Second in the dock: plain packaging Twitter: please use hashtags - PowerPoint PPT Presentation

Sep 19, 2022 •389 likes •576 views

A shared vision for 2034 A vision for 2034? Second in the dock: plain packaging Twitter: please use hashtags #FoodPolicyOnTrial & #PlainPackaging Were audio recording this (not live) & will subsequently post it on our website

A shared vision for 2034… A vision for 2034…? Second in the dock: plain packaging Twitter: please use hashtags #FoodPolicyOnTrial & #PlainPackaging We’re audio recording this (not live) & will subsequently post it on our website
What we’ll do today A shared vision for 2034… A vision for 2034…? 2.00pm Welcome and introduction 2.05pm Expert witnesses give evidence & questioned by jury 3.15pm Audience opportunity to ask questions 3.45pm Your judgement 4.00pm Close
Our jury panel A shared vision for 2034… A vision for 2034…? • Jon Alexander • Dr Julian Baggini • Emeritus Professor Liz Dowler • Jo Lewis (Chair) • and you!
Our expert witnesses A shared vision for 2034… A vision for 2034…? 1. Alex Haigh , Valuation Director, Brand Finance 2. Craig Mawdsley , Joint Chief Strategy Officer, AMV BBDO 3. Dr Helen Crawley , Director, First Steps Nutrition 4. Ben Pugh , co-founder and CEO, Farmdrop 5. (and you!)
A shared vision for 2034… A vision for 2034…? Alex Haigh
Plain Packaging – The Damage Alex Haigh, Valuation Director, Brand Finance 6.
Damage to those consuming these products Ø Removes consumer choice Ø Monopolisation of the market Ø Lower quality products Ø Push towards unregulated and adulterated products 7.
Damage to brands Findings from the Brand Finance Plain Packaging 2019 report Ø $234.0 billion of enterprise value stands to be lost Ø The implied loss across the entire beverage industry is $430.8 billion Ø Alcohol producers: AB InBev, Heineken, and Pernod Ricard, would see 100% of their revenue exposed 8.
A shared vision for 2034… A vision for 2034…? Craig Mawdsley
A shared vision for 2034… A vision for 2034…?
A shared vision for 2034… A vision for 2034…? Dr Helen Crawley
A shared vision for 2034… A vision for 2034…? Ben Pugh
A shared vision for 2034… A vision for 2034…? Comments & questions from the audience Twitter: please use hashtags #FoodPolicyOnTrial & #PlainPackaging Note: we are audio recording this event (not live) and will subsequently post that on our website
A shared vision for 2034… A vision for 2034…? Deliberation and judgement…
A shared vision for 2034… A vision for 2034…? In the dock: plain packaging Twitter: please use hashtags #FoodPolicyOnTrial & #PlainPackaging Note: we are audio recording this event (not live) and will subsequently post that on our website

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