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Intro Intro Distributor of cosmetics for Central European market - - PowerPoint PPT Presentation
Intro Intro Distributor of cosmetics for Central European market - - PowerPoint PPT Presentation
Intro Intro Distributor of cosmetics for Central European market CES Region Czech Republic Slovakia Hungary Orientation Orientation GDP GDP GDP real growth rate in 2007 9,0% 8,3% 8,3% 6,6% 6,6% 6,0% rate 3,9% 3,9% 3,0% 3,1%
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GDP GDP
CZE SVK HUN EU
0,0% 3,0% 6,0% 9,0%
6,6% 6,6% 8,3% 8,3% 3,9% 3,9% 3,1% 3,1%
GDP real growth rate in 2007
country rate
source: http://indexmundi.com
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Inflation Inflation
CZE SVK HUN EU
0,0% 2,0% 4,0% 6,0%
2,7% 2,7% 4,4% 4,4% 3,7% 3,7% 1,8% 1,8%
Inflation rate consumer prices in 2007
country rate source: http://indexmundi.com
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Unemployement Unemployement
CZE SVK HUN EU
0,0% 3,0% 6,0% 9,0% 12,0%
5,6% 5,6% 11,3% 11,3% 7,3% 7,3% 7,3% 7,3%
Uneployment rate in 2007
country rate
source: Eurostat
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Purchasing Power Purchasing Power
CZE SVK HUN GER
0 € 5 000 € 10 000 € 15 000 € 20 000 €
5 625 € 5 625 € 4 889 € 4 889 € 5 462 € 5 462 € 18 055 € 18 055 €
Purchasing power per capita in 2007
country EUR
source: Gfk Gruppe: „Kaufkraft Europa 2007/2008“
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Headquaters Headquaters
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Segmentation Segmentation
fragrances skin care make-up
Luxury Premium Lifestyle
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Portfolio Portfolio
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Logistics Logistics
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Key Partners Key Partners
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Support Support
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Marketing Marketing
Main marketing tools
In-store promotion Media & P.R. Outdoor events
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Advantages Advantages
Act global think local.
Experience and knowledge for 18 years 3 countries in 1 area Modern logistic center Market leader High quality brand building
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Awards Awards
9 awards in 18 years 1st place Geneva 2007 Best holistic execution 1st place Rhodos 2002 Best image on the market
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Gallery Gallery
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Gallery Gallery
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Gallery Gallery
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Gallery Gallery
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Gallery Gallery
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Gallery Gallery
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Gallery Gallery
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Gallery Gallery
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Gallery Gallery
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