LinkedIn The worlds largest social media platform for networking and - - PowerPoint PPT Presentation

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LinkedIn The worlds largest social media platform for networking and - - PowerPoint PPT Presentation

LinkedIn The worlds largest social media platform for networking and recruiting. dd/mm/yyyy Event and place Mia Norling WiTEC SWEDEN Mia.norling@witec.se The European Commission support for the production of this publication does not


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The European Commission support for the production of this publication does not constitute an endorsement of the contents which reflects the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

smswomen.eu

LinkedIn

The world’s largest social media platform for networking and recruiting.

dd/mm/yyyy Event and place Mia Norling WiTEC SWEDEN Mia.norling@witec.se

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LinkedIn

The world’s largest social media platform for networking and recruiting.

LinkedIn stands out by providing significant value to its users in the following aspects: – Connecting talents and employing businesses – Enabling businesses to generate leads and sales – A place for individuals to showcase their professional history – It’s very dynamic and allows you to build relationships with potential job prospects and leads.

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2 new users / second 562 million users in over 200 countries Average connection per LinkedIn user is 400 43% of the users are women 40% of the users log in everyday 5% of the users are recruiters The goal is 3 billion users

LinkedIn - facts and numbers

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Founded 2002 in USA Owned by Microsoft 1 out of 3 professionals use LinkedIn 3 million jobs are listed at any one time 122 million have gotten a job through their linkedin profile 9 billion content impressions per week

LinkedIn - facts and numbers

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LinkedIn - the purpose

  • Professional profile of your past experiences and skills
  • Networking with potential recruiters, employers and colleagues
  • Job searching engine
  • Source of what is happening in your professional field
  • Marketing your knowledge and skills

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LinkedIn - Structure

  • www.linkedin.com
  • Home
  • My network
  • Jobs
  • Messaging
  • Notifications
  • Me
  • Settings & Privacy
  • Help center

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LinkedIn

Home

Your picture, name and title. Your number of connections and view of your profile. Post something here Post from your connections or sponsored postings Suggested connections to follow

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LinkedIn – My Network

Number of contacts that you personally have. Invitations from people who want to be in your network. Automatically suggested people you might want to add in your network. They are always the first connection of your first connections. The name of the joint contact

  • r contacts.

Press accept to add this person to your network Press ignore to decline the invitation.

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LinkedIn – My Network

Number of contacts that you personally have. You can sort by;

  • Recently added
  • First name
  • Last name

You can search by full name, first name only or last name

  • nly

You can also apply filters such as;

  • Company
  • School
  • Title
  • Connection of
  • Location
  • Industry
  • Profile language

By pressing message you can instantly write and send a message to your specific connection

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LinkedIn – Messaging

  • Easy to use
  • Can only be seen and

read by the people coorsponding

  • A message can be sent

to one or more people at the same time.

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LinkedIn – Notifications

Will let you know when your connections;

  • Celebrates a work annaversary
  • Celebrates a birthday
  • Has viewed your profile
  • Has started a new position
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LinkedIn – Jobs

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LinkedIn – Me

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Background picture

  • Professional Picture that shows a connection

to your profession or your personal interest

  • Can contain text
  • Can contain a company logo

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LinkedIn – Your profile

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Profile picture

  • A recent picture of the professional you
  • Smile
  • No sunglasses
  • No party or glam pictures
  • Wear clothes that are representative of your

profession

  • Can be in colour or black and white

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LinkedIn – Your profile

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Headline – title

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LinkedIn – Your profile

Experienced & committed international psychologist looking for interesting opportunities Engaged and driven IT specialist, open for new opportunities! Technical engineer with focus on change management and people development looking for new opportunities Dentist nurse specialising in young patients at your disposal. Passionate innovation researcher and creative chemist looking for new opportunities

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LinkedIn – Summary

  • The summary should give a short and concise description
  • f who you are as an employee
  • It should describe your soft skills and strengths
  • It could contain a description of your leadership, your

passion and what drives you

  • It could also contain some examples of your greatest

achievements

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LinkedIn – Experience

  • Title. Keep it short and relevant
  • Company. Always choose in the drop down list and with

a logo if possible. If not in drop down list write in company name.

  • Description. The most important part! Start by writing a

short sentence about the company. For example; ”Company A is a supplier of garden furniture with 15 store locations and 75 employees. After that describe in detail what you did in your position. Also write if you had direct employees and / or was responsible for your won budget.

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LinkedIn – Education

  • Education is all education that is longer than 6 moths.
  • School. Always choose in the drop down list and with a

logo if possible. If not in drop down list write in the school name.

  • Description. Write in short what the education was

about and what you learned.

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LinkedIn – Skills

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LinkedIn – Language

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LinkedIn – Volunteer experience

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LinkedIn – Accomplishments

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LinkedIn – Recommendation

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  • http://www.adscode.com/social-media/infographic-linkedin-

facts-stats-2018/

  • https://www.jeffbullas.com/25-linkedin-facts-and-statistics-

you-need-to-share/

  • https://expandedramblings.com/index.php/by-the-numbers-a-

few-important-linkedin-stats/

  • https://pixabay.com/sv/anslutningar-kommunikation-sociala-

2099068/

  • https://www.linkedin.com/in/mianorling/
  • https://www.linkedin.com/pulse/how-create-killer-linkedin-

profile-get-you-noticed-bernard-marr/

  • https://www.linkedin.com/pulse/20140709061710-

108230503-12-tips-to-improve-your-work-experience-section-

  • n-linkedin/
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The European Commission support for the production of this publication does not constitute an endorsement of the contents which reflects the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

www.smswomen.eu

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