Service Manager Economic Development & Planning Policy - - PowerPoint PPT Presentation

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Service Manager Economic Development & Planning Policy - - PowerPoint PPT Presentation

Sep 26, 2022 162 likes •558 views

David Blake Service Manager Economic Development & Planning Policy Worcester City Council Dean Piper Head of Economic Development & Regeneration North Worcestershire Title Body South Worcestershire Worcester 18.4% Total

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David Blake Service Manager Economic Development & Planning Policy Worcester City Council

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Dean Piper Head of Economic Development & Regeneration – North Worcestershire

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Title

Body

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South Worcestershire

Worcester – 18.4% Total Market Share

Total Expenditure: £322,449,074 Residential Expenditure: £265,091,662 Tourist Expenditure: £44,243,021 Worker Expenditure: £13,114,391

Evesham – 9.6% Total Market Share

Total Expenditure: £52,868,678 Residential Expenditure: £37,083,531 Tourist Expenditure: £13,506,245 Worker Expenditure: £2,278,902

Great Malvern – 4.2% Total Market Share

Total Expenditure: £22,820,813 Residential Expenditure: £10,482,238 Tourist Expenditure: £11,227,405 Worker Expenditure: £1,111,170

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Worcester

A B C D E F G H I J K L M N O P Q % Population Acorn Group

Comparison of Population as % for Worcester and % for Great Britain by Acorn Group

Worcester Great Britain

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Worcester

Food & drink Alcohol & tobacco Clothing & footwear Personal care Household furnishings Appliances Recreation & culture Restaurants

Average Weekly Spend per Person

Worcester Great Britain

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Worcester

Premium: Mass: Value:

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Worcester – Angel Place Market

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Evesham

A B C D E F G H I J K L M N O P Q % Population Acorn Group

Comparison of Population as % for Evesham and % for Great Britain by Acorn Group

Evesham Great Britain

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Evesham

Food & drink Alcohol & tobacco Clothing & footwear Personal care Household furnishings Appliances Recreation & culture Restaurants

Average Weekly Spend per Person

Evesham Great Britain

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Evesham

Premium: Mass: Value:

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Evesham – The Valley

  • Recently rebranded - previously operated as Evesham

Country Park.

  • Established retail and leisure scheme covering 125 acres

adjacent to the A46 at Evesham. 1.4 million annual visitors to the site currently.

  • Developer Eagle One is completing 30,000 sq ft of

leisure related retail and restaurant space. Mountain Warehouse is one of the planned occupiers.

  • Diggerland family theme park has recently announced its

intention to set up at the site.

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Great Malvern

A B C D E F G H I J K L M N O P Q % Population Acorn Group

Comparison of Population as % for Great Malvern and % for Great Britain by Acorn Group

Great Malvern Great Britain

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Great Malvern

Food & drink Alcohol & tobacco Clothing & footwear Personal care Household furnishings Appliances Recreation & culture Restaurants

Average Weekly Spend per Person

Great Malvern Great Britain

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Great Malvern

Premium: Mass: Value:

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North Worcestershire

  • The area covers the districts of Bromsgrove, Redditch and

Wyre Forest

  • Supporting economic growth in Worcestershire and the

Birmingham conurbation

  • Home to 10,000 businesses and 278,000 people
  • North Worcestershire is an area of significant growth

potential

  • £350 million of investment planned for the area
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North Worcestershire – The Natural Environment for Business

https://www.youtube.com/watch?v=gmTmAWx6iEQ

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Retail context

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Retail expenditure

Bromsgrove £53.2 million 3.7% market share for catchement area Kidderminster £113.9 million 8.1% - market share for catchment area Redditch £158.5 million 11.3% - market share for catchment area

Source: CACI

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Bromsgrove

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Bromsgrove

Current retailer quality skewed towards ‘value’ sector (56%) i.e. Poundstretcher, TK Maxx,, Argos Despite the area’s relative wealth, Bromsgrove town centre lacks premium retailers; significant pull towards adjacent retail areas such as Birmingham and Solihull ACORN profiling shows that Bromsgrove’s population has a high proportion of ‘Executive Wealth’ and ‘Mature Money’ socio –economic groups

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Bromsgrove

  • Significant programme of town centre regeneration
  • High Street refurbishment completed, new High Street shops include national retailers

and local independents; includes new Street Cafe Area and enhanced outdoor market

  • Recreation Road – planning application approved for a Care Village;
  • Former Market site – preferred developer appointed. Scheme proposed to include

major retail store; food retailer; restaurant and a retail unit;

  • Stourbridge Road car park – preferred developer appointed. Scheme for 2 or 3 retail
  • units. Adjacent site offers further retail opportunity;
  • Windsor Street (former County Council/Fire buildings) – preferred developer

appointed, potential for residential or retail development

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Kidderminster

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Kidderminster

  • Current retail offer is

predominantly focused around ‘mass’ and ‘value’ sectors

  • Small percentage of retailers

(1%) within the ‘premium’ sector e.g. Marks and Spencer's and Debenhams

  • Kidderminster town centre

currently lacks good quality food and beverage units and lack of major ‘chain restaurants’

  • ACORN profiling identifies a

concentration of affluent groups

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Kidderminster

  • Major programme of regeneration planned which will radically transform the town

centre and retail offer

  • New £2 million public realm scheme is currently underway. The centrepiece of the

scheme is a new public square located outside of Kidderminster Town Hall;

  • Proposed new retail development at Bull Ring / Weavers Wharf received planning

permission in 2014. Will create a new retail anchor store along with 7 new restaurant units and public square, landscaping and a new bridge across the canal;

  • Planning permission also granted for the redevelopment of a listed building formerly
  • ccupied by Brintons. ‘Riverside Walk’ provide new retail and office opportunities in

the centre of Kidderminster;

  • Other opportunities exist within the town centre for new residential development

alongside smaller retail opportunities.

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Redditch

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Redditch

  • At 3% Redditch has higher proportion
  • f premium stores
  • Lack of food and beverage units/chain

restaurants

  • Kingfisher Shopping Centre is a

dominant player

  • ACORN profiling identifies a higher

proportion of ‘steady neighbourhoods’ and ‘striving families’

  • Some ‘Executive Wealth’ within the

area though provides opportunity for a more premium offer

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Redditch

  • The Kingfisher Shopping Centre has just finished a £2 million redevelopment of 'The

Hub', which saw the creation of a dedicated 35,000 sq ft leisure quarter.

  • The next stage of development at the centre will see extensive refurbishment and

creation of further retail opportunities. The investment in the shopping centre has already attracted a series of fashion retailers ahead of the new refurbishment work

  • Outside of the Kingfisher Centre, development opportunities exist at a number of key

sites, which also have the potential for retail use. These are Edward Street and Church Road, which are both identified within the emerging Local Plan as redevelopment

  • pportunities that could provide further retail opportunity.
  • Approved Town Centre strategy and an active Town Centre Partnership
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