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www.rebeccacosta.com www.facebook.com/rebeccacosta www.twitter.com/rebeccacosta TODAY WHATS AHEAD GAME PLAN A show of hands . . . Low-income government resources Corporate IT applications Even medicine


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www.rebeccacosta.com www.facebook.com/rebeccacosta www.twitter.com/rebeccacosta

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TODAY WHAT’S AHEAD GAME PLAN

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A show of hands . . .

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Low-income government resources

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Corporate IT applications

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Even medicine – once held in high regard . . .

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FACT: 81% of physicians report spending 5 hours FACT: 81% of physicians report spending 5 hours

  • r less per month reading journals.

To keep up with breakthroughs To keep up with breakthroughs in their field of medicine, a doctor would have to in their field of medicine, a doctor would have to devote over in their field of medicine, a doctor would have to in their field of medicine, a doctor would have to 160 hours in their field of medicine, a doctor would have to in their field of medicine, a doctor would have to 160 hours 160 hours each week 160 hours 160 hours 160 hours to reviewing papers and articles. Medical information is doubling every 1 Medical information is doubling every 1- Medical information is doubling every 1 2 years, Medical information is doubling every 1 Medical information is doubling every 1 much of it “unstructured.”

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“Medicine has become too complex too complex too complex – too complex too complex about 20 percent

  • f the knowledge
  • f the knowledge

clinicians use today clinicians use today is evidence clinicians use today is evidence is evidence- clinicians use today clinicians use today clinicians use today is evidence is evidence based.”

Stephen Shapiro Stephen Shapiro Chief Medical and Science Officer, UPMC

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“We are navigating a thicket

  • f complexity.”

Carly Fiorina, former CEO Hewlett-Packard Co.

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!"#$%&&&& #'()#$*&

right

  • ptions

In a complex environment the number of wrong options

  • verwhelm the number of right ones.
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We enter a “High Failure-Rate Environment (HFRE)”

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Complex, High Failure-Rate Environments produce a variety of symptoms . . .

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Ø Dilemma of over-choice. Too many options is the same as having none. Paralysis by analysis: when/where do we stop analyzing and act? Ø Confusion between empirical facts and unproven beliefs & opinions. HIPPO: Highest Paid Person’s Opinion in the room wins.

Ø

Institutional Resistance: Pavlovian tendency to continue doing what was previously successful, even though it’s no longer working as well, and won’t work in the future. Doing nothing feels safer than changing.

Ø

Talent Recruitment/Training Challenges: What talents do we need? Where do we find the talent? Can we develop it in-house? Ø Failure-avoidant, fear-based culture: Risk-takers driven out or quit. Ø Others . . .

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How did we How did we get here?

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In the 70’s and 80’s computing focused on computing focused on DATA PRODUCTION & DISTRIBUTION

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“Every 2 days, we create as much information as we did since the dawn

  • f civilization to 2003.”
  • Eric Schmidt, Google
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=7'4"%"3 %"* =($(*("1*>6$%'"#

Data, data, everywhere data.

Velocity Volume Variety V ariety ariety ariety eracity

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In the 90’s we graduated from data production and distribution to from data production and distribution to MOBILITY, MONITORING from data production and distribution to from data production and distribution to and from data production and distribution to from data production and distribution to and and ANALYTICS

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Accessing only the data we need, when and where we need it, Accessing only the data we need, when and where we need it, in a format that facilitates faster, more targeted solutions.

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A proliferation of devices ensued: A proliferation of devices ensued: More mobility. More capabilities. More mobility. More capabilities. More speed. More cost More mobility. More capabilities.

  • More mobility. More capabilities.

More mobility. More capabilities. More mobility. More capabilities. effective. More background analytics.

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Data Visualization made monitoring easier, Data Visualization made monitoring easier, and facilitated rapid, data Data Visualization made monitoring easier,

  • Data Visualization made monitoring easier,

Data Visualization made monitoring easier, Data Visualization made monitoring easier, based decision Data Visualization made monitoring easier, based decision based decision- Data Visualization made monitoring easier, Data Visualization made monitoring easier, Data Visualization made monitoring easier, based decision based decision making.

VS

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With the proliferation of new devices, and explosion of texting, social media, video (unstructured data) the 4V’s took off. Complexity continued to escalate . . . along with the number of wrong options.

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Technology to the rescue!

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2011: Big Data comes of age

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IBM Watson

Memorial Sloan Kettering

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K(C%)2*5%#$'729*6($%,"$*%"$,70%,49*652#%-()* K(C%)2*5%#$'729*6($%,"$*%"$,70%,49*652#%-()* ,L(C9*-&77,"$*C,1%-($%'"#9*$,#$*7,#&)$# G5($*(-$%'"#*4,7,*$(;,"I**G5($* $7,($C,"$#*4,7,*67,#-7%H,1I**G5($*4(#* $7,($C,"$#*4,7,*67,#-7%H,1I**G5($*4(#* $5,*'&$-'C,I

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! Evaluates massive amounts of structured and unstructured data with lightening speed. (No human can). ! Computer Computer- Computer assisted decision assisted decision- assisted decision making reduces demand for Computer Computer Computer Computer making reduces demand for making reduces demand for making reduces demand for experts/specialists. Addresses staffing shortages while experts/specialists. Addresses staffing shortages while reducing costs and improving outcomes. ! Instantly prioritizes next steps, making data actionable. ! Objective, comprehensive, fact-based analysis of unlimited based analysis of unlimited based analysis of unlimited based analysis of unlimited number of primary AND related factors. ! Makes historical analysis and accurate forecast of future Makes historical analysis and accurate forecast of future

  • utcomes possible.
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Big Data analytics elevates everyone’s expertise across the board, taking pressure off of the competition for experienced talent while making data actionable.

