FTB Website Redesign Michelle Fallon Administrative Services - PowerPoint PPT Presentation

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FTB Website Redesign Michelle Fallon Administrative Services Division Mike Meehan Administrative Services Division September 12, 2019 FTB Website Redesign | September 2019 Board Meeting 1 FTB Website Redesign Our Vision: Plain

FTB Website Redesign Michelle Fallon – Administrative Services Division Mike Meehan – Administrative Services Division September 12, 2019 FTB Website Redesign | September 2019 Board Meeting 1
FTB Website Redesign Our Vision: • Plain Language • State Templates • Improved Navigation – Task Oriented – Lean Content • Accessible to All FTB Website Redesign | September 2019 Board Meeting 2
Project Strategy Old Website New Website New Website Request Process 3% Content 28K Files Satisfies 95% visits  Forms  Content Internal Repository 97% Content Satisfies remaining 5% visits FTB Website Redesign | September 2019 Board Meeting 3
FTB Website Redesign Planning and Implementation: • Working Teams – Redesign Team – Internal Repository – Request Process • Communication Plans FTB Website Redesign | September 2019 Board Meeting 4
FTB Website Redesign | September 2019 Board Meeting 5
FTB Website Redesign | September 2019 Board Meeting 6
FTB Website Redesign | September 2019 Board Meeting 7
FTB Website Redesign Video FTB Website Redesign | September 2019 Board Meeting 8
FTB Website Redesign Planning and Implementation: • Internal Test Drive • Go-Live on Saturday June 22, 2019! FTB Website Redesign | September 2019 Board Meeting 9
Slide 10. This slide is intentionally blank. Staff photos redacted.
Slide 11. This slide is intentionally blank. Staff photos redacted.
FTB Website Redesign Feedback and Fixes • Early Life Support • Feedback Link • Early Challenges: – External Search Engines – Archived Content FTB Website Redesign | September 2019 Board Meeting 12
FTB Website Redesign | September 2019 Board Meeting 13
FTB Website Redesign Feedback and Fixes • “Your new website is beautiful and very user friendly!” • “This website is cleanly laid out, especially useful on mobile devices. Thanks for keeping it organized!” • “Very user friendly and professional website.” FTB Website Redesign | September 2019 Board Meeting 14
FTB Website Redesign Success Factors • Executive Support • Engaged Enterprise – ONE FTB • Moments that Matter FTB Website Redesign | September 2019 Board Meeting 15
Slide 16. This slide is intentionally blank. Staff photos redacted.
Slide 17. This slide is intentionally blank. Staff photos redacted.
Questions? FTB Website Redesign | September 2019 Board Meeting 18

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