lntroduction BACKGRUOND Design Methodology @ Mindmapping cQllcl - - PowerPoint PPT Presentation

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lntroduction BACKGRUOND Design Methodology @ Mindmapping cQllcl - - PowerPoint PPT Presentation

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SLIDE 1
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SLIDE 2

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BACKGRUOND

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SLIDE 3

Design Methodology

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SLIDE 4

Mindmapping

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BREAKDOWN KEYWORDS

THF CONCFPT
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SLIDE 5

What Would The Elements Be?

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GAP DFCISION
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SLIDE 6

Who Would Use The Elements?

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PR MARY USER )TRENDSETTER SECONDARY USER ) FOLLOWER TERT ARY USER >) ECO FRIENDLY The prlmary lser ofth s producl wou d be a y.ung g r lscs thc producl.s a nrovar!. dpp caloi oTa.ew prodlcl Asecondary nr.ilct$o!ld corsstof frcfolo!v.r!s.r!.p Ana the leiliary LSer couC be someone rlho has af nierest in cyclrg as nel as be ng envronmefta ! alv-rc

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TARGET CUSTOMER

THFORYAND DFCISION
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SLIDE 7

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Target Customer Triggers

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FUNCTION MESSAGE SUSTANABILITY EXCITEMENT RESPECTED APPilMNCE ENJOYMENT BROADCASING SELF,FULFLLMENT

TARGET CUSTOMER

THEORYAND DECISION
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SLIDE 8

What Would The Product Be?

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BEADS PLACEMENT

PRODUCT DECISION
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SLIDE 9

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