WE WELC LCOME Embed mbedded ed AI with h Domo omo Ruben - - PowerPoint PPT Presentation

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WE WELC LCOME Embed mbedded ed AI with h Domo omo Ruben - - PowerPoint PPT Presentation

WE WELC LCOME Embed mbedded ed AI with h Domo omo Ruben Visser Head of BI | Virtuagym March 2020 2 3 Vi Virtuag agym i is a g s a global al l lead eader er i in F n Fitness Tec ness Techno hnology 4 We We help millions


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WE WELC LCOME

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Embed mbedded ed AI with h Domo

  • mo

Ruben Visser Head of BI | Virtuagym March 2020

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Vi Virtuag agym i is a g s a global al l lead eader er i in F n Fitness Tec ness Techno hnology

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We We help millions

  • ns of
  • f fitne

ness ent nthusias asts

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How How to

  • deli

eliver er Embed mbedded ed AI solut

  • lutions
  • ns?

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Pha Phase e 1 1 - Des Descrip iptiv ive

(M (MVP)

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Ou Our c custo stomer ers ( s (thi think nk they they) l love d ve data ata

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Bu But they t they ha hate d te doing r rep eporti ting

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We We tried to

  • build anal

analytics ou

  • urselve

ves

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  • 1. We built a new data

structure

  • 2. We had very senior

people working on the back end

  • 3. And many people

involved on the front end

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Bu But 2 y t 2 yea ears l s later ter i it w t was sti s still i in BE BETA

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So So we par artne nered with Dom

  • mo

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Live Demo

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3 Tips MVP

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1.

  • 1. API Only

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SSO User Creation Group Creation Group Assignment PDP Card Sharing

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2.

  • 2. Agi

gile Development

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De Design Sprint Pr Prototype on locally st stor

  • red H

HTML f L file

Co Comp mpleted Pr Product ct

BET BETA product ct into pro production

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Pr Prototype on locally st stor

  • red H

HTML f L file

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3.

  • 3. Me

Meas asure, lear arn n and and iterat ate

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Pha Phase e 2 - Dia Diagno gnostic ic

(U (Up-sell) sell)

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Sam Same ar architecture, way ay mor

  • re val

value

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✓ Data-Driven member engagement ✓ Track and visualize key metrics ✓ Evaluate business performance ✓ Insight in market and target groups ✓ Real-time dashboards ✓ Schedule Management ✓ Staff Data Tracking ✓ Check in Advanced Reporting

Premium Business Analytics

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Ent Enterpr prise Sol Solutions

  • ns

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✓ Multi-location reporting ✓ Realtime data ✓ Compare all your locations ✓ Drill-down ✓ Export ✓ Know how to focus on growth

Enterprise Analytics

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Le Leverage the global search fo for data

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“Ho “How IoT is Shaping the Fu Future of Fi Fitness” “D “Data-dr driven member engag agement”

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Pha Phase e 3 3 - Pr Pred edic ictiv ive

(B (Business Mode del) l)

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Fir First Embe bedde dded d Da Data Scie ience was fr free - Thank Thanks!

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It’s more than just emails, scheduling and payments

The Cycle of Member Engagement

Review session NEW SIGN UP Welcome email Facility walkthrough Consultation session Schedule classes Activity calendar Progress tracking

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Da Data Jour urney

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Custom Data Warehouse Solution

  • 1. General Member Data
  • 2. Member Mgmt
  • 3. Coaching
  • 4. Mobile

Engagement Member Info (Un)subscribed Members Check-ins Class Bookings Invoices & Payments Memberships Sold / Expired Products / Credits Workouts Nutrition Challenges Body Metrics Community Downloads Login Frequency App Feature Usage Campaign Performance 360° Member Data

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✓ Easy access to all your data ✓ Clean data to extract value directly ✓ Connect to dozens of BI tools ✓ Customizable to your needs ✓ Web & Mobile Data ✓ Built for multi-locations

Custom Data Warehouse to drive engagement at scale

Cus Custom m Data Warehous use

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Custom DWH Architecture

Mobile Web All VG Features

Cus Custom m DWH Architectur ure

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Cus Custom m Data Warehous use

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Custom Data Warehouse to drive engagement at scale

Connect Analyze Use

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Pha Phase e 4 - Pr Pres escrip iptiv ive

(U (Unicorn)

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Bu Building f for the f the futu ture

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Fut Futur ure of f da data-dr driv iven engagement

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AI & Machine Learning

Personalized Recommendation

PoC - Recommender System

Machine Learning Predictive Model Historical Data Use Model New Data Make Predictions Member Churn Prediction

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Mo Mobile f e first st

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End End-us user dr driv iven Machin ine Learnin ing

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End End of

  • f ou
  • ur busine

ness mod

  • del

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DO DOMO EVE VERYWH RYWHERE RE

External Distribution

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Ch Chris Haleua ua

Domo Product Manager

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EVOL EVOLUTION TION

Scheduled Email Alert Notifications Interactive Stories Static Exports Separate Sections Custom Apps

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APPS APPS

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STOR STORIES ES

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LA LAYOUT

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IN INTER TERAC ACTION TIONS

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LI LINKS

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PD PDP

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PR PROG OGRAMMATIC AMMATIC F FIL ILTE TERS

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DO DOCUMENTATION

https://developer.domo.com

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Publisher Instances Data Content Subscribers

PU PUBL BLIS ISH V2 H V2

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SH SHARING IN CON ONTEX TEXT

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CR CROSS-IN INSTAN TANCE Q E QUER ERY

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FU FULL LL STORY SUPPORT

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LI LIVE QUERY SUBSCRIPTION

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SEC SECURE E FILTER TERS

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IN INVITATION VITATION N NOTIF OTIFIC ICATION ATIONS

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PU PUBL BLIS ISH BE H BETA TA

30-day trial during beta Then available for purchase

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WRI WRITE TEBACK K CONNECTO TORS RS

Integration Studio

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Dia Diane Stewart

Domo Product Manager

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WRITEBACK POWER

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IN INTEG TEGRATION ATION S STU TUDIO IO

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WR WRITEB TEBACK CONNEC ONNECTOR TORS

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DU DURING BETA

Domo Connector Library Writeback Tile in Magic ETL Free during beta

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AF AFTER BE BETA

30-day trial after beta Then available for purchase

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TH THANK K YO YOU