OSPITALITY , S , S PO TS & & PORTS E NTE NTERTAINM INMENT - PowerPoint PPT Presentation

H OS OSPITALITY , S , S PO TS & & PORTS E NTE NTERTAINM INMENT NT C URREN URRENT S IT ITUATIO ION Rob Hunden, CEO Hunden Strategic Partners 1

Hunden Partners - Areas of Expertise Real Estate Advisory Market Feasibility Financial Feasibility Physical Programming Funding Options/Public Incentives Economic & Fiscal Impact Analysis RFQ/P Processes Business Plans Strategy 2

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Hotel Industry 4

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Source: STR Hotel Review 6

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Source: STR Hotel Review 9

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Source: STR Hotel Review 12

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Weekly Hotel Review by Market - Occupancy Occupancy: Top 25 Markets 10-May Percentage Point Change Top 25 Markets 5-Apr New York, NY 24.8% 43.6% 18.8% Tampa/St Petersburg, FL 19.4% 35.8% 16.4% Los Angeles/Long Beach, CA 21.2% 35.8% 14.6% Detroit, MI 22.3% 35.5% 13.2% Phoenix, AZ 21.7% 33.6% 11.9% Norfolk/Virginia Beach, VA 27.6% 39.3% 11.7% Atlanta, GA 24.8% 36.2% 11.4% San Diego, CA 23.8% 35.1% 11.3% Anaheim/Santa Ana, CA 15.2% 26.4% 11.2% San Francisco/San Mateo, CA 15.4% 25.4% 10.0% Philadelphia, PA-NJ 21.9% 31.2% 9.3% Chicago, IL 17.7% 26.8% 9.1% Denver, CO 18.4% 27.0% 8.6% Houston, TX 22.8% 30.9% 8.1% Boston, MA 14.3% 22.2% 7.9% St Louis, MO-IL 18.7% 26.5% 7.8% New Orleans, LA 14.1% 21.8% 7.7% Orlando, FL 12.3% 20.0% 7.7% Nashville, TN 19.0% 26.6% 7.6% Dallas, TX 23.4% 31.0% 7.6% Seattle, WA 20.2% 27.6% 7.4% Minneapolis/St Paul, MN-WI 15.4% 22.7% 7.3% Washington, DC-MD-VA 18.3% 25.4% 7.1% Miami/Hialeah, FL 20.2% 26.5% 6.3% Oahu Island, HI 7.1% 11.7% 4.6% Source: STR Hotel Review, Hunden Strategic Partners 15

ADR: Top 25 Markets 16

Weekly Hotel Review by Market - Revenue per Available Room RevPAR: Top 25 Markets 10-May Dollar Amt Change Top 25 Markets 5-Apr New York, NY $31.67 $52.79 $21.12 Tampa/St Petersburg, FL $14.56 $31.90 $17.34 Los Angeles/Long Beach, CA $22.78 $37.45 $14.67 Anaheim/Santa Ana, CA $12.98 $26.18 $13.20 San Francisco/San Mateo, CA $16.50 $27.89 $11.39 San Diego, CA $22.26 $32.65 $10.39 Detroit, MI $14.49 $24.40 $9.91 Norfolk/Virginia Beach, VA $16.73 $26.42 $9.69 Atlanta, GA $15.38 $24.02 $8.64 Phoenix, AZ $16.45 $25.01 $8.56 Philadelphia, PA-NJ $16.66 $23.96 $7.30 Nashville, TN $13.49 $20.10 $6.61 Chicago, IL $12.78 $19.17 $6.39 Denver, CO $13.29 $19.58 $6.29 St Louis, MO-IL $12.25 $18.19 $5.94 Houston, TX $13.46 $19.36 $5.90 Oahu Island, HI $10.26 $15.99 $5.73 Seattle, WA $17.26 $22.92 $5.66 Boston, MA $14.10 $19.41 $5.31 New Orleans, LA $11.84 $17.10 $5.26 Minneapolis/St Paul, MN-WI $10.23 $15.38 $5.15 Dallas, TX $14.79 $19.92 $5.13 Washington, DC-MD-VA $16.92 $21.86 $4.94 Orlando, FL $8.66 $12.97 $4.31 Miami/Hialeah, FL $18.06 $21.49 $3.43 Source: STR Hotel Review, Hunden Strategic Partners 17

Sports & Entertainment Industry 18

Impact of Covid-19 on Sports & Entertainment Events without Fans for Now Predict College FB & NFL Lead us Back Look to Asia and Europe as Indicators About 10-20% of Major League Revenue from in-game experience Vast Majority of Minor League Revenue from in-game experience L Change in Design of Bathroom & F&B Experience – Touchless/ No Buffets! Pre-Game Strategy w Fewer Entrances

Meetings & Convention Industry 20

Impact of Covid-19 on Convention/Meetings Market Devastating to Convention and Conference Centers due to Zoomification of Industry Conferences. Even IAVM goes virtual. Product-based events come back. Expansion Funding Wiped Out: Seattle Finding new uses for this space? Office? Cities that rely on meetings market: - Indy – 70% of Downtown Demand - Chicago – 33% of City Demand - Vegas - Orlando - San Antonio

Urban Districts 22

Impact of Covid-19 on Urban Districts Districts are synergistic funding concepts for major venues and urban anchors Jury is out about long-term impacts Considered “safe” in many regards

Migration 24

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Rob Hunden President and CEO Hunden Strategic Partners 213 W. Institute Place, Suite 707 Contact Chicago, Illinois 60610 Information (O) 312.643.2500 (C) 312.933.3637 www.hundenpartners.com rhunden@hundenpartners.com