Is Work a Game? Josh Hart CTO of yulife Prepared for REBA - - PowerPoint PPT Presentation

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Is Work a Game? Josh Hart CTO of yulife Prepared for REBA - - PowerPoint PPT Presentation

Oct 07, 2023 136 likes •636 views

Is Work a Game? Josh Hart CTO of yulife Prepared for REBA Innovation Day Are you entertained? Are you entertained? Weve had Weve had a busy a busy decade decade Entertainment is changing Entertainment is changing 32

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Is Work a Game?

Josh Hart CTO of yulife Prepared for REBA Innovation Day

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Are you entertained? Are you entertained?

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We’ve had We’ve had a busy a busy decade… decade…

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Entertainment is changing Entertainment is changing

฀ 32 million ฀ £3 billion ฀ 5th ฀ Gender split… what gender split?

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Entertainment has changed Entertainment has changed

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This gave This gave birth birth to something to something interesting interesting

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It’s more It’s more than than a game a game

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Battle Battle for the eyeballs begins for the eyeballs begins

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Games vs. Games vs. traditional traditional entertainment entertainment

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And now we And now we understand understand it… it…

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People People Computer Computer Games Games

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15 15 years ago years ago

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23 23rd

rd November

November 2004 2004

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23 23rd

rd November

November 2010 2010

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2019 2019

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Games became Games became cool! cool!

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HALF WAY POINT HALF WAY POINT

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What does What does this mean this mean for the for the world of world of work? work?

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฀ Are people passionate about their jobs? ฀ ♂฀ How do we measure performance? ฀ ฀ What drives productivity? ฀ Is it all about money? ฀ Are jobs bori boring ng?

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Are jobs Are jobs boring? boring?

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An example… An example…

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What about What about the future? the future?

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Control / Rules Escape / Distract

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life insurance that inspires life

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love being yu

  • ur mission is to inspire people to live their

best lives every day we believe in using financial services as a force for good we deliver this by offering meaningful insurance products integrated with game based wellbeing services to catalyse real behaviour change

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the he yuniverse

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reward and nd wellbeing partners tners

earn vouchers and redeem rewards access exclusive discounts and offers

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th the gam game of

  • f wellbeing
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positi sitive b ve behaviour avioural al change

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yuli yulife insurance products

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  • ur custom
  • ur customers

rs inclu include de

  • ur custom
  • ur customers agree