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- pm.gov/ShowSomeLoveCFC
- About the CFC
- Your CFC role and
responsibilities
- Developing your campaign
plan
- Available tools and
resources
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2019 Campaign Management Training AKA Training for Superheros - - PowerPoint PPT Presentation
2019 Campaign Management Training AKA Training for Superheros - - PowerPoint PPT Presentation
2019 Campaign Management Training AKA Training for Superheros opm.gov/ShowSomeLoveCFC What will we cover today? About the CFC Your CFC role and responsibilities Developing your campaign plan Available tools and
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How the CFC Works for Campaign Workers
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How the CFC Works for Donors
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Who can give through the CFC?
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*Federal employees can also pledge volunteer hours to CFC-participating charities that accept them. *
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How the CFC Works for Charities
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Why the CFC?
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2019 Campaign Theme
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- Cause
focused
- Expanded
color palette
- Illustrated
approach
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Cause of the Week Calendar
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2019 Campaign Video
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Draw your cause. Share your sketch. Tell your story.
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Ok, the CFC sounds great! But, what do I have to do as a Campaign Coordinator or Manager?
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PRE-CAMPAIGN
- Attend training
- Develop a plan
- Review agency
structure
- Brief leadership
- Train Keyworkers
- Meet with other
internal teams
- Obtain print supplies
Campaign Management Responsibilities
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DURING CAMPAIGN
- Promote the campaign
- Hold events
- Meet with Keyworkers
- Brief leadership
- Collect/submit pledges
POST CAMPAIGN
- Recognition
- Close out
- Report back
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Develop your plan…
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Phase 1: Build your team
- How will you identify Keyworkers?
- Remember the ratio: 1:25
- Other internal teams (publicity, events, technology)
THE TEAM!
Phase 2: Train your team
- EVERYONE should be trained
- You? Or CFC staff?
- Where?
- When?
Phase 3: Motivate your team
- Meetings – how often? Where?
How?
- Recognition
- Campaign worker only event
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Develop your plan…
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LEADERSHIP SUPPORT!
Visible/Tangible Leadership Support Includes
- Helping to recruit Keyworkers
- Public CFC endorsements
- Set CFC goal
- Attend campaign events
- Publicly make a pledge
- Offer incentives
- Recognition
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- What is available digital online.
- What is available pre-printed in yellow.
- How to get them.
- How to distribute to Keyworkers.
Develop your plan…
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- Paper Pledge Form
- Charity List
- Donor Response Card
- Donor Event Card
- Donor Sketch Card
- Thank You Card
- Posters
- Barometer Poster
MATERIALS!
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Develop your plan…
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PUBLICITY!
- Posters
- Table tents
- Website/intranet
- Newsletters/local paper
- Digital screens
- Social media
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Develop your plan…
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EVENTS!
Available Resources
- Event Guide
- Event
Presentation
- Event Video
- Event Toolkit
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Develop your plan…
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SUBMITTING PLEDGES!
- How to accept pledge
forms from Keyworkers?
- Store securely
- Plan for postage
- Bundle payroll
pledges and check pledges separately by unit/office and complete a summary for each bundle
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I’m ready! What’s next?
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Review of Available Tools/Resources
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TRAINING RESOURCES
- Campaign
Management Guide
- Event Guide
- Event Presentation
- How to Have a
Successful Event Video
PUBLICITY MATERIALS
- General Posters
- Barometer Poster
- Table Tents
- Advertisements
- Pre-written
Communications
- Social Media
Posts
- Success Stories
- Virtual Charity
Fair TOOLKITS
- Start Strong
- Cause of the
Week
- Event
- Spirit Week
- Finish Strong
- Thank You
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How to navigate the website…
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The homepage!
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How to navigate the website…
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Zone 021 Southeast Tri-State Website
For more information, be sure to visit your local zone website:
Zone 021Southeast Tri-state https://setristatecfc.org/
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Zone 021 Southeast Tri-State Social Media
Zone 021Southeast Tri-state Facebook page name: SeTriState CFC Twitter handle: setristatecfc
Participate in social media:
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Central Campaign Administrator (CCA)
For questions related to:
- Pledging through the CFC donor portal
- Setting up a donor account
- Timing of payroll deduction
- Pledging volunteer hours
plus related topics please contact the Central Campaign Administrator (CCA): 800-797-0098 608-237-4898 TTY available Hours: 9:00 a.m. through 7:00 p.m. (ET) Monday – Friday cfcgiving.opm.gov/contact
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CFC Help Desk Information
cfcsupport@penngood.com
(833) - LOVE CFC (833) - 568- 3232 Hours of Operation Monday – Friday 9:00 a.m. – 6:00 p.m. (ET) Zone 021 Southeast Tri-State zone021cfcsupport@penngood.com
For questions related to:
- Training times and
locations
- Obtaining a Charity list
- Attending events and
activities
- Obtaining marketing and
print supplies
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CFC Key Dates
- Sept. 9, 2019 – Opening of the online pledge portal
- Dec. 3, 2019 – Giving Tuesday
- Dec. 5, 2019 – International Volunteer Day
- Jan. 12, 2020 – Last day to pledge
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Questions?
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