Standing Out in a Social Crowd Junior League of Eugene Amy Delaney Vice President, Marketing Director Pacific Continental Bank LI: linkedin.com/in/amykdelaney October 2, 2017
Social Media Can Be Good Social Informative Marketing Entertainment & Sales Recruitment Job Seekers
Social Media Can Be Not So Good Oversharing Bullying False Distracting Information Very Public Anonymous
Social Media is Everywhere
Your Personal Brand “It’s about knowing who you are and what you stand for, and then finding ways to make that visible .” – Forbes , August 2017 “Personal branding is the practice of people marketing themselves and their careers as brands - the ongoing process of establishing a prescribed image or impression in the mind of others about an individual .” – Entrepreneur, March 2017
Remember: What you do, how you act and your personal brand can affect and reflect back to your company, position or organization with which you are associated.
How can you stand out in a social crowd? *and do so in a GOOD way?
Tip #1: Know which sites to use.
Tip #2: Be active & participate.
Tip #3: Communicate effectively.
Tip #4: Decide when/what to share & post for your company or board.
Tip #5: Establish privacy settings!
Bonus tips: A little bit more to keep in mind.
And once again…. Be authentic! Be you!
Questions? THANK YOU!! Amy Delaney Vice President, Marketing Director amy.delaney@therightbank.com Linkedin.com/in/amykdelaney therightbank.com
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