3/29/2017 Agenda I. Introduction II. General Best Practices - - PDF document

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3 29 2017
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3/29/2017 Agenda I. Introduction II. General Best Practices - - PDF document

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3/29/2017 Agenda I. Introduction II. General Best Practices III. Case Studies IV. Simca Horowitz, Eastern Massachusetts Director at Massachusetts Farm to School V. Next Steps VI. Questions Meals at the Market 2 www.projectbread.org

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SLIDE 1

3/29/2017 1

Meals at the Market

I. Introduction II. General Best Practices

  • III. Case Studies
  • IV. Simca Horowitz, Eastern Massachusetts Director at

Massachusetts Farm to School

  • V. Next Steps
  • VI. Questions

Agenda

2 www.projectbread.org

Lots of Potential at Farmers Markets

3 www.projectbread.org

  • Staffing matters
  • Teen staffing and engagement
  • Signage
  • Programming
  • Choosing the right location
  • Meal times
  • Communications and outreach

– SummerEats App

  • Cross-promoting programs

Best Practices

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SLIDE 2

3/29/2017 2

Revere Farmers Market

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Summer Meals at the Saturday Market

Greenfield, Massachusetts

Photo Credit: Project Bread

Location & Participation

Marketing– Events – Engagement

Photo Credit: Project Bread

Creating Connections

Vendors – Parents – Kids

Photo Credit: Project Bread

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SLIDE 3

3/29/2017 3

Encourage healthy eating for youth and adults

  • Increase excitement about

summer meals

  • Support local farms and the local

economy

  • Serve the freshest foods with the

most nutrition

  • Make meal time an educational

time

LOCALY-GROWN SUMMER MEALS

At the Farmers Market

  • Work with market farmers
  • Cross promotion with

market vendors

  • Promote a different Mass.

grown crop each month

  • Increase healthy food

choices through exposure to seasonally grown fruits/vegetables

  • Receive free promotional

materials – posters, trading cards, stickers and more!

  • Recipes
  • Summer program activities
  • Family newsletter
  • Individual assistance from
  • Mass. Farm to School staff

SUMMER HARVEST OF THE MONTH

Sign up today at the Mass. Farm to School table!

HOW TO ACCESS LOCAL FOODS

  • Directly from a farm
  • Through a food distributor
  • At a farmers market
  • Through a Community Supported

Agriculture program

  • From an edible garden
  • Mass. Farm to School can help you

figure out what method is the best fit for your program.

REACH OUT FOR SUPPORT

VISIT US ONLINE

www.massfarmtoschool.org

SIMCA HORWITZ simca@massfarmtoschool.org Eastern Mass. Director LISA DAMON lisa@massfarmtoschool.org Western/Central Mass. Director

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SLIDE 4

3/29/2017 4

1. Contact CNOP (Leran_Minc@projectbread.org) Then consider…. 2. Staffing 3. Meal times 4. Meal storage 5. Meal location 6. Programming 7. Allies and partners 8. Outreach Finally… 9. Get connected to your sponsor

  • 10. Keep in touch with CNOP!

Next Steps

13 www.projectbread.org

Leran_Minc@projectbread.org CNOP@projectbread.org (617)239-2510

Thank you Questions?