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Good Morning! MCS1450/BMS1301 Introduction to Broadcasting Ulrich Werner The Century of the Self BBC Documentary, 2002 (4 episodes) Part 4: Eight People Sipping Wine in Kettering This episode explains how politicians turned to the same


  1. Good Morning! MCS1450/BMS1301 Introduction to Broadcasting Ulrich Werner

  2. The Century of the Self BBC Documentary, 2002 (4 episodes)

  3. Part 4: Eight People Sipping Wine in Kettering This episode explains how politicians turned to the same techniques used by business in order to read and manipulate the inner desires of the masses. Both New Labor with Tony Blair and the Democrats led by Bill Clinton, used the focus group which had been invented by psychoanalysts in order to regain power.

  4. Episode 4: Eight People Sipping Wine in Kettering Your Assignment: Who are the main protagonists in this episode, what makes them special, and what is their influence on society?

  5. Century of the Self, part 1 of 4 Please find a copy of this video on the course Web page.

  6. Many thanks for your attention!

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