Case Study: Halal Tourism in Taiwan Dr. Nouraddin Yau-Tzu Ma - - PowerPoint PPT Presentation

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Case Study: Halal Tourism in Taiwan Dr. Nouraddin Yau-Tzu Ma - - PowerPoint PPT Presentation

Dec 01, 2022 247 likes •685 views

Muslim Friendly Country Case Study: Halal Tourism in Taiwan Dr. Nouraddin Yau-Tzu Ma Managing Director of Taipei Grand Mosque Fundation Contents Study on Islamic Tourism in Taiwan Taiwan

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Muslim Friendly Country Case Study: Halal Tourism in Taiwan

  • Dr. Nouraddin Yau-Tzu Ma

Managing Director of Taipei Grand Mosque Fundation

ميحرلا نمحرلا اللو مسب

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Contents

  • Study on Islamic Tourism in Taiwan
  • Taiwan Government Promotion for Islamic Tourism
  • Muslim Friendly Enviorment in Taiwan
  • Halal Tourism Promotion Partership
  • Interview of Indonesian Students in Taiwan
  • Implications
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Ma, Yau-Tzu & Crestan, A. (2009, October). Awareness

  • f Islamic Tourism in a Non-Muslim Society: A Case

Study of Taiwan. 3rd IRATA International Scientific

  • Conference. Integrated Relational Tourism –

Territories and Development in the Mediterranean

  • Area. Egypt, 24-26 October 2009.

Study on Islamic Tourism in Taiwan

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Ma, Y.T. & Crestan, A. (2010). Islamic tourism, a new niche market in Asia: a case study of Taiwan. The 2010 ATF Conference , Hualien, Taiwan

Study on Islamic Tourism in Taiwan

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Background

  • Islamic tourism as an emerging sector/niche market
  • Strategy for Taiwan to attract tourists from a variety
  • f sources.
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Statistics on Religions in Taiwan

(in thousands)

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SWOT Analysis of Islamic Tourism in Taiwan

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Research questions

  • For Muslim Travelers, what are their levels of interest

and different kinds of motivation to travel in Taiwan?

  • What are the levels of satisfaction of their travel

experience?

  • What are the barriers to travel from them?
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TOP 10 NON-OIC DESTINATIONS

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Muslim Friendly Enviorment in Taiwan

  • Muslim Restaurant - MR
  • Muslim Friendly Restaurant - MFR
  • Muslim Friendly Tourism - MFT
  • Halal Kitchen - HK
  • Muslim Slaughtering - MS
  • Muslim Friendly Environment - MFE
  • Muslim Friendly Tour Guide - MFTG
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Halal Tourism Promotion Partership

  • Tawian Touism Bureau
  • The Bureau of Foreign Trade of the Ministry of

Economic Affairs, Taiwan

  • Chinese Muslism Assocation / Taipei Grand Mosque
  • Travel Agents / Restauants / Hotels / Theme Parks
  • National Scenic Areas / National Parks
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The Bureau of Foreign Trade of the Ministry of Economic Affairs

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The Bureau of Foreign Trade of the Ministry of Economic Affairs

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Time for Muslim Explore Taiwan

Taiwan Tourism Bureau www.taiwan.net.tw

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Promotion of Muslim Tours

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MATTA Fair

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MATTA Fair

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MATTA Fair

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Gaya Travel Magazine

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Chinese Muslim Association

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Halal Logo

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Halal Authentication Conference

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Halal Authentication Conference

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Implications

  • Making policy suggestions for destinations
  • Suggestions for Muslim friendly facilities and services
  • Develop connections between tour operators in

Muslim countries.

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Semoga Allah SWT melimpahkan RahmatNya

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SAMPAI JUMPA DI TAIWAN !

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+886-911-284442 ID: 0909665549