[PPT] - Mockups Purple B B 1 LUMOS PowerPoint Presentation

SLIDE 1

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Mockups

Purple B

B

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LUMOS

A safer way to ride

B

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SLIDE 3

B

Improving Communication

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SLIDE 4

B

Intended Customer: Bicycle commuters Product Description: Helmet with LED turn signals Market: Bicycle helmets

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customer need attribute specification clearly indicates biker’s intention to turn user study comprehension rate >80% participants understand signal biker can quickly activate signal indicator initiation time <1.5 sec is visible to other  road users distance of first detection >50 m (night or day) meets bike accessory safety regulations CPSC compliance must comply

SLIDE 5

B

Intended Customer: Bicycle commuters Product Description: Helmet with LED turn signals Market: Bicycle helmets

1 LUMOS 2 Waypointer

customer need attribute specification clearly indicates biker’s intention to turn user study comprehension rate >80% participants understand signal biker can quickly activate signal indicator initiation time <1.5 sec is visible to other  road users distance of first detection >50 m (night or day) meets bike accessory safety regulations CPSC compliance must comply

SLIDE 6

B

Clear Indication 82%

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B

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48% Visibility

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B

Mockup Testing Results

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SLIDE 9

B

Commuters will pay We price LUMOS at

~$50 ~$125

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~$100

for helmets for lights

SLIDE 10

B

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Moving forward User studies Brake signal Safety