Natio ional l Cash Mob Collaboration Best Practices of Employer - - PowerPoint PPT Presentation

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Natio ional l Cash Mob Collaboration Best Practices of Employer - - PowerPoint PPT Presentation

Natio ional l Cash Mob Collaboration Best Practices of Employer Engagement from Across the Country! Our presentation: What is a Cash Mob? First ever (simultaneous!) National Cash Mob Organizations involved What we learned


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Natio ional l Cash Mob Collaboration

Best Practices of Employer Engagement from Across the Country!

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Our presentation:

  • What is a Cash Mob?
  • First ever (simultaneous!) National Cash Mob
  • Organizations involved
  • What we learned
  • Other strategies to engage employers
  • Ideas you may have?
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What is a Cash Mob?

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National Cash Mob December 3, , 2017

3 different

  • rganizations

collaborated, in 3 different cities across Canada, all at the same time!

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Organizations involved

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  • Bedford Giant Tiger
  • 2pm Atlantic Time
  • Measurement indicators: sales during period and number of people

attending

  • Promotion done: Promotion done on social media, word of mouth,

print and with MailChimp

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8

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LiveWorkPlay

  • Pita Pit (one owner, 3 locations in Ottawa)
  • Cash Mob started at 1:00 pm
  • Measurement indicator: number of pitas sold, number of people

attending

  • Promoted on social media and through word of mouth at several

different events that week prior to the day

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Gateway Association

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Gateway Association

  • Employer chosen: Save-On-Foods
  • Went from 11am to 1pm
  • Measurement indicator: money spent and number of people reached
  • Promotion done on social media, word of mouth, newsletter and

Mailchimp

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National Cash Mob

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Measurement indicators:

  • TEAM Work: $1300 and 71 people attended! Promoted on Social

media with over 3000 views.

  • LiveWorkPlay: 23 Pitas sold with over 1000 people reached on social

media!

  • Gateway Association: $3,400 spent! Social media had almost 6,500

views.

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What went well?

  • Social media and video can help blow up the event!
  • Many families attended
  • Built and strengthened partnerships
  • More awareness
  • Reinvigorated Cash Mobs

This Photo by Unknown Author is licensed under CC BY-NC

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What did we learn?

  • Cash Mobs are unknown
  • Retail environments is better
  • Unanimous win was educating

about inclusive hiring

  • Small businesses can be easier
  • Logistic management
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What would we recommend?

  • Weather
  • Promotion
  • Strategic
  • Collaboration

This Photo by Unknown Author is licensed under CC BY-NC-SA

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Diversity and Disability Confident Speakers Series Symposium on Inclusive Education and Employment

TEAM Work Cooperative

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Wall of Champions

TEAM Work Cooperative

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LiveWorkPlay

“Make A Buzz” Employer Awards Other opportunities for public recognition

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LiveWorkPlay

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Gateway Association

We Belong App Mayors Luncheon

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Gateway Association

Arbor Awards

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Employer appreciation and engagement

  • Ideas you use in your community?
  • Any questions?
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Contact In Information

TEAM work Cooperative

Marcus Jamieson mjamieson@teamworkbridge.org

LiveWorkPlay

Jen Soucy jen@liveworkplay.ca

Gateway Association

Ashleigh Benson Ashleigh@gatewayassociation.ca 780-454-0701 Ext 104