September, 13 th 17 th , 2017 CONCEPT OPEN MIND FEST MARBELLA is : - - PowerPoint PPT Presentation

MARBELLA

September, 13th – 17th, 2017

CONCEPT

OPEN MIND FEST MARBELLA is:

• An annual international festival of harmonious living and mindful family values;
• A charity-oriented project that supports children, animals and plants;
• An educational project that promotes a conscious lifestyle for both adults and children;
• An open-air event, filled with music, dance, creativity and healthy food.

Our Mission: The mission of the Festival is to gather like-minded individuals around the idea of Consciousness, Health and Wellbeing. Bringing together the physical, social, intellectual and spiritual sides of life, we hope to go deeper into these 4 key areas to create a Harmonious Lifestyle for all.

TARGET AUDIENCE

Individuals, children, couples and families who:

• Strive towards personal growth and happiness, to be in harmony with themselves and the world;
• Oriented on family and family values, and respect the elder generation;
• Interested in conscious child education and who wish to pass on their wisdom to the younger generation;
• Have a pro-active attitude.

Geography:

• 70% - People of Spain;
• 30% - Tourists;

Income: Average and High.

Gender:

• 70% female;
• 30% male;

Age: 30+;

LOCATION Albergue Juvenil Fuerte de Nagüeles

Expansion of consciousness – harmonious lifestyle. Healthy lifestyle.

• Family. Family
• values. Children.

Creativity gives life to happiness. Open heart. Selfless service. Peace and goodness.

TOPICS OF THE FESTIVAL Open Mind Open Health Open Art Open Family Open Heart

Open Health Open Art Open Family Open Heart Здоровый образ жизни. Семья. Семейные ценности. Дети. Счастье творческой реализации. Открытое сердце: служение и мир в благости.

• Personal development on all levels.
• Opening of human potential.
• Introduction to different practices of holistic personal development.

Open Mind Expansion of consciousness – harmonious lifestyle. TOPICS OF THE FESTIVAL

День 1-й Open Mind День 3-й Open Art День 4-й Open Family День 5-й Open Heart Открытое сознание - гармоничная личность. Семья. Семейные ценности. Дети. Счастье творческой реализации. Открытое сердце: служение и мир в благости.

• What does it mean to be a healthy person, living in

harmony with oneself and the world.

• Practices for maintaining health and accumulation
• f vital energy: yoga, qigong, breathing techniques,

meditation, energy work, dancing, etc.

• Introduction to the basics of healthy nutrition.
• Lighter nutrition: vegetarianism, veganism, raw

food, fruitarianism, liquidarianism and living off prana.

• Organic food, natural cosmetics and eco-products in

a healthy individual’s daily life. Open Health Healthy lifestyle. TOPICS OF THE FESTIVAL

Open Mind Open Health Open Family Open Heart Открытое сознание - гармоничная личность. Здоровый образ жизни. Семья. Семейные ценности. Дети. Creativity gives life to happiness. Открытое сердце: служение и мир в благости.

• Creativity is the basis of a harmonious state of each

individual

• Activities that are designed to work with your inner

potential and its manifestation;

• Techniques that open your creativity.

Open Art TOPICS OF THE FESTIVAL

Open Mind Open Health Open Art Open Heart Открытое сознание - гармоничная личность. Здоровый образ жизни. Счастье творческой реализации. Открытое сердце: служение и мир в благости.

• Basics of a healthy happy family that give birth to
• pen-minded and talented children;
• The importance of family in an individuals life;
• Family culture. Responsibilities of men and

women within a family;

• Preparing parents for conscious pregnancy and

childbirth;

• Children. Their development. Conscious

education.

• Family. Family
• values. Children.

Open Family TOPICS OF THE FESTIVAL

Open Mind Open Health Open Art Open Family Open Heart Открытое сознание - гармоничная личность. Здоровый образ жизни. Семья. Семейные ценности. Дети. Счастье творческой реализации. Open heart. Selfless service. Peace and goodness.

• Understanding of the individual as part of the whole Universe.
• The relationship of an individual with the world around.
• Self-realization through selfless service and helping those in need.

