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Successful Participant Retention Compete Focusing on fun , skill - PDF document

7/2/2009 Programme Club Development Day 10.00-10.30am 4 steps to Recruit and Retain members 10.30-11.00am Funding NZCT & Lion Foundation 11.00-11.40am Club Presentations Panmure & Franklin 11.40-12.10am


  1. 7/2/2009 Programme Club Development Day � 10.00-10.30am � 4 steps to Recruit and Retain members � 10.30-11.00am � Funding – NZCT & Lion Foundation � 11.00-11.40am � Club Presentations – Panmure & Franklin � 11.40-12.10am � Play and Stay or Play and Go � 12.10-1.00pm � Lunch 12.10pm – 1.00pm � 1.00-3.00pm � Toward 2020 – Squash NZ “It is not the strongest of the species that survives, nor the most intelligent, but the one most i t lli t b t th t 4 Steps to Success: St t S responsive to change” Charles Darwin 4 Steps to Success Successful Participant Retention Compete Focusing on fun , skill development , individual needs and maximum participation will Play encourage people to stay involved and achieve success at all levels in line with their choices and potential, thereby reducing dropout rates and Learn enhancing physical activity involvement across their lifespan. Try 1

  2. 7/2/2009 Step 1: Try Step 2: Learn � Low barrier to entry � Qualified coaches � Open to non ‐ members and members alike � Female coaches � Equipment supplied � Encouraged female club members to attend a level 1 coaching course coaching course � Low cost L � Short programme duration (6 weeks) � Limited time commitment (1 hour per week) Step 3: Play Step 4: Compete � Participated with a group of like minded women � Women’s One Day Tournament Series � Introduced to potential playing partners � Open to members and non ‐ members alike � Ladies Club Night � No grading points available � 15 minute games and American scoring i d A i i � Interclub � Emphasis on fun � Restricted number of entries � Run over 4 – 5 hours in one day � Over 80% of participants were not graded players Women in Squash Programme Philosophy Key Results � Clearly defined pathway to squash participation � 19 programmes run in 10 clubs � Programme goal is to increase participation and ‘plant � 167 women enrolled in club programmes seeds’ rather than trying to sell memberships � 138 women have completed a club programme to date � Not intended to be a major revenue earner for clubs N i d d b j f l b � Average no of participants enrolled on a programme � A long term strategy for success was 8 � 103 (75%) participants who have completed a club programme were not members � 28 (27%) of the programme participants that were not club members have since joined a club 2

  3. 7/2/2009 NEW ZEALAND COMMUNITY TRUST So you w ant � Local Gaming to know � Unique RAC Model � 2008 Grants � Timing of about Applications � Focus in 2009 FUNDI NG? Presented by Don Judkins Gaming Machine Trusts Funding from Where does the money come Gaming Machine from? Trusts • Gaming machines in venues around NZ. • In NZ a charitable model. • How does that work? • How many trusts are there? Lion one of 51 trusts (excl RSA’s and Clubs) under 20,000 machines Where does the money go ? Regulations………. • Each gaming Trust is governed by a board of trustees REVENUE ALLOCATION and overseen by regulator – the DIA. Taxes & Duty, Community 32.2% • Trusts must distribute funds for charitable purposes Grants, 39.0% set out by DIA. – not for profits. M achine Costs, 1 0.3% • Each trust distributes funds according to its authorised licence conditions. Society Operator Overheads, 2.8% Payments, 1 5.7% • $1 in today must be granted within 3 months. 3

  4. 7/2/2009 Problem Gambling Prevalence not linked to machine Lion Foundation Distribution model: numbers 35 % Sport 25,221 + 302% 30 % Community, Arts, Culture, Machine Numbers Environment, Heritage 20 % Health 90% 90% of adults have gambled, 13 812 13,812 70% of adults gamble regularly, 70% 15 % Education .04% .04% of adults* received counselling for gambling issues in 2005. (*MoH New gambler clients, 2005) 6,273 Source: MoH NPS 1991, 1999, 2003; DIA Website Problem Gambling Prevalence in NZ 3.3% - 64% 1.3% 1.2% 91 99 01 03 SO SOGS SOGS SO PREPARATI ON Some things cannot be funded by any Trust: - Define the project / • Retrospective Applications service • Professional Sports Teams and Athletes - Identify potential • Applications with Commercial Elements funders funders • Third Party Applications - Research specific • Subs and Affiliation Fees? funders Each Trust has their own criteria How to Apply for Gaming Funding •Visit DIA website for information on all trusts. • www.gaminglicensing.dia.govt.nz ‐ • click on “funding for community groups” • Visit website of specific Trust and download • Visit website of specific Trust and download application form or pick up form from venue. •Review all required information and ensure your application complies with DIA & Trust requirements •Complete application & return to the Trust. 4

