Handle The Leads We Generate Well be selective and not just take - - PowerPoint PPT Presentation

We’re Looking for Companies To Handle The Leads We Generate

We’ll be selective and not just take any company that wants leads We pay for all of the advertising so we’re taking all the risks; therefore, we have to be selective in who we work with. And this is to compliment your current marketing/lead-gen efforts, not to replace. In fact, once you become a customer and we find a good lead-gen source, we will pass it along to you.

We’re Looking for Companies To Handle The Leads We Generate

• 1. Are you Insured, licensed & bonded?
• 2. Are you calls answered live or by voice mail?
• 3. Are you able to close higher than 30%?
• 4. Do you provide free estimates?
• 5. Do you offer a one year guarantee on your workmanship?

Would You Like Search Engine Marketing Leads Without Having To Pay for the SEO or the Advertising (PPC – Pay Per Clicks) But Only Pay For the GOOD Leads That are Generated? And..

Do you consider this to be a good lead

• 1. Decision maker is on the phone?
• 2. Calling about a service you provide?
• 3. Calling in your service area?

One of a Kind – Unique Lead Generation Service

• Chris Bradley – Owner Beyond Belief Lead Generation
• Lead Gen and Online Marketing - 10 plus years
• Helping Local Businesses With their Lead Gen
• Referred to LeadsbyFone from a contractor
• Tracked down owner – needed them for my clients
• Contracted with LeadsbyFone to help grow their

business

• And…

Will Run My SEO Leads Thru LeadsByFone

• An old SEO friend of mine is now part of a very private group with an ex-

Google employee who is showing them how to dominate the local market.

• I told him NOT to sell SEO, too much risk and many have been burned by it
• I said to rank the sites, and sell the leads. That’s all business owners want
• Owners want Leads, don’t care about ranking #1 if it doesn’t produce good

leads

• In addition to helping LeadsbyFone get more contractors, I will also be

helping them produce more GOOD leads for their business partners

We Get The Leads – You Get the Business

My job is to make sure we have at least 2 companies in every area They’ve given me budget and resources

• Only work with 2 to 4 business partners per

geographical area

• Smaller areas will be 1 to 2 businesses
• Once we have 4 partners, we start a waiting

list

• Leads are exclusive, no sharing of leads

You Get a Custom Website Then.. We Pay To Advertise Your Business You Pay For “GOOD” Leads

We do this through Search Engine Marketing

• 1. PPC – Google – Yahoo – Bing
• 2. SEO – Will not interfere with your own SEO efforts

Search Engine Marketing Leads

• Highest quality because they have the highest intent – they’re looking to

talk now

• If you don’t get these leads, they will go to your competitors
• Research shows there’s 15 to 25 tree service companies actively using

Search Engine Marketing in every city

• This is why you won’t get high pressure sales here

I’m guessing it will take me 10 calls or less to one of these 15 to 25 companies who will jump on this offer

Lead Generation NEEDS to be an In Investment

If you give me a $100 and I give you back $400. Your next question should be…. How many times can I give you the $100?

Definition of a Good Lead:

• 1. The caller must be looking to hire for a service your company offers
• 2. They must be decision maker – no renters
• 3. They must be in your service area -

if you exclude areas and get leads from there, you will not be billed

Your Leads Are Phone Calls

• Not someone filling in a quote request form –
• Quote request forms are much tougher lead…

harder to set appointment and sell.

• 100% - EXCLUSIVE – No sharing of leads
• Calls are connected directly to you
• Live phone calls always the best leads
• Would you rather have a live phone call or contact form lead

• True Pay-For-Performance Lead Generation
• We Take All The Risks
• If we deliver nothing, you pay us nothing
• Zero Risk -- unlike doing SEO on your own or with

an SEO company or doing PPC on your own where you take all the risks

History of LeadsByFone

• Founded June 2008
• Over 700 companies use LeadsbyFone today
• Over 100 million in revenue generated for their partners –

2014

• Proven Track Record

Why LeadsByFone?

1. You Only Pay for Real Live Leads – If we deliver nothing, you pay us nothing. 2. No Deposit or Pre-Paying of Leads – Leads are billed the following Tuesday of when leads come in. 3. You Get Exclusivity, Control and Flexibility – Your leads are your leads, they're not

• shared. You choose the areas you want to target. - You can CHANGE CITIES if you

want to 4. You Get a Professionally Designed Website & Online Marketing – you don’t have to build a website, run an ad campaign, or monitor search engine rankings. We do it all for you. 5. You Get Recordings of Each Customer Call – this makes it easy to track leads and also gives you a helpful tool for training and monitoring your customer service 6. Performance Based - If we deliver nothing, you pay us nothing.

Your Job - Answer the Phone

You can listen to the person who's taking the calls and help improve their efforts so you can get more appointments set. This will help in ALL of your marketing/lead- generation efforts. If you're able to improve just 10% from phone call to appointment, how much will that add to your bottom line?

Call Recordings

Custom Website

It will have your logo, services, branding We use a local number to track and forward to your number

Setting Expectations

Average Business Partner Gets 10 Leads Per Month –

Some see more, some may see less

Average Job Value is $1400 –

Seen some bigger commercial jobs and of course, some smaller ones

Partners Closing 1 out of 2 on Average

Some close 2 out of 3, 3 out of 4 and even better If you answer all calls, you’ll do better than 1 out of 2 average

Average Revenue Per Month - $7,000 per month

• r $84,000 of additional incremental revenue per year

So What’s The Catch?

• 1. You MUST have someone to answer ALL calls -

no one leaves voice messages

• 2. Dave Elkington, Chairman and CEO of InsideSales.com, -

78% of sales goes to companies that respond first, not to the company with the best or cheapest product.

• 3. You MUST be able to set appointments AND sell.

If you don't answer calls live, this will not work for you

How It Works

1 –$199 One Time Set UP Fee *Takes up to 20 hours to launch each new partner. *Build and Customize your websites for your business *Establish ad campaigns with Google, Yahoo and Bing 2 – Pay-For-Performance - NO DEPOSIT – NO PRE-PAYING

• We Charge $60 – “GOOD” Phone Call Lead Generated - Commercial and Residential

“decision maker on phone, in your service area, calling about your service”

• We review all calls so you aren’t charged for junk calls
• We pay for all the advertising – you only pay for leads!
• Month To Month – No long term contract

Will This Work For You

$1,400 - Average Sale $600 - Cost for 10 Leads Revenue Generated: $7,000 – Revenue – averaging 50% close - Average closing ratio for our partners $5,600 – Revenue – averaging 40% close $4,200 – Revenue – averaging 30% close $2,800 - Revenue – averaging 20% close – Still Making Money

How It Works

3 – What to Expect *Up and running in 3 to 5 business days *Receive leads in 1 to 3 weeks, usually less than 2 *$33 monthly admin fee – website hosting/call recording *Weekly billing on Tuesdays for previous week *Pause incoming leads for up to 5 days per month

Become a Partner

Partner Agreement Month to Month agreement. You can go to http://homecontractormarketing.org/treeservicesignup To reserve your spot as one of our 4 preferred partners in your area. What to Expect We will have you set up and running in 3 to 5 business days. Once you’re up and running, we’ll ask you to attend a 20 minute webinar to show you how to listen to calls, review invoices, request support and pause your account.