TOPICS OF THE FESTIVAL

PROGRAM

The program will provide adults and children with followings:

• Lectures, workshops, seminars on all topics mentioned previously;
• Creative classes: singing, painting, dances;
• Active exercises: hiking in the mountains , walks out in nature, gardening;
• Healthy food and artisanal crafts market;
• Healthy food restaurant;
• Cooking classes;
• Music program and sound healing;
• Charity activities: “The book from Child to Child”, “Plant a tree on the Alley of Open Heart in

Marbella”, “Find your canine companion”.

SPEAKERS / TRAINERS / MUSICIANS

More than 50 conscious and creative individuals from all over the world will gather to share their experiences, wisdom, and skills for us to learn, communicate and to connect with like-minded people in an atmosphere of openness, joy, warmth, friendship and mutual understanding. Among the invited guests are:

Dan Millman - American spiritual and motivational speaker. Author of 13 books on self-help, which have been translated into 29 languages. The athlete, martial arts instructor, professor. David Topi— Founder

• f EMEDT (school of

metaphysics and transpersonal development). Spiritual writer on personal growth. Praful – Praful is a sax & flute player, multi- instrumentalist, singer, producer, charismatic performer and pioneer in the world music

• community. He embraces

Jazz, Soul, Dance, Indian and new world fusion with grace and passion. ImRam – Dedicated to the sacred tradition of Kriya

• Yoga. Not being religious,

he considers one of the main goals in life is to achieve Universal Unity and Co-Creation. Simrit Kaur – musical diamond of yoga. Her voice heals, hypnotizes and attracts the hearts of fans around the world.

SPEAKERS / TEACHERS

More than 50 conscious and creative individuals from all over the world will gather to share their experiences, wisdom, and skills for us to learn, communicate and to connect with like-minded people in an atmosphere of openness, joy, warmth, friendship and mutual understanding. Among the invited guests are:

Oberom - In addition to lectures and workshops

• n topics related to

Pranic Consciousness, Yoga and Veganism, he works as a facilitator of the '21 day Process' in the Portal Parvati's

• Retreat. Author of the

book “Traveling in the Light.” Rosa Pineda Fernandez - Healing with crystals and Tibetan bowls, aromatherapy, essential

• ils and naturopathy.

Nalanie Chellaram - Nalanie is the founder of Integral Yoga Centre in Spain and Gibraltar. Philosophy, meditation, Hatha and Raja Yoga

• teacher. Her aim is to

share the science of Yoga and spread peace among all. Miguel Angel - Specialist in clinical psychology and health, hypnosis, neuro- linguistic programming (NLP) and coaching.

Adventure hike onto the mountain of La Concha. During the trip, guests will hike to the top of La Concha to enjoy the beautiful views of the coast, Gibraltar, Sierra Nevada, and Africa. The hike is planned for the early morning. This activity is designed for adults only as some degree

• f physical fitness level is required.

The facilitator - Oksana Pavlenko: physiotherapist, massage therapist, yoga instructor. HIKE TI LA CONCHA ACTIVITIES

This workshop is designed as quality time between children and their parents. During the trip, participants will be introduced to the fascinating world of the local flora. They will learn the following:

• The secrets of plants and their beneficial effects on the human body;
• Medicinal plants: what to take and how to use them;
• When is the best time to plant and collect medicinal herbs.

Host and Master - Fernando Bernal Martin, kinesiologist at the Vida Sana Center. TRIP AND WORKSHOP “SECRETS OF PLANTS” ACTIVITIES

URBAN GARDENING

This workshop is designed as quality time between children and their parents. During the workshop, participants will be introduced to the main rules of how take care over garden and plant different plants :

• beds: how to start, crop rotation, joint planting of vegetables;
• gardening - growing plants in an urban environment "on the balcony";
• planting and caring for different types of plants: winter and summer.

ACTIVITIES

HOLI DANCES Every evening of the Festival became the bright musical event.

