave presentaon for all newly opened tourist sites on the Bulgarian Black Sea coast, the producon of a Product Book and catalogue Key Products and Technologies which provide in advance and subsequent awareness of the products and services offered by the companies. In 2020 ХОСТ експо - Sunny Beach is held in parallel with the forum "Food and Beverage for Tourism" (RIU Helios Paradise Hotel), which guarantees maximum interest and visitors.

ADVANTAGES

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www.host-expo.com NEW IN 2020

NEW IN 2020

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How will ХОСТ експо increase the added value for exhibitors and forum guests? NEW Facebook plaorm

From the beginning of 2020, the Facebook page of the forum ХОСТ експо will become a modern informaon plaorm. Interviews with hotel managers and key HoReCa specialists from hotels and resorts on the Bulgarian Black Sea coast will be published in the new plaorm - about their expectaons for the new season, what products and services they need and what can be useful for vendors. Each week, arcles and analyses will be published on the latest trends in seasonal tourism. The site will be presented and acvely adversed to the target audience of hoteliers and restaurateurs. Each exhibitor company will have the opportunity to publish their materials for new products, services and technologies - arcles, interviews, videos (up to 3 free adversing / pr publicaons with content and volume at their discreon + 1 free presentaon as a company-parcipant in the forum). Like and follow the ХОСТ експо on Facebook to stay tuned for everything related to the forum, as well as receive mely informaon from our markeng surveys and stascs. hps://www.facebook.com/XOCTekcno/ NEW EXHIBITION STANDS During the 2nd edion of ХОСТ експо, parcipants who wish will be able to enjoy the new exhibit stands at the forum. They will be funconal and convenient, providing excellent product presentaon and branding opportunies for beer and more effecve communicaon with guests. Informaon about the new stands can be seen in the Documents file.

www.host-expo.com IN 2020

IN 2020

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And in 2020 you will be able to take advantage of the markeng acvies realised in the last year: MARKETING RESEARCH

• 1. Markeng research on the readiness of tourist sites for the beginning of the season and the me
• f their acve work with clients. The document examines, in the pre-season me lag, the willingness
• f hotels and restaurants to meet the tourist flow, as well as providing informaon on the needs of

specific personnel and human capital in general. The survey also contains a module for the new tourist Black Sea sites that will start work in the summer 2020 season. The survey will be brought to the aenon of the exhibing companies at the beginning of April 2020.

• 2. The focus of the organisaon of the forum will be the catalogues "Key Products and

Technologies" and "Product Book", first published back in 2019. The documents are aimed at hoteliers and restaurateurs and focus on new products of exhibing companies and the overall porolio of individual companies. For more informaon, see the "Ad Forms" secon in Documents.

• 3. From the beginning of February 2020, Patchwork Communicaons Agency opens an "open mind"

telephone line to which any exhibitor may offer an original form for aending or conducng a communicaon event or other which would lead to a more effecve presentaon of the products and services of the exhibitors. If the offer is within the space and equipment of Patchwork Communicaons Agency, it will not require addional payment. You can communicate your suggesons with us at any me on 0888 294 162.

www.host-expo.com PARTICIPATION

WHY PARTICIPATE IN ХОСТ ЕКСПО?

Because you will be able to present the features of your products and services in a direct eye-to-eye meeng with a precisely targeted audience: hotel managers, supply managers, housekeeping managers, technical support managers, IT managers, HR managers, animaon managers, etc. Because you are presenng your offers and capabilies at the most suitable me - the eve of the 2020 summer season! Because you save your most valuable resources - me and financial resources, and within one business day you hold effecve meengs and exchange up-to-date informaon with your real and potenal clients and business partners! Take advantage of this opportunity for fruiul business meengs! If you would like to parcipate or need more informaon, please, feel free to contact us without hesitaon! Patchwork Communicaons agency 9000 Varna, 45 Slivnitsa Blvd. 4 fl. phone.: 00 359 888 294 162, 00 359 887 480 066, 00 359 52 616 332 e-mail: office@patchwork-bg.com www.host-expo.com

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www.host-expo.com ORGANISER

ORGANISER

Patchwork Communicaons Agency works in the field of integrated markeng communicaons and specialises in the management of special events. We create and realise B2B exhibion forums that develop their profile with each edion and grow to be established as effecve markeng branch tools. In 2019, the following events are targeted to the tourism industry in our calendar:

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Sunny Beach Resort, RIU Helios Paradise hotel

2.04.2020

Õ Í Ò

22.04.2020 29.04.2020

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29.04.2020

VBS

October 2020

Varna, Cherno more hotel

Õ Í Ò

November 2020

Kempinski Hotel Grand Arena, Bansko Golden Sands Resort, International hotel

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Sunny Beach Resort, RIU Helios Paradise hotel

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October 2020

Varna, Delta Planet Mall

HEATH UNIVERSE

August 2020

ICE and ICE CREAM

Varna, Sea Casno Golden Sands Resort, International hotel

www.host-expo.com

Golden sands resort, Hotel International

2.04.2020

Sunny beach resort, Hotel RIU Helios Paradise

29.04.2020

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