  5. 7/2/2009 What do we like to fund? Dangerous thinking at Grants that leave a legacy & don’t create a dependency . (See the money tree !! grants worksheet) Grants that go back to the TLA region where the money is generated. We are reducing funding to • Apply for twice what you need ! National bodies • “Double Dipping” We are looking for good measurable outcomes ‐ grants that will make a difference. • Complacency - we have been funded before – we’ll be ok! Most trusts are not funding large bricks & mortar, building projects. Organizations with good governance. Never any shortage of good causes !!! Partnerships & Outcom es There are more charities than causes. More requests than we can fund !! Co-operation between other trusts, government departments and local government is something that we take note of. Why Applications are Declined? Audits • Applicants must agree to participate in a DIA audit, Incomplete application should one be conducted. Not authorized purposes • Recipients must return grant accountability (receipts, D Double dipping bl di i bank statements etc ) generally within 6 months of bank statements etc.), generally within 6 months of grant being paid. Retrospective • Failure to comply will result in the Society seeking a No funds available full refund of grant funds. Concerns with • Further grants will not be made until accountability has been returned previous audit 5

  6. 7/2/2009 Panmure Squash Club Panmure Squash Club It’s fantastic what you do for our New Zealand communities – well done !! !! BUT maybe the beginning of something great for you. Women in Squash Programme Women in Squash Programme Mini Squash Programme Mini Squash Programme � Logistics of the Programme � The Beginning...The Gap! � Coaches � Mini Squash Programme � Promotion & Recruitment � Promotion & Recruitment � Feedback from Participants � Feedback from Participants � Logistics � Logistics � Retention/Membership � Feedback & Membership � www.panmuresquash.co.nz Ladder – What is it? • Organised Club Competition • Available to ALL members • Currently 62% of our Members signed up • Played on Friday Nights Ladder and Business House • Flexible – Play at another time to suit • Dynamic – New draw every week 6

  7. 7/2/2009 Standings Ladder Benefits • Huge draw card for new members • Great way to meet and play new people. • Play people of a similar level. Improve, move up and play better players.... Or the other way � • Members learn how to ref in a social environment M b l h f i i l i • Involves everyone, juniors, seniors, male and female. • Every member has one organised game per week • Bar $$$ ‐ Winner must buy loser a drink Draw Ladder Rules • Two week stand down for NO SHOW • Scaled movement depending on game score. • Can play at alternative time • Enter/leave ladder via website • Share ladder control • Draw emailed as PDF to competitors and on website Technical Details Business House – What is it? • Currently manual process. Someone must run • Club organised team SOCIAL competition for this competition. members and non ‐ members. • Managed in excel. Would be better online. • It’s about participation. • Requires a few hours every week to manage i f h k • League format of two rounds per year. f f d • Played Thursday nights • $150 per team. • Must have one female per team playing on a night 7

  8. 7/2/2009 What is it? ‐ Cont Draw example • Play for 20 minutes – Non ‐ stop • PAR scoring. If a player gets more than 12 points ahead lose 10 points. • No strokes k Business House ‐ Benefits Questions? • Great source of new members • Currently we have 16 teams – 3 on waiting list. • 16 x 4 = 64 plus other having a drink at the bar. • Over 80 people experiencing squash in social environment. • Money for the club from entry “The traditional attachment to a club through formal membership lines is out of date. Future growth will be around pay-to-play entertainment options which will see growth in smart clubs and Powering Participation Powering Participation a continued decline in others. MIB (Mates in Bowls) meets the criteria for introducing new Ideas to increase participation in people to our sport as an entertainment option your club without the strings attached.” Play & Stay or Play & Go.... - Kerry Clark – CEO Bowls NZ 8

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