BRAND RELATIONS Project Overview AWARD WINNING BRANDS 1 BRAND - - PowerPoint PPT Presentation

BRAND RELATIONS

BRAND RELATIONS

Project Overview

• AWARD WINNING BRANDS

BRAND RELATIONS

BRAND RELATIONS KEY PRINCIPALS

1

• We will keep you updated with every aspect of the project
• All information is transparent
• Everything we do is a mix of our experience and knowledge as well as thorough research
• We have been behind over 100 brands and know what works and what doesn’t
• Create striking designs that sell your product from the shelf and online
• Find the best contract manufacturer at the best price to ensure the highest quality of

product

RESEARCH AND MARKET OVERVIEW

BRAND RELATIONS

2

Through detailed research and analyse what has been done so far in the market. We can then understand what failed and what succeeded. It is also a great indication

• f who your competitors are.

Brand Relations will start with a mood board to present a wide variety of design principles that will let you choose a key concept for your brand.

3

RECIPE AND DEVELOPMENT

• BRAND RELATIONS
• products
• With our input, your input and the research, a detailed brief for our recipe developer with the
• be on-trend and match the ethos of the brand.

Our recipe developer will make samples that will be shipped to you, and working in tandem with producttry to get it 100% right. Legal Ingredients and nutritional requirements for the labels will be provided We can arrange mock-ups of the product prior to manufacturing, from a third party to show you what the packaging will look like.

BRAND RELATIONS

4

NAME IDEAS

product.

DESIGN, BRANDING AND MESSAGING

5

BRAND RELATIONS

product

6

OTHER MARKETING MATERIAL & GETTING MARKET LAUNCH READY

• Brand Relations will provide designs for extra material to match the overall brand.

These include POS displays, presentation boxes and e-material. These are fundamental for continuing success of the brand.

• the brand.
• We will also provide you with sales brochure artwork, that will explain the brand concept to

both the buyer and the consumer.

• We will do a full handover of all design and relevant material at the end of the process so

you are able to continually progress and support the brand after the launch.

BRAND RELATIONS

7

MANUFACTURING

• Brand Relations will help source a packaging for your product that will look premium and healthy

in keeping with the brand's concept. un that will account for all the costs involved with producing the brand (including; ingredients, manufacturing, labelling costs, etc)

BRAND RELATIONS

• We will locate the highest quality contract the

product to the best quality and within budget. All ingredients will be sourced, negotiated price-wise and ordered to this manufacturer as well as assisting with the scheduling of production so everything goes smoothly. Brand Relations will also provide you with a long-term budget plan to accurately forecast the cost of future production and demonstrate the brand's economies of scale.

• Speak to us about a Marketing Campaign to over 5000 buyers and 1000 International Distributors

Some of the 100 brands we have worked with...