FRUGAL INNOVATION WITH SOFTWARE Betty Enyonam Kumahor (@enyok) YOW! Conference 2015 BRISBANE
Milwaukee Atlanta London Cleveland
Accra Accra Hatorgodo Keta
1. The context … is everything
2. Africa is NOT mobile first …
… it is mobile only.
3. Constraints breed frugal innovation
Story 1: Browsing on a budget… Poor connectivity Expensive data plans Poor download speeds
Story 2: Who needs SSL? Scratch card Processing with value Laptop SMS Scratch card SMS payments Validation SMS-based Laptop validation SMS Return Verify value verification remaining number
Story 3 : It’s about the context … How to provide security services?
Story 4: Spatial analytics on a budget TWENDE (IBM Research) Utilising low fidelity cameras Directions by SMS
Story 5: Mobile micro-manufacturing?? Facilitate micro- manufacturing Access to markets
Story 5: It’s about the social engineering… Technology manages paper Many frugal innovations = one big innovation
Story 6: How to locate your customer? Lack of an address system How to enable package routing?
Why should this matter? Africa’s history of exporting innovation … Pay as you go Amazon EC2 Tesla Mobile payments (e.g. Apple Pay) ... will continue because: Most countries have BOP needs The need for frugal innovation is on the increase
So the question for you is… What frugal African innovation will you be using next? Why not pitch in now?
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