Thanks for coming! Bo Brock Office for Innovation
What is innovation ?
An innovation is unique, adds value, and is worthy of exchange.
incremental or breakthrough innovation?
Fixedness A state of mind in which an element or situation is perceived in one specific way, to the exclusion of any alternative.
Structural fixedness The tendency to view elements as a whole, making it difficult to imagine how an element could be reorganized.
Functional fixedness The tendency to ascribe specific functions to respective elements
How do we break fixedness?
Frameworks Structures that guide the innovation process, with lots of methods and tools to help you
DELIGHT DEVELOPMENT DESIGN DISCOVERY
DESIRABILITY does anyone want it? FEASIBILITY VIABILITY can we do it? is it financially viable?
Other frameworks desirability, viability, feasibility learn, make, think, check hear, create, deliver plan, analyze, design, test/refine looking, understanding, making empathize, define, ideate, prototype, test and many, many, many more
ABSTRACT explore � frame � concepts � insights � frame � solutions � ANALYSIS SYNTHESIS sense � THINK MAKE intent � RESEARCH REALIZATION know � people � realize � offerings � know � context � CONCRETE from IIT Institute of Design
When do you need new ideas?
Ideation
brain- storming
Systematic Inventive Thinking S.I.T.
A closed world
The closed world Identify 5-10 key components of any system as it exists today
Apply one of 5 tools subtraction, multiplication, division, task unification, attribute dependency
Applying subtraction Take away a key component and describe that new world
Identify benefits Why is this imaginary thing better than what you’ve got?
Ideate Explore ways to recreate the benefit while (maybe) adding back the thing you removed
Ideate Go for volume: name each idea, describe it concisely, list benefits and problems, REPEAT
Remember Ideas are just one small step. Innovation means execution, too — getting the thing done.
Some examples
What is your closed world?
Thanks for coming! Bo Brock Office for Innovation bo.brock@act.org
Books to consider Inside the Box , Boyd & Goldenberg 101 Design Methods , Vijay Kumar
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