7/15/2015 Group Seven Xia Shanshan, Michael (Shu Yeung) Lam, Kunni, - - PDF document

▶
7 15 2015
SMART_READER_LITE
LIVE PREVIEW

7/15/2015 Group Seven Xia Shanshan, Michael (Shu Yeung) Lam, Kunni, - - PDF document

Dec 01, 2023 120 likes •315 views

7/15/2015 Group Seven Xia Shanshan, Michael (Shu Yeung) Lam, Kunni, & Nicholas Dube 1 7/15/2015 Profile Name: Facebook Birth: February 4 th , 2004 Birth place: a dormitory at Harvard University Farther: Mark Zuckerberg F th

slide-1
SLIDE 1

7/15/2015 1

Group Seven Xia Shanshan, Michael (Shu Yeung) Lam, Kunni, & Nicholas Dube

slide-2
SLIDE 2

7/15/2015 2

Profile

  • Name: Facebook
  • Birth: February 4th, 2004
  • Birth place: a dormitory at Harvard University

F th M k Z k b

  • Farther: Mark Zuckerberg
  • Uncles :Eduardo Saverin, Andrew McCollum,

Dustin Moskovitz and Chris Hughes

Stanford University

directory

Ivy League Boston

University

Harvard University Yale

University

Columbia

University

New York

University

MIT

Almost every universities

IPO Feb 2012 High schools

  • Sep. 2005

Company Canada United Kingdom IPO Feb. 2012

slide-3
SLIDE 3

7/15/2015 3

The most popular social networking sites by country

slide-4
SLIDE 4

7/15/2015 4

Fun Facts! Fun Facts!

  • 1.18 billion monthly active users as of June 2015
  • Monthly active users in Europe: 307 m
  • Monthly active users in U.S/Canada:210m
  • Monthly active users in Asian: 449 m
  • 27% drivers check Facebook while operating their vehicles.

Using Facebook

Facebook users are both media producers and consumers.

slide-5
SLIDE 5

7/15/2015 5

What’s on Facebook???

What’s News Feed???

Ne ws F e e d is the c onstantly updating list of stor ie s in the middle of your home page Ne ws F e e d inc lude s status ”

“

page . Ne ws F e e d inc lude s status update s, photos, vide os, links, app ac tivity and like s fr

  • m pe ople , Page s

and gr

  • ups that you follow on

F ac e book.

slide-6
SLIDE 6

7/15/2015 6

Status Update Photos

slide-7
SLIDE 7

7/15/2015 7

Videos

Links

slide-8
SLIDE 8

7/15/2015 8

App Activities Others

Likes Wall Posts Advertisements

slide-9
SLIDE 9

7/15/2015 9

slide-10
SLIDE 10

7/15/2015 10

slide-11
SLIDE 11

7/15/2015 11

slide-12
SLIDE 12

7/15/2015 12

slide-13
SLIDE 13

7/15/2015 13

slide-14
SLIDE 14

7/15/2015 14

slide-15
SLIDE 15

7/15/2015 15

  • According to Joan Goodchild, a senior editor of Chief Security Office

Online, criticized Facebook by saying “your privacy may be at far greater risk of being violated than you know when you log onto Facebook, due to security gaffes or marketing efforts by the company” (http://www.cbsnews.com/news/five‐hidden‐dangers‐of‐facebook/).

  • Many profiles that are open to the public reveal personal information

that can be stolen by identity thieves and information is also shared with third parties. This has created many of the users as consumers of the marketing campaign by third parties. the marketing campaign by third parties.

slide-16
SLIDE 16

7/15/2015 16

  • Facebook is a powerful media tool that has been linked to deleting

users’ posts and profiles, censoring certain words like the recent 2015 censorship of the offensive Ukrainian word “hohol”, and has even been linked with the US’s National Security Administration’s PRISM program, which was a 2013 mass surveillance disclosure program. program, which was a 2013 mass surveillance disclosure program.

  • In its Privacy policy, it states that “We may also share information

when we have a good faith belief it is necessary to prevent fraud or

  • ther illegal activity, to prevent imminent bodily harm, or to protect
  • urselves and you from people violating our Statement of Rights and
  • Responsibilities. This may include sharing information with other

companies, lawyers, courts or other government entities.”

slide-17
SLIDE 17

7/15/2015 17

  • Facebook has been connected with “tracking” its

users by tracking the computer database of

  • cookies. Mobile phones, computers, and other
  • cookies. Mobile phones, computers, and other

devices reveal where an individual is by locating the individual when he/she logs into Facebook.

  • The Location Services tool allows individuals to

display where they are located to their friends and family (Friends’ Network). Unknowingly though, this service also notifies Facebook and joint‐ companies, organizations, and governments of where the individual is located.

  • In my opinion, Facebook is the Santa Claus of the

Digital Age.

Facebook Renren

  • Strong connections with other

websites, where users are able to share links to their Newsfeed (Like & Share buttons)

  • Renren has an easier journal

logging program, known as “Rizhi”

  • With Rizhi, users feel more

(Like & Share buttons)

  • E‐commerce has a heavy

influence on Facebook

  • Founded in February 2004
  • Primarily targets 12‐60 yrs. Of age

With Rizhi, users feel more comfortable journeying their thoughts and experiences than Facebook’s “Notes” section

  • Founded in December 2005
  • Primarily targets university

students

  • Daily deals sites & gaming

contributes greatly to its revenue

slide-18
SLIDE 18

7/15/2015 18

  • http://www.dailymail.co.uk/sciencetech/article‐2431861/China‐lifts‐

ban‐Facebook‐‐people‐living‐working‐small‐area‐Shanghai.html f

  • Thank you for your time!