People Place Passion Pro fi t Introduction OHG is one of the - - PowerPoint PPT Presentation

People Place Passion Profit

Introduction

OHG is one of the largest hotel franchisees in Europe. It’s close ties to Marriott and IHG enable a strong growth

• program. 



 Tie Stuttgart Marriott Hotel Sindelfingen, Glow Hotel Eindhoven, Hotel Nassau Breda, an Autograph Collection Hotel and the AC Hotel Mainz are currently in operation. 
 Tie pipeline of new products is well filled up and at least 5 hotels will open in 2018. In total 16 more hotel leases will be signed in 2017. OHG is able to find good locations relatively easy due to its excellent relationships with leading real estate

• developers. Interstate brings solid and results driven

management. 
 Tie strategic alliance between OHG and Interstate ofgers the best alternative for hotel property investors. Strong

• perational knowledge and experience with almost all

international brands and also a deep understanding of real estate development and investment. It has given the OHG activities new dynamics.

Hotel Nassau Breda, an Autograph Collection hotel

Hotel Nassau Breda

Growth Strategy

OHG was established 4 years ago with the objective to become a leading hotel operating company in Europe. OHG is Germany and Netherlands based and focusses on Germany, Tie Netherlands, France, Belgium and

• Spain. Other countries in Western Europe are also on the expansion list. 


Germany is the bighest continental hotel market and the German economy is considered to be the growth engine of the EU. OHG considers the German market to be the backbone of its portfolio. Tie Benelux countries represent one of the strongest hotel markets in Europe. 
 Marriott and IHG are perfect partners for OHG because of their growth ambition, excellent sales and distribution system, clear and well perceived brands, and, last but not least, a personal approach by competent and friendly people. 
 OHG is aiming at opening 4 to 5 hotels per annum. Most of those are new built, some are conversions. 
 Part of the pipeline are own developments. For example the 438 rooms Holiday Inn Express in Amsterdam and the 159 rooms Moxy in Düsseldorf are being developed by OHG. More developments are in the pipe line.

Moxy, Düsseldorf

Growth Strategy

Lease platform In order to accelerate OHG’s growth and to reduce the capital requirements, OHG has adopted a leasehold approach. Furthermore OHG requires a Turn „Spoon” delivery of all hotels, thus putting the initial investments in FF&E and O&E to the landlord.
 
 All hotels are taken on a long term lease, backed by an equally long franchise or management agreement with Marriott or IHG. Tie leases are backed by the brand, mostly in the form of an Owner Agreement (see under legal structure) and rent guarantees. Operational knowledge and expertise Interstate Hotels & Resorts, world’s largest independent hotel manager, takes care of all hotels in operation. Focussed on results, highly cash driven and with an excellent track record, Interstate makes sure that the whole portfolio prospers. 
 
 Furthermore the brands add value to the hotels managed. All hotels profit from the brand’s sales, finance, distribution and revenue management.

Moxy & RIBM, street view, Hamburg Harburg Glow Eindhoven

Some Highlights

We are proud to present a few highlights of our track record

• Stuttgart Marriott Hotel Sindelfingen has been fully refurbished

by OHG. All 260 rooms (including bath room) have been

• restyled. Tie hotel is ready for the future reflecting the new

brand style Marriott adopted only recently. Tie turn over has increased by over 60% since OHG took over in the second half

• f 2013.
• Hotel Nassau Breda, an Autograph Collection Hotel, has been

designed by OHG’s design team. Tie design is highly acclaimed. A nomination for the Dutch Hotel Design price was the reward. Tie hotel celebrated its first anniversary in May 2017.

• In Mainz OHG has created the first AC hotel in Germany.

Once again OHG has chosen to convert a beautiful old building into a modern, life style hotel. It already is the leading hotel in town.

• In Amsterdam OHG is building the bighest Holiday Inn Express

in Europe.

• OHG is on Marriott’s shortlist of preferred franchisees in

Europe due to the fact that OHG is flexible, professional and

• fast. OHG also is Marriott’s largest multi brand franchisee.

Company Structure

Odyssey Hotel Breda BV Hotelexploitatie Keizersgracht BV Odyssey Düsseldorf GmbH i.G. Odyssey Stuttgart Sindelfingen GmbH Odyssey Amsterdam I BV Odyssey Mainz GmbH

Paradepaard Beheer BV Frangula Alnus Groep BV Adrie Kros

38% 38% 24%

Pools Zaad BV Rick van Erp Het Paradepaard BV Willem Jan van Zon OHG Holding BV Paradepaard Beheer BV Hotel real estate development; HIEX Amsterdam Moxy Düsseldorf

Green Parlour

OHG Team

Rick van Erp CEO Strategy, development portfolio, brand relationships, legal. Overall operations

Willem Jan van Zon CEO Strategy, development portfolio, investor relationships, brand and company identity Adrie Kross CFO Finance and legal Rutger van Erp Project manager, focus

• n developments and

pre-openings Jeroen Jansen IT manager Päivi Hagedoorn Operations, HR Stephanie Nierhaus Operations and pre-

• penings

Design Examples

Hotels

Below please find a list of some of OHG’s hotels

• Stuttgart Marriott Hotel Sindelfingen, 260#, open;
• Glow, Eindhoven, 40#, open;
• Hotel Nassau Breda, an Autograph Collection Hotel, 94#, open;
• AC Eden, Mainz, 58#, open;
• Moxy Düsseldorf, 159#, opening February 1, 2018;
• Moxy Darmstadt, 178#, opening September 2018;
• CourtYard Darmstadt, 150#, opening October, 2018;
• HIEX Amsterdam, 438#, opening Q4, 2019;
• CYBM 327#, Hamburg Harburg, opening Q 2, 2019;
• Moxy / RIBM Bonn, 257#, opening October 1, 2018;
• Alofu Tie Hague, 177#, opening Q3 2018;
• Moxy Kelsterbach, 180#, opening November 2018;
• Moxy / RIBM, 252#, Hamburg Altona, opening Q1, 2019

Contact

OHG Taalstraat 40 NL-5261 BE Vught Tie Netherlands OHG Kaiserswertherstraße 115 D-40880 Ratingen (NRW) Germany info@odysseyhotels.nl www.odysseyhotels.nl