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ADA Web Accessibility: A Users Experience Featured Presenter: Joe DiNero August 2019 Our Speakers Jason Taylor Jason Taylor is the Chief Innovation Strategist and Advisor to the UsableNet CEO with nearly 20 years of experience in usability


  1. ADA Web Accessibility: A User’s Experience Featured Presenter: Joe DiNero August 2019

  2. Our Speakers Jason Taylor Jason Taylor is the Chief Innovation Strategist and Advisor to the UsableNet CEO with nearly 20 years of experience in usability and accessibility. Joe DiNero Joe is an Assistive Technology Specialist at Helen Keller Services for the Blind, a non profit organization that offers a wide range of services and programs for people of all ages who are blind or have vision impairments. Joe also applies his technical background in his work for UsableNet as Lead Digital Accessibility Tester.

  3. AGENDA • Why are we here? • Introduction to technology and devices used to navigate and use websites • How someone with a visual disability approaches using a new website • Demonstration of an online experience with a selected website • How to recreate the experience of a Screen Reader User • Live Q &A with our featured presenter

  4. Polling Question: What role do you play in managing Web / App accessibility?

  5. Why are we here? A Recap of Lawsuit Culture Download the full Midyear ADA Website and App Accessibility Report at UsableNet.com • ADA lawsuits at a rate of one-an-hour • 93% of 2018 cases already settled • average case settles is less than 60 days • 48 % of top 500 Internet retailers sued.

  6. Why are we here? 4 Common Characteristics of ADA Lawsuits 1. Brought most often by a plaintiff with a visual disability 2. A Screen reader is their primary assistive technology of choice 3. The plaintiff could not use the website in the same way as a sighted user 4. Reference WCAG 2.0 AA standards and a violation of ADA

  7. The Most Common Assistive Technology and Devices * Data according to 2017 survey by WebAim

  8. How Screen Readers Work for Web Browsing • Web Code provides information to web browser - Accessibility Tree • Web Browsers is used to navigate and use the web site • Screen Reader controls the web browser and conveys information available to the web browser through audio (synthetic speech) or braille. Web Web Screen Code Browser Reader

  9. A Blind User’s Experience with Joe DiNero

  10. Polling Question: Does your organization test with screen readers now?

  11. How to recreate the experience of a Screen Reader User

  12. UsableNet +1.212.965.5388 contact@usablenet.com

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