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According to IDC, worldwide revenues for Big Data analytics grew to more than $150 Billion in 2017 and is expected to exceed $210 Billion by 2020.

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At the same time, Crowd-Sourcing came of age Sourcing came of age – facilitating rapid, cost facilitating rapid, cost facilitating rapid, cost- Sourcing came of age Sourcing came of age Sourcing came of age Sourcing came of age facilitating rapid, cost facilitating rapid, cost effective data collection and analytics.

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For example, It turns out “rare diseases” aren’t really that rare . . .

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More than 1 in 10 diagnosed with a rare disease. More than 1 in 10 diagnosed with a rare disease. Average 7.2 years to diagnose a rare disease. CrowdMed CrowdMed leverages crowd leverages crowd- leverages crowd sourcing to leverages crowd leverages crowd leverages crowd leverages crowd sourcing to sourcing to sourcing to diagnose rare diseases 50 times faster sourcing to sourcing to

!

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Social media/mobile crowd sourcing exploded

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THE NEXT GREAT LEAP from data production, distribution, mobility, monitoring, analysis, visualization and Big Data to Artificial Intelligence (AI), and Predictive Analytics.

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The 4V’s and complexity have The 4V’s and complexity have The 4V’s and complexity have made it extremely difficult to adapt made it extremely difficult to adapt after made it extremely difficult to adapt after after- made it extremely difficult to adapt made it extremely difficult to adapt after after the made it extremely difficult to adapt made it extremely difficult to adapt

  • made it extremely difficult to adapt

made it extremely difficult to adapt made it extremely difficult to adapt fact.

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ü Connects infinite number of dots (structured & unstructured data) in real time. ü Instantly unearths new patterns and anomalies for precise forecasting of outcomes. ü Accurately assesses risk for better decision-making ü Makes actionable recommendations to avert failure and leverage new opportunity. PREDICTIVE ANALYTICS

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Predictive analytics doesn’t just connect the dots, thanks to “machine learning” it continuously adds dots - analyzing new variables, finding new patterns, quickly spotting and reacting to irregularities.

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Every new dot leads to new insights and greater precision.

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Enabling forward Enabling forward- Enabling forward facing Enabling forward leaders to get out facing facing facing Enabling forward Enabling forward Enabling forward facing leaders to get out leaders to get out leaders to get out ahead facing facing ahead ahead of change. to to PREDAPT!

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PREDAPTATION = PREEMPTIVE

To quash, alter or lessen undesirable events and outcomes, and leverage future opportunities, by taking action before change occurs.

_____________________________

_____________________________________________________________________________________________________

ADAPTATION = REACTIVE

To adjust to new conditions while or after change occurs.

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We know more about the future than ever before . . .

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Automobiles anticipate obstacles and automatically stop. MKZ Lincoln monitors steering and braking warning drivers when they need to pull over and rest.

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Data analytics can now predict a person Data analytics can now predict a person is going to trip and fall within the next 3 weeks is going to trip and fall within the next 3 weeks with 86 percent certainty.

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A 3 A 3- A 3 5 centimeter per second A 3 A 3 A 3 change in a person’s normal walking gait change in a person’s normal walking gait

  • ccurs up to 3 weeks prior to a fall.
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Predaptation Predaptation: Predaptation acting before Predaptation acting before acting before- Predaptation Predaptation Predaptation Predaptation acting before acting before the Predaptation the the- the the fact

" Send an alert of increased falling risk Send an alert of increased falling risk to mobile phone and other devices " Alert caretakers, family, friends, co-workers " Proactively repair gait through physical Proactively repair gait through physical therapy or at Proactively repair gait through physical therapy or at therapy or at- Proactively repair gait through physical Proactively repair gait through physical Proactively repair gait through physical therapy or at therapy or at home exercises " Use a walker, cane, etc. for support " Avoid stairs, uneven terrain, travel, etc.

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Predaptation:

When a dangerous change in locomotion is detected, self-inflating airbags! .

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Sensors measure pressure applied to a cane or walker, Sensors measure pressure applied to a cane or walker, for early detection of spine issues.

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By avoiding falls, it is estimated seniors can avoid full By avoiding falls, it is estimated seniors can avoid full- By avoiding falls, it is estimated seniors can avoid full time care By avoiding falls, it is estimated seniors can avoid full an additional 3 years!

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Foreknowledge means Foreknowledge means forepower forepower!

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Take weather analytics for example . . .

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GOES, next-gen weather satellites: 3x more data, 4x greater resolution, 5x faster