BMW GROUP AND THE FUTURE OF MOBILITY. AUTOMOBILITYMODULES FOR - - PowerPoint PPT Presentation

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BMW GROUP AND THE FUTURE OF MOBILITY. AUTOMOBILITYMODULES FOR - - PowerPoint PPT Presentation

Thiemo Schalk. Steering Government and External Affairs, Sustainability Communications / Urban Mobility. October 7th 2015. BMW GROUP AND THE FUTURE OF MOBILITY. AUTOMOBILITYMODULES FOR VOCATIONAL EDUCATION AND TRAINING. MEGATRENDS FOR THE


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SLIDE 1

BMW GROUP AND THE FUTURE OF MOBILITY.

AUTOMOBILITYMODULES FOR VOCATIONAL EDUCATION AND TRAINING.

Thiemo Schalk. Steering Government and External Affairs, Sustainability Communications / Urban Mobility. October 7th 2015.

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SLIDE 2

MEGATRENDS FOR THE FUTURE OF MOBILITY.

Customer Expectations

Changing values

Politics and Regulations

CO2 - and fleet regulations, Restrictions on imports

Economics

Shortage of resources, increase in the price of fossil fuels

Culture

Sustainable mobility as part of a modern urban lifestyle; assumption of social responsibility

Environment

Climate change and the subsequent effects

Urbanisation

By 2030, over 60 % of world population will live in cities

DRIVING CHANGE IN MOBILITY

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SLIDE 3

CO2 EMISSIONS AND FUEL CONSUMPTION. CO2 LEGISLATION IS IN REVIEW IN ALL MAJOR MARKETS.

  • 12%

2015

  • 30%

2020

New vehicle fleet 2008

EU 27

  • 38 %

2020

  • 22%

2015

USA

339g/mi (212g/km)

  • 26%

2016 2021

China approx.

  • 12%

2015

approx.

  • 36%

2020

Japan

Assumptions 2020 / 2025 Illustrations 154g/km

  • n. a.

14.2km/l (166g/km)* * Consideration of test-cycle change to JC08 250g/mi (156g/km) 120g/km 95g/km 6,9l/100km* (164g/km) 5,0l/100km* (119g/km) 16.3km/l (146g/km) 20.3km/l (117g/km)

  • 52%

2025

163g/mi (102g/km)* * Both under discussion * Based on review

? 2025/ 2030

11,4 km/l (204g/km)

  • 50%?

2020

  • 32%

2015

Korea 17km/l (140g/km) Other marketswithCO2 and/or Fuel Economy Regulation: Brasil, Mexiko, India, Saudi-Arabia, Taiwan, Vietnam

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SLIDE 4

TWO PARALLEL PATHS OF SUSTAINABLE INDIVIDUAL SUSTAINABILITY.

EVOLUTION

Efficient combustion engines Innovative technologies

REVOLUTION

Alternative drive trains Mobility services

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SLIDE 5

EFFICIENT DYNAMICS. EFFICIENT DYNAMICS MEASURES.

Brake energy regeneration Tyres with reduced rolling resistance Air Breather Aero rims Active spoiler BMW BluePerformance 8-gear automatic transmission Air Curtain Active air flap control BMW TwinPower Turbo Technology Intelligent lightweight design Aeroblade Electric power steering ECO PRO Modus Gear shift indicator Auto Start Stop function BMW Group Efficient Dynamics engine family for petrol and diesel engines

Page 5 BMW Group | Communications Efficient Dynamics | AK-22 Poschenrieder

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SLIDE 6

THE BMW i3 AND THE BMW i8.

Vehicle: BMW i3 Purpose Design LifeDrive Lightweight Concept 4 Seater Drive-train: Electric engine Battery: Lithium-Ion battery Liquid cooling Vehicle: BMW i8 Purpose Design Roadster LifeDrive Lightweight Concept 2 + 2 Seater Drive-train: Small combustion engine Plug-in Hybrid plus electric engine Battery: Lithium-Ion battery Liquid cooling

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SLIDE 7

MINI E AND BMW ActiveE SERVE AS KEY LEARNING PROJECTS FOR BMW i.

MINI E (2009-2012) BMW ActiveE (2011-2014)

16 million kilometers ~600 vehicles >20 million kilometers ~1.000 vehicles

BMW i3 and BMW i8

BMW i is more than just an electric car. BMW i offers 360° ELECTRIC. BMW i delivers joy of driving. Adequate vehicle. High interest of purchase. Joy of driving and one-pedal-feeling. High satisfaction of mobility needs. Range was rarely the limiting factor. Most users charge 2-3 times per week and charging events decreased during usage.

