Storyville y e Arun Ganesan n John Horstman n Mahvish Nagda a - - PowerPoint PPT Presentation

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Storyville y e Arun Ganesan n John Horstman n Mahvish Nagda a - - PowerPoint PPT Presentation

Mar 16, 2024 450 likes •672 views

Storyville y e Arun Ganesan n John Horstman n Mahvish Nagda a Eva Shon n Original plan Target users Target tasks Recent retiree R i Travel T l Recent immigrants Community building Small business owners

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SLIDE 1

Storyville y

Arun Ganesan John Horstman Mahvish Nagda Eva Shon

e

n n a n

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SLIDE 2

Original plan

Target users R i

  • Recent retiree
  • Recent immigrants
  • Small business owners

Rationale: Seniors have time

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

Target tasks T l

  • Travel
  • Community building
  • Employment finding

e to travel once they retire.

n

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SLIDE 3

First design

Retirees use the app to searc

  • ther relevant informatio
  • ther relevant informatio

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

ch for senior discounts or n while traveling n while traveling

n

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SLIDE 4

First evaluation

What we liked R i idi

  • Retirees providing

relevant input for other retirees retirees

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

n

What didn’t work N diff h

  • Not different enough

from existing apps Wh lifi

  • What qualifies as a

retiree-friendly activity?

n

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SLIDE 5

Second design

Seniors can follow tours or c traveling seniors rate bus traveling seniors, rate bus audio feedback about loc

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

create tours for other sinesses record text and sinesses, record text and ations, and more.

n

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SLIDE 6

Second design

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

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SLIDE 7

Second evaluat

What we liked U b il

  • User-built tours
  • Audio tour feature

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

tion

What didn’t work T h f i li

  • Too much functionality

drowned out the core purpose of the app purpose of the app

  • Too much detail about

the tours added the tours added unnecessary complexity

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SLIDE 8

Reflecting on n

  • Once old, people feel mor

local community that they local community that they telling stories to the next

  • Seniors enjoy engaging a
  • Seniors enjoy engaging a

communities.

  • Traditional tour guides ar
  • Traditional tour guides ar

*The Rural S chool Community Center L. J. Hanifan Annals of the American Academy of Political and S

  • ci

Vol 67 New Possibilities in Education (S ep 1916) (p

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

  • Vol. 67, New Possibilities in Education (S

ep., 1916) (p

needs

re like contributing to the y have lived in and like y have lived in and like generation.* nd educating their nd educating their e formal & impersonal e formal & impersonal.

ial S cience pp 130 138)

n

  • pp. 130-138)
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SLIDE 9

Final design

Target users R i

  • Recent retiree
  • Recent immigrants
  • Small business owners

Rationale: S eniors have sto about the places where th

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

Target tasks T l

  • Travel
  • Community building
  • Employment finding
  • ries they want to share

ey live.

n

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SLIDE 10

Why m obile?

  • Hearing stories about a pl

there enriches your exper there enriches your exper

  • App provides tour directio

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

lace while you're actually rience rience

  • ns

n

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SLIDE 11

Existing apps

Rick Steve S lf id Self-guide points of i

  • Tours are generic and imp
  • Users can’t create their ow
  • Only available for Europea

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

es’ Audio Europe d di f ed audio tours for interest in Europe personal wn tours an locations

n

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SLIDE 12

Existing apps

EveryTrai Pl i Plot trips, travelers, more

  • No user-created audio rec
  • Focus is current status, no
  • Too many features

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

il i h h connect with other share videos, and cording

  • t shared history

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SLIDE 13

User Research

"Designing for boomers is critica every seven seconds They wo every seven seconds. They wo performance, and they won't specifically for the aging beca h l B if i ' i

  • themselves. But if it's easier to

needs, they'll love it. And if so

  • ld to use, it's going to be eas

, g g – GE's

"M H h i B ildi H M d f B "Marc Hottenroth is Building a Home Made for Ba http://www.fastcompany.com/magazine/152/fas

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

al -- someone turns 50 in the U.S.

  • n't give up style or
  • n t give up style or

buy something made use that's not how they see d i k h i

  • use and it speaks to their

mething is easier for a 65-year- ier for a 35-year-old to use.” y Marc Hottenroth

b B " F C F b aby Boomers," Fast Company, Feb 2011 st-talk-marc-hottenroth.html

n

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SLIDE 14

Persona 1

Miko

  • Ag
  • Ag
  • Fa

gra g

  • Jap
  • Sa

Miko

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

Liu ge: 70 ge: 70 mily: Married, 2 kids, 5 andchildren panese American n Francisco resident for 32 years

  • has stories to share.

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SLIDE 15

Persona 2

Bob Malone

  • Age: 66
  • Age: 66
  • Family: Widower, 3 kids
  • Retired veteran

Retired veteran

  • Traveling the West Coast to

enjoy retirement j y Bob is ready to learn.

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

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SLIDE 16

Scenario 1

Miko’s daughter tells her ab lets people share the histo lets people share the histo neighborhoods. Miko makes a tour of Japantown sharing Japantown, sharing anecdotes that only a local would know. a local would know.

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

  • ut the Storyville app that
  • ries of their
  • ries of their

the details and the details and

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SLIDE 17

Scenario 2

Bob drives into town and wa he’s tired from the drive s he s tired from the drive s something relaxing. He opens up the Storyville app and searches for a app and searches for a short tour. Miko’s sounds nice so he Miko s sounds nice, so he decides to try it out.

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

ants to start exploring, but

  • he’s looking for
  • he s looking for

n

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SLIDE 18

Dem onstration

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SLIDE 19

Conclusion

Miko is happy to have shared a piece of her history piece of her history with someone.

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

Bob had fun learning about a new city from a local a new city from a local.

n

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SLIDE 20

Thank

Arun Ganesan John Horstman Mahvish Nagda Eva Shon

you! y

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SLIDE 21

Next version

  • Create tours remotely
  • Upload photos for loca
  • App automatically pul

pp y p locations

  • Augmented reality tou
  • Augmented reality tou

Storyville | Arun Ganesan, John Horstman, Mahvish Nagda, Eva Shon

without using GPS ations ls historical photos for p ur ur

n