BRAND PRESENTATION B R A N D S T O R Y Jimmy Sanders was founded - - PowerPoint PPT Presentation

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BRAND PRESENTATION B R A N D S T O R Y Jimmy Sanders was founded - - PowerPoint PPT Presentation

BRAND PRESENTATION B R A N D S T O R Y Jimmy Sanders was founded with a vision of creating a strong lifestyle brand that would stand for long lasting superior quality with classic and modern styles for Men and Women. After reaching success,


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BRAND PRESENTATION

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B R A N D S T O R Y

Jimmy Sanders was founded with a vision of creating a strong lifestyle brand that would stand for long lasting superior quality with classic and modern styles for Men and Women. After reaching success, Jimmy Sanders brand territory quickly

  • expanded. Now Jimmy Sanders is establishing its brand name in the

global fashion industry; its retail network covers high-end boutiques an, department stores and online Shops in Europe, the US, Asia Pacific and the Middle East. Jimmy Sanders is becoming a major power player in today’s fashion industry. Jimmy Sanders HQ is located in Mannheim Germany. The brand consists of a main Jimmy Sanders Man and Woman clothes collection. In due course there will be many new additions to the brand which will include JS Accessories and Perfume. The brand’s clear mission is to bridge the gap between high street and luxury labels. This mission has been translated into different fields, which has resulted in Jimmy Sanders transformation from fashion to lifestyle brand.

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CORE VALUES QUALITY STYLE DIVERSE

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VISION

Our focus is to create a strong global lifestyle around our brand that remains innovative and interesting in an ever-changing retail environment through product development, inspiring launches, excellent service levels and a new multichannel environment. We believe that Jimmy Sanders has the potential to become one of the strongest world players in the contemporary the fashion arena, offering a great experience, service and product range across a multichannel environment that never sleeps.

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MISSION

Our main goal is to become a leading contemporary brand that creates the ultimate high street and luxury bridge between brands. A brand that is built upon strong values with a clear target audience and a transparent vision; a brand that is approachable and honest about what it is and what it wants to achieve in the fashion industry. Jimmy Sanders will be known worldwide for its luxury lifestyle and innovative multichannel environment where outstanding service and experience merge.

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MARKETING EVENTS & ACTIVITIES

  • Fashion trade shows: Milan, London & Paris
  • Biannual high-end brand magazine
  • Collaborations with triple A brands
  • Online social media community/weekly

newsletters

  • Collaborations with international PR

agencies

  • Celebrity dressing
  • Collection presentations
  • National & international press launches
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For further information please contact us: Vildan Dasdogen Sales Coordinator Tel: +49 (0)621 438 552 15 Email: vildan@fashionconceptgroup.com

www.jimmysanders.com www.fashionconceptgroup.com

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REFERENCES