• Trampolining town will be set near the stage, where adults and children can have fun.
• All guests can sprinkle each other with bright colors of Holi, to paint the world around

with bright emotions and celebrate the joy of life. PARTIES

HEALTHY FOOD & ARTISANAL GOODS MARKET

The festival will feature a healthy food and artisanal goods market that will include:

• Restaurants and stalls with healthy organic food;
• Local farmers and organic food producers;
• Local chefs, specializing in the preparation of healthy products;
• Producers of "live" chocolate and confectionary;
• Cooking workshops and presentations;
• Stands will natural products and hand made goods.

Each member of the market will occupy a separate stand. All guests will be able to communicate with the market representatives, to receive advice if necessary, to learn a recipe and to taste and buy organic food and products.

The following programs for children will run throughout the entire Festival:

• Creative classes (e.g., mandala drawing or creation of charms);
• Mindful lectures;
• Yoga;
• Dancing;
• Cooking classes;
• Meditations.

The children’s program will be run by the International Academy “Eureka”.

OPEN CHILDREN PROGRAM

OPENHEART PROJECTS

Tasks:

• To collect books for children in need;
• To create motivation for participants of the Festival to become

mentors for orphans. Activity Description: For children, books will be the “entrance tickets” for the Festival; How it will be done:

• The books will be gathered by volunteers during registration;
• The topics for the books needed will be on the Festival’s website;
• All gathered books will be delivered to the children in need and to

low-income families with children.

«The book from Child to Child»

Tasks:

• To help animals living in shelters; to create motivation to take care
• f the animals personally.
• Educational activity for children to develop responsibility and

humane values. Activity description:

• Interaction between animals and children in the animal shelter.

How it will be done:

• The children - participants of the Festival will go to the local

animal shelter to interact with pets because they also need love and care.

• During the activity they can take care of the homeless animals or

even take then home.

«Find your canine companion»

OPENHEART PROJECTS

Tasks:

• To create Open Mind Park in Marbella;
• To plant trees;
• To attract citizens attention to the environment.

Activity description:

• The place for the planting of trees, the “Alleys of Yoga”, “Alley of Guru”, “the Stone of Happiness” and the “Alcove
• f open thoughts” are agreed with the city administration of Marbella.

How it will be done:

• The participants of the Festival will plant trees and create the “Open Mind Park” of Marbella. A local nursery

garden will support the activity.

• Money for the activity will be collected by volunteers during first 3 days of the Festival.

«Plant Tree on Open Mind Park in Marbella»

GUESTS AND PARTICIPANTS 1000 persons

Teachers, Masters, Trainers, Lecturers from different countries, schools and spiritual paths: more then 50 prs. Guests and Participants of the Festival: more then 500 persons from all over the world. Musicians: more then 5 musical groups and ensembles from all over the world. Social-oriented and Charity: International and Local organizations. Volunteers, Sponsors, Partners: around 50 prs. Suppliers, Organization team, Media-representatives: 70 prs.

PROMO CAMPAIGN

Communication channel Period type Coverage Google AdWords 01.06-13.09. Banner 500 000 users Facebook promo 01.06-13.09. Content promotion 1 000 000 users Youtube promo 01.06-13.09. Pre-roll reel 100 000 users Promo Flyers 01.06-13.09. Euro-flyer А6 10 000 persons Poster А2 01.06-13.09. Posters in the city 20 000 persons Announcement in Press 01.06-13.09. Poster and text 50 000 persons Radio announcements 01.06-13.09. 100 airings + guests show 100 000 persons

General coverage of potential guests of the Festival – more then 1 750 000 persons.

We are grateful to Marbella City Administration and our Partners for their support, assistance and invaluable contribution to the organization of the Festival.

PARTNERS

ORGANIZATION TEAM Viktoria Boyarina – Founder and Organizer Elena Kulyukina Romanova – Project Ideology Curator Yuriy Divisenko– Marketing Director Tatiana Petrovych– Marketing specialist Alla Yurchenko– Co-ordinator with City Administration Masha Belozerskaya - PR specialist Julia Sharafutdinova– Co-ordinator for the Teachers

CONTACTS Alla Yurchenko Government relationship coordinator +34665694928 (viber/whatsapp) artmundo2000@gmail.com Yuriy Divisenko Marketing manager +30971731919 (viber/whatsapp) y.divisenko@gmail.com

MARBELLA

Thank you!