Eat Smart Move More Colleton Marilyn Peters, Clemson Extension A - - PowerPoint PPT Presentation

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Eat Smart Move More Colleton Marilyn Peters, Clemson Extension A - - PowerPoint PPT Presentation

Nov 27, 2022 297 likes •656 views

Eat Smart Move More Colleton Marilyn Peters, Clemson Extension A Call to Action: S.C. Childhood Obesity Summit, 2003 SC ranks 46 th as one of the unhealthiest states in the U.S. Physical inactivity costs SC $4,653,914/ year >

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Eat Smart Move More Colleton

Marilyn Peters, Clemson Extension

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A Call to Action: S.C. Childhood Obesity Summit, 2003

  • SC ranks 46th as one of the unhealthiest states in the U.S.
  • Physical inactivity costs SC $4,653,914/ year
  • > $1 billion is spent on obesity-related medical costs in SC
  • 34% of SC children are obese or overweight
  • SC has the 5th highest obesity rate in the US
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Children & Weight: What Communities Can Do

Kit includes:

  • Best practices approaches for

prevention

  • Guidelines for mapping

community resources, and devising an action plan

  • Tips for facilitating effective

meetings

  • Step-by-step guides for your

initial task force meetings including agendas, overheads, and handouts

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President’s Council

  • n Youth Fitness

1956 Presidents Eisenhower, Kennedy, and Johnson

John F. Kennedy Presidential Library & Museum-Media Viewer (3).url

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COACH

Coalition Organized to Address Children’s Health

Vision

Community environments that promote and support healthy lifestyles.

Mission

To improve the health of children and their families through the prevention of weight problems and related chronic diseases.

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COACH Projects, 2004-2009

  • Capacity-Building
  • Community Awareness
  • SCCOPE
  • School Wellness Policies
  • Universal Breakfasting & BIC
  • TV Turnoff Week
  • School Health Index
  • Take 10!
  • Farmers Market
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Eat Smart Move More SC, 2007

Mission

  • To coordinate collaborative and sustainable efforts that

support healthy eating and active living where South Carolinians live, learn, work and play.

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ESMMSC Healthy Community Project, 2009

Objectives: 1. To create a community model for change by testing the effectiveness of the ESMMSC strategic framework for action, toolkits and resources in one community. 2. To assist local stakeholders in conducting a community assessment and developing a 3-4 year action plan for reducing obesity. 3. To disseminate this model so other communities can lower obesity rates by promoting policy and environmental solutions for healthy eating and active living.

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Community Application Process

  • COACH’s application to be chosen as subject
  • f proposal
  • Interview process
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Assessment Phase

  • Community Survey
  • Key Informant Interviews
  • GIS Mapping Of Community Assets & Barriers For

Promoting Healthy Eating And Active Living

  • The Rural Active Living Assessment
  • SWOT Analysis
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  • Barriers to Physical Activity
  • Cost

44%

  • Lack of facilities

42%

  • Lack of time

39%

  • Going alone

38%

  • Weather

36%

  • Policy Recommendation
  • Use public funds for PA-built
  • environment

85%

  • Priorities
  • Indoor pool

56%

  • Walking trail

51%

Results: Community Assessment

Barriers to Healthy Eating

  • Cost

65%

  • Lack of time

38%

  • Limited access

19%

  • Lack of skills &

knowledge 13% Sources of Health Information

  • Billboards, newspaper articles,

radio & TV 50-60 %

  • Work

71 %

  • Church

48%

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Results: Key Informant Interviews

Needs Identified

  • Built environment
  • Access and affordability of healthy foods

Barriers identified

  • Lack of Resources
  • Poverty
  • Attitudes
  • Lack of Skills & Knowledge
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Results: Rural Active Living Assessment

  • 21 zones evaluated
  • Eleven zones → walkable
  • Nine zones → posive aesthecs
  • Zones with highest rangs → randomly distributed
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Results: GIS Mapping of Community

  • > 100 locations
  • Food outlets
  • Opportunities for physical activity
  • Schools
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Retreat

Day-long session, > 40 stakeholders

  • Reviewed assessment results
  • Conducted “Mini” SWOT Analysis
  • Reviewed Options for Actions
  • Brainstorming by settings
  • Identified priorities
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SWOT Analysis

Strengths

  • 1. Farmers Market development
  • 2. District-wide universal breakfasting and

fresh fruit and veggie program

  • 3. Walking trails
  • 4. CoCoRec Department
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SWOT Analysis

Weaknesses

  • 1. Resistance to change
  • 2. Lack of education/awareness on HE/AL

(culture, beliefs, behavior)

  • 3. Need more PE in schools K-12, structured

recess, PA during the school day

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SWOT Analysis

Opportunities

  • 1. Educational Infrastructure
  • 2. Physical infrastructure
  • 3. Financial Support
  • 4. Organizational Infrastructure
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SWOT Analysis

Threats

  • 1. Funding
  • 2. Crime rate
  • 3. Unemployment
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Assessment Phase Completion

  • Stakeholders and ESMMSC staff successfully

completed the community assessment that would support the action plan.

  • Similar barriers and opportunities were

identified across the four assessment components.

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Developing the Plan

Community Status +

(Stakeholders)

Research =

(Academic Community)

Action Plan

(ESMMSC)

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Goal # 1

Increase opportunities for choosing healthy foods and being physically active in multiple settings

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Goal # 2

Develop and implement a strategic community media and marketing plan to connect all initiatives into one comprehensive plan.

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Goal # 3

Conduct a comprehensive evaluation to determine the reach and impact of the initiative.

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Comprehensive Community Action Plan

Four Settings

  • 1. Schools/Childcare
  • 2. Churches
  • 3. Worksites
  • 4. Community-at-Large
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Schools & Child Care

ESMMSC Grow Healthy Toolkit

  • NAP SACC
  • Color Me Healthy
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Schools and Child Care

  • Take 10!
  • Re-Think Your Drink
  • Joint Use
  • School Gardens
  • School Wellness Programs
  • Healthy Food Options
  • Safe Routes to School
  • Before/After School Walking/Running Clubs
  • School Wellness Conference
  • CATCH or Zest Quest
  • Middle School Programming
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Worksites

  • Encourage Healthy Food Environment
  • Create Breastfeeding-Friendly Workplaces
  • Develop Wal-Mart Model
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Faith-Based

Faithful Families Eating Smart & Moving More

Year 1: Five $2,000 grants to churches Year 2: Six $2,000 grants to churches Year 3: Six $2,000 grants to churches

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The Community-at-Large

  • Pathways to Health
  • Walterboro Farmers Market
  • Complete Streets
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Grant Proposal

Eat Smart, Move More Colleton Reversing the Epidemic of Childhood Obesity through Demonstration of a Community-Based Obesity Prevention Model that Works

Target Population:

  • Residents of Walterboro, S.C. & Colleton

County

  • Underinsured and uninsured individuals

and children. Budget: $825,000

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Woo Hoo!

November 2009 Blue Cross Blue Shield of SC Foundation awarded grant to Eat Smart Move More SC to implement the 3-year action plan.

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Next Steps

  • Evaluation plan
  • Hire Project Coordinator as

Clemson Extension Healthy Lifestyles Agent

  • COACH → Eat Smart Move More Colleton
  • Work the Plan
  • Evaluate Effectiveness
  • Develop plan for sustainability
  • Replicate in other S.C. communities