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belgium @ 2015 milan universal exposition belgium @ 2015 milan universal exposition

2015 milan universal exposition 0 5 a u e sa e pos t o

Key facts and Expo Milano 2015 Targets: 6 th t

• 6 month event
• 20 million visitors
• 1 billion citizens
• ± 140 countries
• 1.1 million square meter exposition

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• Over 2,000 events

2015 milan universal exposition

2015 milan universal exposition

the theme

Feeding the Planet, Energy for Life

• A global cultural, educational and scientific event
• Discuss and discover issues related to food production,

availability and safety, nutrition and the culture of food.

Is it possible to ensure sufficient good

2015 milan universal exposition

the theme

Is it possible to ensure sufficient, good, healthy and sustainable food for all mankind?

• Having nourished us across the millennia it is now planet Earth that requires nurture in the of respect sustainable

Having nourished us across the millennia, it is now planet Earth that requires nurture, in the of respect, sustainable behaviors, the application of advanced technologies and new political visions that will allow us to strike a new and better balance between our resources and our consumption.

Science for food safety, security & quality Solidarity & cooperation on food Technology for agriculture & bi di it

FEEDING THE PLANET, ENERGY FOR LIFE

Food in the world’s cultures & ethnic groups biodiversity Innovation in the agro-food Dietary education Food for better lifestyles g p the agro food supply chain

belgian pavilion in expo milano 2015 general plan

• close to Pavilion Zero
• near Cascina Triulza
• close to the West Gate a Service Area and the Canal

Lot S.8 Bio- Mediteranium

• close to the West Gate, a Service Area and the Canal
• close to the Rice and Cocoa Clusters

Belgian Pavilion 2717m2 Lake Arena Mediteranium Islands Arid Biodiversity Park Cascina Triulza Spices Arid zones Fruits & Legumes Pavilion Zero Rice Cocoa Coffee Open air theatre Future Food District Zero District

the belgian pavilion a laboratory of sensory experiments

The Belgian Pavilion project for the Expo Milano 2015 is the outcome of three great axes of reflection:

• 1. Feeding the Planet, Energy for Life
• 2. Environmental sustainability and innovative technology
• 3. «Showcase» of Belgium

A land pavilion

the belgian pavilion a laboratory of sensory experiments

“the house is a small city and the city a large house”, Alberti The project proposes green insertions to separate the neighborhoods and oxygenate the city at its center, while maintaining a concentric network making the Belgian Pavilion a reduced model of an excellent urban planning solution: the “Lobe City”.

the belgian pavilion a laboratory of sensory experiments

A sustainable pavilion

Sustainability = Survival The trias principle:

• energy demand
• material use

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• water consumption

the belgian pavilion a laboratory of sensory experiments

a «showcase» pavilion

The Belgian Pavilion will be a showcase for the country as well as for its landscape and its architecture.

the belgian pavilion the belgian pavilion a laboratory of sensory experiments

Allusions to the agricultural and horticultural architecture of Belgium:

• the grand Royal Greenhouses of Laeken

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the atrium

• the traditional morphology of the Belgian farm

2nd floor 3rd floor terrace

the farm

h f d h l t i

ground floor garden floor

the cellar

la cantina expo la cantina production ramp of the future show kitchen food experience chocolate show zone regions belgium food & agriculture today

the belgian pavilion the belgian pavilion a laboratory of sensory experiments

Within this context, the urban plan of the “Lobe City” becomes architecture.

3rd floor terrace 2nd floor ground garden floor

Offices Restaurant Show Kitchen

Toilets

g floor

Offices Restaurant VIP Reception Show Kitchen Locker/Changing rooms La Cantina Production

Toilets

the belgian pavilion the belgian pavilion a laboratory of sensory experiments

The historic center of the city becomes the atrium. VIP terrace

3rd floor terrace

VIP room Offices

2nd floor ground garden floor ground floor

Birra Belgio La Cantina production Food Experience Show Kitchen La Cantina expo

the belgian pavilion a laboratory of sensory experiments

the farm

From the Decumanus a multifunctional Piazza attracts visitors. O d th i d ti th i it t t i t th l di h l f Once passed the semi-covered reception space, the visitor penetrates into the large diaphanous volume of the farm.

the belgian pavilion a laboratory of sensory experiments

the farm

The purpose of this first zone is to draw a current and seductive portrait of Belgium, its Regions and Communities.

the belgian pavilion a laboratory of sensory experiments

the farm

The “ramp of the future” with lighted animations will descend underground and take visitors through time explaining the possible innovations for the planet’s evolution.

The cellar, a space of innovation with alternative food production: t h

the belgian pavilion a laboratory of sensory experiments

the cellar

• entomophagy
• aquaponics
• hydroponics systems

the belgian pavilion a laboratory of sensory experiments

• entomophagy: consumption of insects as food

the cellar

• entomophagy: consumption of insects as food.
• hydroponics: method of growing plants using mineral nutrient solutions, in water, without soil.

the belgian pavilion a laboratory of sensory experiments

the cellar

• aquaponics: food production system that combines conventional aquaculture with hydroponics

the belgian pavilion a laboratory of sensory experiments

A glass staircase, will unfold like DNA, in double helixes of plants, within the large space of the geodesic dome

the atrium

dome. This is the space of enjoyment, of flavors, smells, taste and of “Belgian conviviality” which will charm the public.

the belgian pavilion a laboratory of sensory experiments

the atrium

In the atrium food consumption becomes an integral part of the exhibition.

the belgian pavilion a laboratory of sensory experiments

In an another wooden pavilion stands the « Birra belga », its large copper keg of beer sparkling in the dark,

the atrium

where all types of Belgian beer can be enjoyed.

Thus the Belgian Pavilion inscribes itself perfectly within the thematic line defined by the organizers of the Milan Expo 2015: for the visitors it proposes not only to learn to get to know new notions concerning food and the Belgian ecology for the visitors it proposes not only to learn, to get to know new notions concerning food and the Belgian ecology, but goes further by implementing those ideas and experimenting the proposed solutions.

Thank you!