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SLIDE 8

BMW Group Page 8

BEST-PRACTICE NATIONAL PLATFORM E-MOBILITY (NPE). POLITICAL GOALS.

The acceptence of users with increased range requirement and who‘s usage profile requires more than one battery charge on the day, is examined with the help of long-distance commuters. The subject ‚high voltage‘ was integrated in the apprenticeship as mechatronic

  • technician. Additional, a IHK – certificate is
  • planned. An additional qualification in the field
  • f business management training will be

developed, called management assistant for E- Mobility. In another project with MINI E in Munich, driving behavior as a function of usage frequency is investigated. Therefore, 25 MINI E are in use. 15 for private users , 5 for the Munich municipal utilities and 5 at Munich Airport. As the first showcase project ever the project was launched in August 2012. In a Smart Micro Grid, local regenerative electricity generation is inteligently connected to electromobility with an integrated energy management system - from

  • ne-family house to plus energy car

parks. Starting in 2013, electronic vehicles can be charged in short time on a fast carging station at the Olympic Park in Munich. The european Combo-Standard for fast charging will make possible uncomplicated long-distance rides along the A9 to Berlin. Carsharing with electric vehicles in Munich offers the possibility to experience electromobility for everyone. In June 2013, 20 BMW Active E will be incorporated to the DriveNow fleet in Munich. The BMW plant in Leipzig shows its production. On the visitor route and the BMW i communications space visitors, politics and media have the possibility to experience the series production of the BMW i3, the first series electric vehicle of the BMW Group, to inform themselves about the entire sustainable supply chain of electromobility.

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SLIDE 9

Page 9

TECHNOLOGICAL CHANGE TURNING A CHALLENGE INTO AN OPPORTUNITY.

Internal combustion engine Hybrids E-Mobility

We have to improve our existing technologies and invest heavily in new technologies to remain future proof.

REVOLUTION EVOLUTION

Technological change

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SLIDE 10

BMW EDRIVE TECHNOLOGY PAVES THE WAY FOR ELECTRIC DRIVING PLEASURE IN FOUR PLUG-IN HYBRID MODELS FROM BMW.

BMW 330e

The BMW i8, the BMW X5 xDrive40e, BMW 330e and BMW 740e can all run on purely electric power up to 120 km/h (75 mph), the BMW 225xe up to 125 km/h (78 mph).

BMW 740e BMW i3 BMW i8 BMW X5 40e BMW 225xe

The model range for the BMW 2 Series Active Tourer is also set to be expanded by the arrival of a plug-in hybrid variant in spring 2016.

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SLIDE 11

BMW’S CORPORATE STRATEGY IS THE ANSWER TO THE CHALLENGES OF SUSTAINABLE MOBILITY AND CHANGING MARKET CONDITIONS. ”The BMW Group is to become the leading provider of premium products and premium mobility services for individual mobility.”

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SLIDE 12

BMW i ELECTRIC CARS AND MOBILITY SERVICES. HARDWARE AND SOFTWARE FOR A HOLISTIC MOBILITY CONCEPT. REVOLUTIONARY VEHICLES

„The future belongs to those who dare to venture. We cannot ignore the need for new approaches – especially when circumstances are changing.“

NEW SERVICE MODELS

+

Seite 12

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SLIDE 13

CHANGE IN URBAN LIFE LEADS TO… MULTIPLE OPPORTUNITIES FOR SUSTAINABLE MOBILITY IN CITIES.

  • Re-urbanisation.

Core cities are growing.

  • Peak Car Use.

Drivers becoming more multimodal.

  • New services.

Boom of new offers.

  • Paradigm change.

From car-focusedto human-focused cities.

Urban life in flux.

  • (Co-)creation of urban

change.

  • Change to provider of

products AND mobility services.

  • Sustainability as basis of
  • ur business model.

Urban mobility in flux. Implications for BMW. New offers for urban mobility.

BMW i8. BMW i3.

APPS

DriveNow.

ChargeNow. ParkNo w.

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SLIDE 14

BMW i MOBILITY SERVICES ADDRESS NEW MOBILITY PATTERNS AND TARGET GROUPS.

Car - enabled

Mobile (smartphone) users

Car - related Car - independent

BMW & MINI drivers Automobile users

n.n. n.n. n.n. n.n.

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SLIDE 15

BMW i3 WITHIN DRIVENOW. GRADUAL ELECTRIFICATION OF THE FLEET.

Multiplier effects through

Electric Car-Sharing

Combination of

technology leadership

and Services

Seite 15

Berlin 40 BMW i3 Hamburg 30 BMW i3 Copenhagen 400 BMW i3 Munich 30 BMW i3 London 30 BMW i3

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SLIDE 16

THANK YOU VERY MUCH.