The Great Waterway S outh Eastern Ontario TRAVEL CAMPAIGN MELISSA - - PowerPoint PPT Presentation

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The Great Waterway S outh Eastern Ontario TRAVEL CAMPAIGN MELISSA - - PowerPoint PPT Presentation

Aug 20, 2023 11 likes •251 views

The Great Waterway S outh Eastern Ontario TRAVEL CAMPAIGN MELISSA EAPEN - LEAD HOST & STORYTELLER Melissa is the co-founder and co-owner of Improbable Escapes, HIPS TOR Y , and the Kingston Collective As an inspired

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The Great Waterway

S

  • uth Eastern Ontario
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TRAVEL CAMPAIGN

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MELISSA EAPEN - LEAD HOST & STORYTELLER

  • Melissa is the co-founder and

co-owner of Improbable Escapes, HIPS TOR Y , and the Kingston Collective

  • As an inspired businesswoman and entrepreneur, she is

passionate about empowering, inspiring and encouraging others. S he enj oys sharing about her experiences in business, travelling and networking with people around the world.

  • Her passion for travelling, adventure and uplifting others only

slightly outmatches her love for dogs!

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SCOTT CAVALHEIRO –TALENT AND HOST

  • S

cott can be seen on the upcoming series The Indian Detective opposite Russell Peters, he teaches comedy in Toronto and is probably having a BBQ as you’ re reading this.

  • S

cott is an actor and executive producer of S tained Tie Films Ltd. He is also always hungry.

  • Throughout the past 10 years S

cott has performed in some of North America’s biggest TV shows, worked alongside some of the worlds finest talent and still managed to find the time to cook locally along the way. After earning a degree in Neuroscience, S cott’s affinity to the arts and culture pulled him away from the lab coat and set him down a path of entertainment.

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PRINCE EDWARD COUNTY

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BAY OF QUINTE

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LAND O’LAKES

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KINGSTON

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GANANOQUE

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BROCKVILLE

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CORNWALL AND THE COUNTIES

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RIDEAU HERITAGE ROUTE

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From this contest close to 600 names

  • pted into our Newsletter
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Four segments aired every Friday morning in July

Segment 1 History – Kingston Canada’s 1st Capital Segment 2 Kingston Food Tours Segment 3 Gananoque Boat Lines Segment 4 S kywood Eco Adventure Park

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www.t hegreat wat erway.com/ cont est s

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LE BOAT

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EXPERIENTIAL BLOGS

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LISTICAL BLOGS

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ON THE WAY CAMPAIGN POSTS

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COMBINED POSTS

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OTMPC OTIC Signage 2017-18 Union Station

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BRANDED EXPERIENCE CAMPAIGN

Do the Things You Love; Fall Escapes in The Great Waterway

  • 12 week Fall Campaign Approx. Aug 15-Oct 31, 2017
  • TV, Newsprint & Digital creative in Quebec (EN) and New Your State
  • Contest alignment

Do the Things You Love; Winter Escapes in The Great Waterway

  • 12 week Winter Campaign approx. Nov 15-Jan 15
  • TV, Newsprint & Digital creative in Quebec (EN) and New Your State
  • Contest alignment

The overall budget for the project is $58 334.00 with $16 667.00 support from Tourism Industry Partners Program (TIPP), $29 167.00 support from The Great Waterway and $12 500.00 buy in from Tourism Partners.

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RTO 9 Team

Bonnie Ruddock – Executive Director bruddock@ thegreatwaterway.com

  • Ext. 101

Brianna Doyon – Operations Manager bdoyon@ thegreatwaterway.com Ext.102 S teve Weir– Marketing and Communications Manager sweir@ thegreatwaterway.com Ext.103

613.344.2095